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LOS ANGELES, July 8, 2025 /PRNewswire/ -- ELEHEAR, the award-winning innovator in the direct-to-consumer hearing care industry, is thrilled to announce the launch of its latest innovation: ELEHEAR Beyond Pro, its smartest and most advanced hearing wearable to date. As the new flagship model in ELEHEAR's lineup—an enhanced version of the acclaimed ELEHEAR Beyond—Beyond Pro is designed to deliver a next-level hearing experience, featuring VOCCLEAR® 2.0 and a brand-new Music Mode. ELEHEAR Beyond Pro is a premium, AI-driven OTC hearing aid that offers studio-quality sound, real-time noise reduction, and seamless Bluetooth 5.3 connectivity—all without the need for a prescription. Tailored for individuals with mild to moderate hearing loss, Beyond Pro redefines clarity, comfort, and control, empowering users to truly hear the world on their own terms. "It's all about the sound experience," said David Hogan, Managing Director of ELEHEAR. "Our mission has always been to provide access to high-quality hearing technology. With Beyond Pro, we've combined advanced AI, an intuitive app experience, a brand-new Music Mode, and direct-to-consumer accessibility to create a device that's powerful, elegant, and easy to use." Natural Hearing with Upgraded VOCCLEAR® 2.0 With its enhanced VOCCLEAR® 2.0 technology, ELEHEAR Beyond Pro delivers up to 30% clearer speech recognition, allowing users to stay effortlessly immersed in their surroundings. The extended frequency range of up to 8500 Hz and 24 kHz studio-grade sound fidelity ensure richer, more accurate audio reproduction. ELEHEAR recognizes that sound quality and speech clarity are the top priorities for users, which is why VOCCLEAR® 2.0 was engineered through continuous optimization and extensive testing—resulting in a natural listening experience in any environment. Studio-Grade Sound with New Music Mode Designed for music lovers, the all-new Music Mode is finely tuned to preserve the richness of vocals and the sharpness of high-frequency instruments. Whether attending a live concert, streaming your favorite playlist, or enjoying an acoustic session, Beyond Pro delivers premium, distortion-free sound. "When we asked users what they wanted next, the answer was clear: a hearing aid that doesn't compromise on music quality," said David. Superior Noise Reduction Experience Feedback and whistling are among the most frustrating issues faced by hearing aid users. ELEHEAR Beyond Pro addresses this with advanced AI-powered noise reduction, delivering a smooth and comfortable listening experience. Industry Recognitions ELEHEAR Beyond Pro has garnered recognition from industry experts, notably receiving the prestigious Expert Choice Award 2025 from Hear Advisor, the Red Dot Award: Design Concept 2025, and inclusion in USA TODAY's 50 Top Picks for CES 2025. These acknowledgments underscore ELEHEAR's continued commitment to delivering high-quality, innovative, stylish, and value-for-money solutions in the hearing aid market. At its debut showcase at CES 2025, Beyond Pro was recognized and featured by top media outlets including CNET, USA Today, Techlicious, and Android Guys. Additionally, ELEHEAR products have previously been named among the Best OTC Hearing Aids and Best Hearing Aids by trusted sources such as Forbes Health, WIRED, NCOA, Reviewed, Yahoo, Hearing Tracker, Soundly, Hearing Health Matters, and Retirement Living. Availability & Price ELEHEAR Beyond Pro hearing aids will be available in two colors—Silver and Champagne—at www.elehear.com for $599, starting July 8, 2025. Each purchase includes a 1-year warranty, a pair of OTC hearing aids, a USB-C charging cable, a wax cap tool, and a set of ear domes—open, tulip, and closed—in multiple sizes for a personalized fit. About ELEHEAR ELEHEAR's technology comes from a diverse team of innovators hailing from the North America, Europe and Asia. ELEHEAR has established strategic partnerships with global tech leaders and research institutes. Its proprietary technologies have amassed extensive real-world usage experience across various consumer electronics products and have gained recognition in both academic and industrial fields. ELEHEAR Beyond Pro builds on this foundation, bringing expertise from the consumer tech space directly into the hearing aid market. With this launch, ELEHEAR is set to empower millions of hearing aid users to enjoy better hearing, improved communication, and a higher quality of life. Website: www.elehear.com
LONDON, July 08, 2025 (GLOBE NEWSWIRE) -- The world's “most inclusive” music awards has just launched - where creators using AI to make music will compete for $10k in prizes and the inaugural award. The Future Sound Awards is the latest installment from the Fanvue World AI Creator Awards - in partnership with leading music platforms SoundCloud, and TwoShot. It's the first venture into AI Music for the Fanvue World AI Creator Awards - the team behind last year's Miss AI awards phenomenon. Fanvue itself is one of the fastest-growing creator platforms in the world, with over 7m users, and 180,000 creators including musicians, sports stars, and AI Influencers.Over 60m people used AI to create music in 2024, according to an IMS report* - and the Future Sound Awards has been launched to recognise the achievements of creators, who will compete for $10k in prizes and the inaugural award. The organisers have assembled a stellar line-up of judges including Music Producer Jeff Nang (Disney, Universal, Sony), Butterbro - the German sensation who hit the headlines for producing the first AI generated song to enter the German music charts, TwoShot Founder and Music Producer making AI for creatives, Tobi Akinyemi, and Head of AI at Fanvue & AI Music Aficionado, Narcis Marincat. The judges will bring their wealth of expertise to assess entries into the Future Sound Awards on inspiration, process, vocals, lyrics, beat, and authenticity - combined with listens on a dedicated chart, powered by SoundCloud. Narcis Marincat, Head of AI at Fanvue & AI Music Aficionado, commented: "Miss AI was a global success but we had big ambitions to bring the WAICAs to the music sector. AI is having a massive impact on music and the wider creative industries, and our mission at Fanvue is to power the Creator-AI Economy by enabling creators to scale and grow their income using AI tools on our platform. In partnership with SoundCloud and TwoShot, we wanted to demonstrate how creators can responsibly leverage AI to enhance the creative process in music creation. Like all fast-growing industries that are powered by AI, an awards programme is a chance to celebrate talent and also raise standards. It doesn't matter if you're a producer, an artist, or never picked up an instrument before - anyone can enter the Future Sound Awards. It's a true celebration of the democratisation of music and we have big ambitions to grow the awards into the Grammys of the AI Music space.” AI is having a transformative impact on the music sector - over 60% of artists used some form of the tech to create music in the past 12 months, while the wider AI Music industry will soar to over $3B by 2028. Artists including David Guetta, Grimes, Timbaland and Holly Herndon have all used AI to create music - part of a movement demonstrating responsible use of AI in the music industry. TwoShot is already trusted by thousands of artists, and is committed to protecting musicians through its pioneering licensing technology in partnership with Audible Magic. The Future Sound Awards shares this vision - to highlight the positive impact of AI in music. Creators can produce their track for free using the platform and submit to the Future Sound Awards chart, which is powered by global audio streaming platform, SoundCloud. Tobi Akinyemi, TwoShot Founder and Music Producer making AI for creatives, commented: “A new wave of musicians has been born with the rise of AI-powered creation tools. Digital tools like Fruity Loops unlocked tens of millions of musicians; AI will unlock hundreds of millions - if not billions. We’re incredibly proud and excited to spotlight artists pushing the boundaries of music creation.” AI is having a profound impact on the music sector, and Music Producer, Jeff Nang, who has worked with Sony, Universal and Disney, knows the positive impact AI can have in the music creation process having experimented with different tools to enhance his creative work. Nang commented: “AI has smashed through the old creative barriers - now every music creator can express themselves without limits. I’ve been using Controlla Voice to build full choirs from just my voice—something that used to take a whole team, time, and budget. Now it's all at my fingertips. I'm hyped to hear what artists come up with using these new tools. This is the future of music… let’s have fun with it!” Music creator, Butterbro, whose AI-generated track broke records as the first AI track to land in the German charts is also on the judging panel for the Future Sound Awards. Butterbro commented: “AI lets artists shape and release ideas that might otherwise never leave their notebooks. When an AI-generated track I worked on entered the official German charts, it became clear just how powerful these tools can be. I see AI both as a tool and as a collaborator, depending on how it’s used - with the human touch remaining at the core. The Future Sound Awards are a powerful sign of just how far this movement has come - and where it’s heading.” Creators can enter the Future Sound Awards using TwoShot, before submitting to the dedicated chart, powered by SoundCloud. To create and submit, visit: https://www.waicas.com/ Notes to Editors For more information please contact pressoffice@waicas.com References*https://djmag.com/news/60-million-people-used-ai-create-music-2024-ims-business-report-2025-finds*https://amplifyyou.amplify.link/2023/06/music-tech-independent-artists/#:~:text=AI%20music%20tools,-Artificial%20intelligence%20has&text=60%20percent%20of%20musicians%20are,in%20their%20music%2Dmaking%20process. About the Fanvue World AI Creator Awards (WAICAs)The Fanvue World AI Creator Awards were launched in 2024 to recognise the achievements of creators using AI - from fashion, to AI influencers and music - around the world. Last year saw the launch of the inaugural AI Woman of the Year (formerly Miss A) contest which reached millions of people around the world and is set to return bigger, better and more culturally relevant in 2025. About FanvueFanvue is powering the Creator-AI Economy - providing thousands of creators with AI tools to scale their brand and income. About TwoShotTwoShot is a music sampling platform unlocking the next billion musicians with traceable AI. TwoShot gives music producers the tools to create and remix music by singing or describing a melody. About SoundCloudSoundCloud empowers artists and fans to connect and share through music. Founded in 2007, SoundCloud is an artist-first platform empowering artists to build and grow their careers by providing them with the most progressive tools, services, and resources. With over 400+ million tracks from 40+ million artists, the future of music is SoundCloud. Future Sound Awards entry guidelines Entries to the Future Sound Awards open on Tuesday 1st July and close on Tuesday 22nd July 2025 Anyone over the age of 18 can enter the awards by creating a track on the TwoShot Studio.app and following the steps to submit to the Future Sound Awards, Tracks created using other platforms will not be accepted Any genre of music and any language is permitted into the awards Copyrighted material is not accepted. All entries will be checked and verified through TwoShot and Audible Magic, if any entries are found to be using copyrighted music they will be removed and disqualified from the competition Judging criteriaEntries will be judged across a set of criteria including inspiration, process, vocals, lyrics, beat, and authenticity - combined with listens on a dedicated chart, powered by SoundCloud. Each section will be awarded a maximum of 10 points, giving all entrants a total score. Prizes$10,000 worth of prizes are up for grabs in the first Future Sound Awards which will be awarded as follows: First place - $7,000 Second place (runner up) - $1,500 Third place (runner up) - $1,500 A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/5720ba00-a441-4192-9a20-b84fde5dd382
GREATER DES MOINES, Iowa, July 2, 2025 /PRNewswire/ -- The World Food & Music Festival presented by Veridian Credit Union has announced vendors, merchants and nonprofits for the 2025 Festival. The 2025 World Food & Music Festival will make its return on Friday, Aug. 22 – Sunday, Aug. 24 at Western Gateway Park in Downtown Des Moines (DSM). This year's Festival will feature 56 food vendors from 23 countries, including 13 new vendors. The vendor list will include six vendors from the Greater Des Moines Partnership's Spark DSM Business Incubator. Once finalized, menus will be marked to denote items that are gluten-free, dairy-free, vegetarian or vegan. To see the full list of vendors, visit The Partnership's website. This year's Festival will also feature two nonprofits and six merchants. The 2025 lineup will feature the following businesses: Merchants: Alohana Creations Ethnic Fusion Iowahenna & Facepainting Inti Fair Trade Josina Supplies LLC Nectar of the Vine Nonprofits: Annie's Foundation AFS Intercultural Programs USA "We're thrilled to bring back the World Food & Music Festival — now nationally recognized as one of the top cultural festivals in the country," said Amelia Klatt, Director of Events for The Partnership. "We're looking forward to welcoming visitors from all over the region back to experience the sights, sounds and tastes of the world in the heart of Downtown DSM. We encourage every attendee to try something new and get to know all our new vendors." The World Food & Music Festival is presented by Veridian Credit Union, is sponsored by BRAVO, Midwest Living, Ruan Foundation, Nationwide, Bankers Trust, Ann M Hartz, CPA & Associates and State Farm, is produced by the Greater Des Moines Partnership and powered by Downtown DSM, Inc. and the Downtown Events Group. "The World Food & Music Festival has been celebrating the global cultures, cuisine and music that can be found right here in our own community for more than 20 years," said Shelly McGill, Veridian's Central Iowa Regional Manager. "Des Moines is fortunate to have such a vibrant celebration to bring us all together, and Veridian is grateful for the chance to support it." Those interested in volunteering can sign up for a slot on The Festival's Website. Learn more and keep up to date on the latest Festival information on the World Food & Music Festival's website. About the Greater Des Moines Partnership The Greater Des Moines Partnership is the economic and community development organization that serves 12 counties in Greater Des Moines (DSM), Iowa: Adair, Clarke, Dallas, Guthrie, Jasper, Madison, Mahaska, Marion, Marshall, Polk, Poweshiek and Warren. Together with more than 400 Investors and an Affiliate Chamber of Commerce network of more than 7,200 Regional Business Members, The Partnership drives economic growth and talent development to advance quality of life in DSM with one voice, one mission and as one region. Through innovation, strategic planning and global collaboration, The Partnership grows opportunity, helps create jobs and promotes DSM as the best place to build a business, a career and a future. Learn more at DSMpartnership.com . About Downtown DSM, Inc. Downtown DSM, Inc. is part of the Greater Des Moines Partnership and is dedicated to ensuring the continued growth of Downtown Des Moines (DSM). A strong region needs a strong Downtown. Downtown DSM, Inc. leads efforts to drive development, placemaking and events in Downtown DSM. It promotes Downtown through integration of retail, restaurants, businesses, housing, events and placemaking. The Downtown Events Group enhances the vibrancy of Downtown DSM through the creation, elevation and activation of arts, culture and humanities events and community placemaking. Learn more downtowndsmusa.com . Contact:Kyle Oppenhuizenkoppenhuizen@DSMpartnership.com(515) 286-4972Learn More About DSM USA
NEW YORK, July 2, 2025 /PRNewswire/ -- Fineshare, a state-of-the-art AI audio technology company, announces the official launch of Singify V2, an innovative AI Song Generator. A highly anticipated AI Singer feature also debuts alongside this update, aiming to deliver a personalized and continuous music creation experience for enthusiasts and professional creators worldwide. Meanwhile, this update introduces a suite of music tools that are practical and useful to enhance efficiency in music editing and production. Singify V2 marks a significant leap forward in continuous and personalized music creation, tackling challenges like high entry barriers, time-consuming processes and maintaining vocal consistency in conventional songwriting. Leveraging this AI Singer feature, users can create their custom AI singer in just one minute, capable of performing any song with their preferred vocal style, crafting a unique singing experience. On top of that, the upgraded Singify V2 integrates the entire music production process—composition, arrangement, lyrics, and vocals—into a seamless AI-powered workflow. Users can generate unique, original songs by inputting text prompts, uploading images or videos, or humming a melody, drastically lowering the music creation barriers. For more details about the new features, please visit the official Singify website: https://singify.fineshare.com. "Music generation without customizable vocals is akin to opening a mystery box—you never know what you're going to get. This uncertainty prevents creators from achieving precise control over style, emotion, and expression, making it difficult to establish their unique musical identity," stated Jared, CEO and Co-Founder of Fineshare. Say Goodbye to Professional Equipment! Everyone Can Create Fantastic Music with Ease All-in-One AI Music Tools Singify brings together over 20 music tools, integrating all essential music creation functions into a single platform, delivering a truly all-in-one music production experience. This includes, but is not limited to, an advanced AI Stem Splitter, meticulously engineered to dissect complex audio tracks into their constituent instrumental and vocal stems. From initial inspiration to final output, Singify offers comprehensive support, making music creation simpler, faster, and more enjoyable than ever before. Create Your AI Singer in Just One Minute With just a few simple steps, users can create their custom AI singer in under a minute and have it perform any song using their preferred vocal style. This feature not only shortens creation time but also enables users to craft truly personalized music, fully satisfying the pursuit of uniqueness and creativity. High-Quality Song Generation Powered by an advanced Singify Aria model, Singify Aria V2 is capable of producing full songs up to four minutes long, with multi-language lyrics to appeal to a global audience. Crucially, users can customize their songs with a rich array of musical styles and emotional settings, achieving professional-grade auditory results. A Diverse Music Community: Connecting Creators and Listeners Beyond music creation, Singify is committed to fostering a vibrant, diverse and inclusive music community. Here, creators can swiftly compose their songs using the AI Singer feature, which they can then share with other music enthusiasts on the platform, get constructive feedback, generate fresh musical ideas, and explore new opportunities for collaboration. Free to Try Singify comes with an innovative Rewards Center mechanism to encourage broader user engagement in AI-powered music creation. It allows users to access core features at minimal or even no cost by earning coins through simple tasks like daily check-ins and participating in song creation challenges. Accumulated coins can be redeemed for various in-platform rewards, including the ability to generate at least 10 high-quality, full-length AI songs for free. How to Access Singify Singify V2 is now available, with flexible subscription plans to meet diverse user needs. Please visit the official Singify website at https://singify.fineshare.com/pricing to explore the tools and start creating. About Fineshare: Fineshare is an AI audio technology company that offers various services such as voice generator, voice changer, music generation, text-to-speech, sound effect generator, and more for individuals and businesses. It helps them showcase themselves more expressively in the ever-expanding virtual world. Logo - https://dlaudio.fineshare.net/web/singify/images/singify-logo.png Photo - https://dlaudio.fineshare.net/web/singify/images/Singify-PRNews.jpg
BEIJING, June 30, 2025 /PRNewswire/ -- The pursuit of beauty has been a timeless thread weaving throughout human history. China's distinct aesthetics are not only embodied in every aspect of Chinese life, but also increasingly bringing spiritual enjoyment to people of all cultural backgrounds in the form of artistic expression.Vibrant neo-Chinese aesthetics are taking hold, blending China's rich heritage with contemporary creativity, offering a unique aesthetic experience, and enriching people's spiritual world. In this series about neo-Chinese aesthetics, the Global Times is presenting articles to decode the spiritual beauty reflected in various art forms. This fourth article in the series will show the distinctive charm of traditional Chinese music and the efforts a new generation of artists are making to carry on heritage through innovation. As Li Pengpeng's fingers dance across the ancient strings of the guqin, the first notes that ripple into the air carry with them an unmistakable essence: "The sound could only be from China."In South China's Guangdong Province in 2023, Chinese and French leaders enjoyed a guqin performance as Li's rendition of "High Mountains and Flowing Water" flowed like calligraphy present-ed in sound. The performance resonated with the leaders not merely for its technical mastery, but also for the deep cultural memory awakened by the seven-string instrument. Li told the Global Times that the experience was full of "joy, elegance and beauty."Li recalled that the guqin she played in 2023 is called Jiu Xiao Huan Pei (Jade Pendant of the High-est Heaven). Crafted in 756, it has been handed down for centuries. The back of the guqin is engraved with the calligraphy by Su Shi, one of the greatest Chinese literati in the Song Dynasty (960-1279)."High Mountains and Flowing Water" is a piece commonly played on the guzheng and guqin. The title has its roots in an ancient story from the Spring and Autumn Period (770BC-476BC), revealing the friendship and artistic resonance between guqin player Yu Boya and the woodcutter Zhong Ziqi. The literary character of the pipa, or Chinese lute, is even more highlighted in poems such as Tang Dynasty (618-907) poet Bai Juyi's "Song of the Pipa," also known as "Pipa Xing.""Traditional Chinese musical instruments do more than just sound beautiful. They are 'speakers' of the nation's cultural memories, be it allusions from ancient text or the whispered folktales of ethnic minorities," Shan Yi, a traditional Chinese music expert in Chengdu, told the Global Times. "No Western instrument could ever capture the cultural nuances of Chinese stories better than our traditional musical instruments," Shan noted. Represented by the guqin, guzheng and pipa, instruments play a huge role in traditional Chinese music alongside vocals. Yet, its four instrumental styles - the plucked string, bowed string, wind and percussion instruments - differentiate traditional Chinese music from others by expressing under-lined cultural narratives. Take the bowed string instrument erhu and wind instrument suona as examples. They relate to ethnic and regional folk traditions. The former's mournful tone echoes China's nomadic past, while the latter's jubilant blasts remind people of rural ritual scenes. Compared to the erhu and suona, Chinese plucked instruments such as the pipa, guzheng and guqin often carry deeper cultural significance, producing flowing melodies that blend with poetic tales and literati spirit.While many ancient instruments have faded into history over time, the guzheng has been passed down for thousands of years in China and continues to be cherished by new generations of Chinese people.Chen Yao, a guzheng professor at the Shenyang Conservatory of Music in Northeast China's Liaoning Province, told the Global Times that the instrument's long-standing vitality is a testament to how deeply its aesthetic and spirit resonate with the cultural and emotional sensibilities of the Chinese soul. Having performed many pieces that embody classic Chinese aesthetics such as "Liangzhu," or "Butterfly Lovers," and "Dingfengbo," adapted from the poetry of Song Dynasty literary giant Su Shi, Chen said the instrument is particularly well-suited to conveying the refined sentiment captured by a famous line from Tang Dynasty poet Du Fu: "Such melody should exist only in Heaven; how rarely can it be heard on Earth."On the one hand, its tone is light, pleasant, and elegant, with a moderate range and strong expres-sive power. On the other hand, the movable bridges of the guzheng allow for on-the-fly changes in tone, enabling melodic improvisation. Manipulating the strings can highlight unique harmonic tones, giving the guzheng a broad musical "language." As a result, it is naturally embraced and loved by a broad audience, Chen said. Vessel of Chinese philosophyLiving in Germany for nearly three decades, guqin virtuoso Li has carved a unique path in cross-cultural musical dialogue. Married to a German classical pianist, her deep immersion in German culture has shaped her phi-losophy of "neo-Chinese style," a concept that rejects imitation or catering in cultural exchange, in-stead advocating for spreading Chinese heritage authentically while embracing intercultural under-standing. "Neo-Chinese style isn't about superficial mimicry; it's about presenting our culture with confi-dence after truly understanding each other's perspective," Li said. In her performances, she integrates the structural clarity of the West's classical music, such as pre-cise phrasing and paragraph transitions, to help Western audiences follow the narrative of guqin pieces, while steadfastly avoiding Western harmonic systems."It's not about mimicking Western aesthetics or diluting Chinese essence to please foreign ears," she noted. This approach is evident in her collaborations with her husband. When merging the guqin with pi-ano, she ensures the guqin's timbre and melodic logic remain central. "The key is to help the audience recognize that Chinese culture is distinct, not to bend to their ex-pectations," she said, adding that "excellence in performance means clear articulation and emotional depth, which naturally piques their interest in our heritage." Speaking of the Taoyuan Qin Society she established in Germany, Li said that foreign students are drawn to the guqin's "ethereal timbre and meditative artistic conception."Teaching both European and Chinese students, she insists on traditional methodologies without compromise. "The guqin is not just an instrument; it's a vessel of Chinese philosophy, intertwined with Chinese calligraphy, poetry, and the martial arts," she explained, emphasizing simplifying its techniques to cater to foreigners would strip it off the very charm that makes it irreplaceable. The guqin is composed of two wooden boards: The top is the front panel, which is curved, and the bottom is the rear panel, which is flat, symbolizing the ancient Chinese perception that "Heaven is round and Earth is square."Preserving heritageThe artist also noted that traditional music doesn't just require skill but also innovation. While opposing the dilution of the guqin's characteristics, including removing sliding tones to suit pop tastes, she welcomes experiments like guqin-electronic music collaborations. "Change is inevitable," she said. "If a new form retains the guqin's soul and stands the test of time, it's valid. But we must never for-get that what makes the guqin 'guqin' is its unique and tonal philosophy." "My dream is that when people hear the guqin, they instantly recognize it as Chinese, just as Per-sian music is defined by its scales, or Indian music by its tabla," Li said. To achieve this, she stressed the need to elevate the guqin's musicality and artistry, avoiding both over-academization and vulgarization. "In Europe, misconceptions about Chinese music still exist, but there are also dedicated learners, like a German sinologist who spent years studying guqinscores without seeking fame." For young artists embracing new Chinese style, she offers a clarion call: "Understand your own culture deeply, engage with others, and stay innovative. Cultural confidence grows from loving and preserving our heritage, while honing the ability to share it with the world."For guzheng performer Chen, neo-Chinese style music is a form of popularized traditional Chinese music, representing a social phenomenon that reflects how contemporary youth reinterpret tradi-tional Chinese culture.Chen said the essence of inheritance lies in preserving the original form. While tradition may have some imperfections, it's the responsibility of later generations to refine it. However, refinement does not equate "alteration." "In my teaching, I strive to guide young learners to first faithfully emulate the authentic traditions of the major guzheng schools. Only after they've grasped the fundamentals do we move on to embel-lishment. By integrating modern technology like digital notation and promoting cross-school col-laborations, I encourage students to push boundaries and discover new auditory possibilities," the professor noted. Passing on the soulWhile preserving traditional music heritage, a young generation of Chinese musicians are explor-ing new ways to bring traditional Chinese music to the global stage.Born into a musical family, guzheng performer Liu Jialiang began studying the pipa from child-hood. One day, he decided to try importing traditional pipamelodies into digital music software, which astonishingly revealed how contemporary this ancient instrument could sound. This marked the beginning of his "Pipa Fusion" journey. Through his fusion, the traditional instrument began blending Western musical genres like funk and electronic music. Liu also pioneered a "pipafreestyle" technique, interpreting this classic in-strument through jazz improvisation.Since 2022, Liu has been releasing his neo-Chinese pipa music on popular lifestyle-sharing plat-forms such as Bilibili and Xiaohongshu. His works have gained popularity among young fans, while also helping him to bring the pipato global music fans. In 2023, he presented pipa pieces to renowned US pop star Lauv, who has more than 1 million followers on X. The performance left Lauv in awe and prompted him to seek further collaborations with the Chinese musician. "Neo-Chinese pipa aesthetics, which embrace diverse musical cultures, are seen as a cool and trending musical language among young people worldwide," Liu told the Global Times.Chen said fusing music is common across many countries. She noted that for classical instruments like the pipa and guzheng, integrating other musical styles is simply an expansion of its expressive possibilities and that's natural. While various new forms of performances can certainly be embraced, Chen stressed the importance of faithfully carrying on the essence of traditional Chinese music - its spirit, style, and distinctive charm. Innovation can only be achieved by faithfully preserving and passing on the essence of traditional music. It is through ongoing elevation of one's aesthetic literacy that one can advance further on the path of aesthetics, she added.
SHENZHEN, China, June 27, 2025 /PRNewswire/ -- Tencent Music Entertainment Group ("TME," or the "Company") (NYSE: TME and HKEX: 1698), the leading online music and audio entertainment platform in China, today announced that its annual general meeting (the "AGM") was held in Hong Kong on June 27, 2025 and all the proposed resolutions set out in the notice of the AGM dated May 20, 2025 were duly passed at the AGM. About Tencent Music Entertainment Tencent Music Entertainment Group (NYSE: TME and HKEX: 1698) is the leading online music and audio entertainment platform in China, operating the country's highly popular and innovative music apps: QQ Music, Kugou Music, Kuwo Music and WeSing. TME's mission is to create endless possibilities with music and technology. TME's platform comprises online music, online audio, online karaoke, music-centric live streaming and online concert services, enabling music fans to discover, listen, sing, watch, perform and socialize around music. For more information, please visit ir.tencentmusic.com. Investor Relations Contact Tencent Music Entertainment Groupir@tencentmusic.com+86 (755) 8601-3388 ext. 885034
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