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CHANGSHA, China, April 21, 2023 /PRNewswire/ -- LORD & BERRY, the premier cosmetics company, proudly hosted its first brand ceremony in China, to showcase makeup's journey over the years as well as promoting their company culture. "Beauty to Wear", the name of the showcase, provided the Italian brand the opportunity to interact with over 300 guests, including key opinion leaders and influencers, channel distributors, makeup artists, and the media. Paolo Blayer, Founder and CEO of LORD & BERRY, joined 'Recreating the Beauty of Milan Fashion Show' at the Ceremony China has a complex market of 1.4 billion people with diverse urban structures. Tier 1 cities such as Beijing and Shanghai account for only 5% of the total population, while new Tier 1 and Tier 2 cities such as Changsha already have nearly 500 million urban citizens. These cities are rapidly emerging and driving consumption growth. Changsha is not only recognized as China's first "UNESCO Creative City in media arts", but also has a booming consumer atmosphere, which provides an opportunity for beauty brands to deeply connect and dialogue with Chinese consumers. LORD & BERRY's ceremony was held at the S'Young International's operation center in Changsha, providing a spectacular show for young consumers and brand partners. A mainstay in the makeup industry for the past three decades, LORD & BERRY's display of the recent history of makeup followed the theme "Nude, Black, and Color" to convey the brand and its focus on passion and craftsmanship as integral components of the beauty industry. Each palette represented a different concept. "Nude" was chosen for its connection to the ideas of authenticity and fearlessness, "Black" embodied the reinvention of oneself and the molding of one's own character, and "Color" epitomized the breaking of rules and exploring new possibilities of personality. To further emphasize this commitment to individuality and expression, LORD & BERRY invited a diverse coteries of models to help portray the brand's identity and to highlight the fact that beauty does not conform to any one type. CEO of LORD & BERRY, Paolo Blayer was in attendance at the event. A chemical engineer by training, Blayer has been deeply involved in the beauty industry and has focused on quality as part of his leadership of the brand. At the end of the show, Blayer spoke on LORD & BERRY's journey over the years and their upcoming future. He discussed the company's entrance into the Chinese market in 2019 and how they have grown over the recent years into a brand that is synonymous with top-notch products amongst Chinese consumers. Blayer was joined by top Chinese makeup artist, and one of LORD & BERRY's first consumer, Li Ze, who shared her story working with the brand. Based in Milan since 1998, LORD & BERRY has been a mainstay of the fashion industry and makeup artists thanks to its high standard of quality. Since 1997, LORD & BERRY has maintained a cooperative relationship with Milan and London Fashion Weeks and has collaborated with professional color institutes such as Pantone to develop the latest color palettes, which are integrated into their products and show makeup. After entering the Chinese market in 2019, LORD & BERRY has leveraged its reputation as a pillar of global Fashion Weeks, to reach makeup enthusiasts throughout China via a matrix-based operational structure on Tmall, JD, and Douyin, with brand popularity increasing by 200% year-on-year and market share exceeding 500%. To date, LORD & BERRY's foundation products are some of the most highly sought-after imported items on TMall. Those remarkable achievements of LORD & BERRY in the Chinese market are the results of close partnership with its China Partner, S'Young International. With great confidence, LORD & BERRY will continue its partnership to maximize its omnichannel capabilities to integrate the brand into key fashion events.
Deployed a robust one-stop solution that is inclusive of a booking management system to streamline their day-to-day operations, enhance customer experience and provide them with an avenue to boost their overall sales and revenue. SINGAPORE , April 21, 2023 /PRNewswire/ -- HokuApps, a global player in next-generation enterprise mobility services, announced today that it has built, developed and deployed a technology solution for Pearlista Pte Ltd for their haircare services. Pearlista is a hijab-friendly hair salon with over four years of experience in the haircare industry and they offer various hair and scalp services exclusively for ladies. They had joined hands with HokuApps with the main objectives to move away from their stand-alone de-centralized third-party solutions in hopes to address both their internal and external needs, reduce administrative overheads, seek assistance in scaling their business operations and to prevent various miscommunications, delays, and errors to gain long-term revenue. HokuApps is pleased to disclose that their mobile application is fully developed and deployed. Pearlista has been reaping the benefits of their mobile application now more than ever, given that they are evolving more into the post-pandemic era. As a result of this partnership with Pearlista, HokuApps built and deployed two fully featured mobile applications that are supported by two web administrative consoles. The centralized booking management system is integrated with their POS hardware as well as a payment gateway system, and it also consists of other features such as E-commerce ordering, inventory management and customized reporting capabilities. Pearlista's day-to-day operations are now automated and running smoothly without any hiccups with the help of HokuApps' low-code platform. There has been a 100% decrease in reliance on legacy systems like excel spreadsheets, Booksy and other manual processes. Prior to our partnership, Pearlista had to login to 4 different systems for each of their outlet to get an overall understanding of their business and now, it's all done simply with a single click to generate a holistic report. The time taken to consolidate transactions has been reduced from 2 to 3 hours per week to 1 to 2 minutes. Similarly, the time taken to record cash transactions has been reduced from 30 to 40 minutes to 1 to 2 minutes. Our new system has brought clarity and accuracy to staff commission calculations as well. As of today, there are thousands of clients who are using the booking management system to book appointments through the app since September 2022. Pearlista's clients are being fully supported by HokuApps during peak times of use. By adopting the low-code platform, HokuApps has helped to greatly reduce the time-to-value for Pearlista, relieve stress on their internal departments and ultimately put innovative digital solutions directly into the hands of their customers and end users with a simple touch of a screen. "Thanks to our partnership with HokuApps, we were able to provide value to our customers which led to an improvement in sales and process efficiencies which freed our internal employees from time-intensive, process-based operational activities as well as reduced our heavy reliance on multiple makeshift spreadsheet databases," said Mohamed Esman Supaat and Nura J., Business Owners at Pearlista. "To add on, HokuApps' low-code platform is helping us to transform our relationships with our customers, internal employees and other essential stakeholders so that we can better compete in a challenging and ever-evolving market." "We feel extremely humbled and thrilled to be a part of Pearlista's digital transformation initiative. We were able to digitize their internal workflows to better serve their customers and employees. The automation of several processes along a single workflow took care of menial tasks and left time for employees to solve more complex customer issues, thereby improving their overall customer experience," said Arif Gafar, Director of Sales at HokuApps. "We are pleased that we were able to interconnect their operational processes to help their end-users without jeopardizing quality." About HokuApps: HokuApps is the fast-growing rapid application development platform that empowers organizations to develop innovative technology solutions incredibly fast. With a cutting-edge automated development engine, HokuApps can build custom solutions for any part and any size of the business 10X faster and at a fraction of the cost. This technology platform has enhanced mobile and data integration capabilities to enable companies to speedily deploy mobile and web applications. HokuApps empowers organizations to usher in their digital transformation journey to better engage with customers, partners, and employees.
LOS ANGELES, April 21, 2023 /PRNewswire/ -- Craftchain unveils its brand story detailing its mission to disrupt the timepiece industry's traditional, overpriced, outdated models. The company brings together independent designers and customers to discover new designers, sponsor them through crowdfunding, and receives regular deliveries of unique and high-quality watches for a fraction of the cost of traditional timepieces. They collaborate with leading horological schools to find the most promising young designers and provide them with the resources and assistance they need to realize their ideas. Craftchain, empowering the world's best manufacturers with a new global supply chain that bypasses brands and merchants will push them to offer equivalent quality at lower prices. Craftchain, the innovative watch subscription platform, has released its brand story, revealing its mission to disrupt the overpriced and old-fashioned models of the timepiece industry. Craftchain aims to bring unique, reasonably priced timepieces to its customers through its unique discovery model that sets it apart. The platform brings together independent designers and people who value their work. It allows customers to discover new designers, sponsor them through crowdfunding with blockchain-enabled transparency, and receive regular deliveries of high-quality watches for a fraction of traditional timepieces. Craftchain presents a hand-picked selection of fine timepieces crafted by independent designers educated at the world's leading institutes of horological craftsmanship. 5% of the monthly payment goes towards supporting the design partners, creating a platform for them to showcase their skills. Craftchain collaborates with leading horological schools across the globe to find the most promising young designers, providing them with the resources and assistance they need to make their ideas a reality. The subscription service provides a reliable source of recurring revenue, which helps Craftchain plan for the future, regularly bringing the latest and most extraordinary designs. The service allows customers to try out multiple styles and designers and offers a weekly lucky draw from brands like Rolex, iPhone, Trek bikes, DJI drones, Patagonia outdoor gears and even Tesla electric cars. Craftchain has distributed over a thousand free watches through its "Subscribe One, Give One" program as part of its commitment. Customers who sign up for the service receive a high-quality timepiece while helping Craftchain give back and better people's lives, one watch at a time. The company's unique approach to the watch industry has revolutionized watch culture by connecting customers to manufacturers, empowering the world's best manufacturers with a new global supply chain that bypasses brands and merchants, and pushing them to offer equivalent quality at lower prices. The platform has improved its supply chain with modern technologies and a worldwide network of manufacturers to benefit itself, manufacturing partners, and customers. Craftchain believes in the power of timekeeping to inspire and motivate, which is why it launched the "Subscribe One, Give One" program, giving away over one thousand watches to those in need. These watches have been worn by students striving for achievement, rising entrepreneurs, and families keeping in touch during difficult times. Through its program, Craftchain has had the honor of hearing countless inspiring stories about how its watches have made a genuine difference in people's lives, making it both humbling and motivating. Contact Details:Business Name: CraftchainContact Name: LucyContact Email: affiliate@craftchain.comCountry: United StatesWebsite: https://craftchain.com/
Editor's Summary: The Acerpure Pro Vero air purifier echoes Acer's eco-conscious Vero product line, using 35% post-consumer recycled (PCR) materials in its casing and decreasing CO2 emissions by up to 20% during production[1] Energy-saving Green mode feature provides high-performance air purification at lower energy costs Advanced 3-in-1+ HEPA Filter and anti-formaldehyde filter coating help eliminate up to 99% of PM2.5 particles and formaldehyde in the air TAIPEI, April 20, 2023 /PRNewswire/ -- Acerpure Inc. today announced the Acerpure Pro Vero Air Purifier, the first of its kind to incorporate post-consumer recycled (PCR) materials in the chassis, echoing its parent company Acer's eco-conscious Vero line. Acerpure Inc. focuses on developing lifestyle and consumer products that utilize smart features to enhance the quality of life while also benefiting users' environmental surroundings. "Acerpure has always been committed to sustainability and innovation, and the launch of our Acerpure Pro Vero Air Purifier is a testament to that," said Andrew Hou, Chairman of Acerpure Inc. "We're proud to offer a product that not only keeps the air clean but also reduces waste and environmental impact with the use of recyclable materials such as PCR plastic and an energy-saving green mode. We believe that the Acerpure Pro Vero air purifier is a game-changer in the air quality industry, and we're excited to share it with our customers." Eco-minded and Modern Design The Acerpure Pro Vero air purifier's whole chassis is made with 35% PCR materials, which helps decrease 20% CO2 emissions during its production compared to using virgin plastic[1]. It also uses water-based ink and recyclable packaging to further minimize its carbon footprint. Featuring a space-saving exterior, a clean, matte white finish, and an intuitive LED touch panel, the Acerpure Pro Vero's simple yet modern design language makes it a standout within any home or office setup. A Power-saving Green Mode with Air Quality SensorThe newest air purifier is equipped with a PM2.5 air quality sensor to detect suspended particles indoors and is capable of automatically switching to the appropriate operating mode in real time. The device also notifies users of the current air quality through three different light indicators (green/yellow/red) and the "Green Mode" could efficiently self-adjust its purification power based on the surrounding conditions. Its DC motor allows for high performance with low energy consumption when in use and even on "Quiet Mode", which operates with reduced noise and no lighting, allowing for improved sleeping conditions and air quality all together. Advanced Filtration System: 3-in-1+ HEPA Filter with Activated Carbon CottonThe Acerpure Pro Vero comes with an advanced 3-in-1+ HEPA Filter, capable of isolating bacteria and 99.9% of suspended PM2.5 particles[2] in the air. It also effectively filters out harmful gases and allergens through its 4-layer protection system. Tested by third-party laboratories, the activated carbon cotton-infused filter is further strengthened with an anti-formaldehyde coating to remove 99%[3] of formaldehyde and other harmful substances in the surrounding, keeping homes and indoor spaces always fresh and clean. The Acerpure Pro Vero Air Purifier is currently available for purchase online and will be available in select retail stores. Pricing and AvailabilityThe Acerpure Pro Vero (AP353-10W) will be available in Taiwan starting in May and in other select markets in the Pan Asia Pacific and EMEA regions. Exact specifications, prices, and availability will vary by region. To learn more about availability, product specifications and prices in specific markets, please contact your nearest Acer office via www.acer.com. Visit Acer's press kit for product images and specifications, or visit the next@acer press room to see all announcements. [1] Emissions saved compared to regular laptop plastic chassis for airpurifier of the same size. The estimated value is calculated from PlasticsEurope Eco-profile reports. The comparison is only focused on the material itself and is limited to compare 100% virgin plastic with 65% virgin plastic and 35% recycled plastic while assuming other factors that may influence CO2 emissions are equal. [2] Tested by SGS third party. Model no: AP353-10W, tested for PM2.5 particles in air with an elimination rate of 99.9%. [3] Tested by Guangdong Detection Center of Microbiology. Model no: AP353-10W, tested for formaldehyde in air with an elimination rate of 99%. The test results are based on the laboratory conditions; the results may vary in different environments. About AcerpureAcerpure Inc. is a subsidiary of Acer Group regarding "technology to improve the quality of human life" as an important corporate mission. It is committed to providing a variety of high-efficiency and high-intelligence clean technology products in the commercial or consumer market. Acerpure Inc. has been deeply involved in the commercial market for years. More than 2,500 primary and secondary schools in Taiwan have adopted Acerpure's commercial solutions. Acerpure Inc. continues to provide "one-stop" product services focus on air quality to ensure healthy breathing for people. Now launching the new brand of Acerpure, which will enter the consumer market with "clean air appliances", bringing consumers a new lifestyle that combines "Smart" and "freshness". Please visit the official website of Acerpure www.acerpure.com for more information.
Offering improved accuracy and smart detection with intelligent algorithms, navigation algorithms and perception algorithms HANGZHOU, China, April 20, 2023 /PRNewswire/ -- IMOU, a leading smart IoT solution and service provider, is today launching IMOU SENSE, its self-developed AI algorithm matrix with a tagline of "So Smart, So Accurate". IMOU SENSE has been developed based on strong research and development capabilities of the company, providing diversified solutions for different usage scenarios, creating a more convenient and efficient experience for smart product users. The IMOU SENSE algorithm matrix consists of intelligent algorithms, navigation algorithms and perception algorithms. The intelligent algorithms include video AI technologies, involving attribute recognition (family member attribute recognition, gesture recognition, etc.), target detection (human figure, vehicle, package, face, pet detection, etc.), target tracking, behavior analysis (fall detection, perimeter intrusion), and audio AI technology involving 3A algorithm, sound source localization, abnormal sound detection, etc. The navigation algorithms, mainly used for home service and cleaning robots, consist of the SLAM algorithm, the path planning algorithm, and the decision-making control algorithm. The perception algorithms are mainly responsible for calibrating multi-source sensors and multi-source sensor information processing and fusion. The sensors involved include binocular vision, structured light camera, millimeter wave radar, line laser, TOF camera, etc. Typical applications include scene depth estimation, liveness detection, robot obstacle avoidance, etc. A Truly Accurate AI Relying on IMOU's strong computing power foundation and leading algorithm capabilities, IMOU SENSE is a truly accurate AI. IMOU algorithms have made breakthroughs in many fields, such as object detection, object tracking, change detection, and cutting-edge technical pre-research. These achievements include VOT-ST2020, winner of an international competition on visual object tracking, Best Session Paper of the 2nd Asian Conference on Artificial Intelligence Technology, first place in the comprehensive accuracy ranking of the generic object tracking benchmark (GOT-10k), and first place in the large-scale dataset for object detection in aerial images (DOTA). Depending on IMOU's cloud platform, IMOU SENSE obtains user data, improves the quality of training data, and realizes a data closed loop, which, on the one hand, can continuously improve the accuracy of the algorithms, and on the other hand, realizes the generalization of the algorithms to various home scenarios. IMOU SENSE is customized and optimized at the chip level so that the AI chip can be used in the best way possible. In actual smart home scenarios, IMOU SENSE supports accurate detection of multiple target categories, such as human, vehicle, pet, face, and package, and supports any arrangement and combination of the above target categories. In addition, with the help of the target tracking algorithm, the camera equipped with IMOU SENSE can continuously follow the target of interest, record the trajectory, and report the information in time when abnormal behavior is detected. IMOU SENSE enables real-time detection and feedback, with an accurate detection result that is 20%-50% higher in accuracy rate than the algorithm that comes with the chip. A Truly Smart AI IMOU SENSE has a deep understanding of scenarios, which makes it a really smart AI. For cleaning robots equipped with IMOU SENSE, the robot will not only know where it is, but also know what is around itself, and how it can work better. At the same time, IMOU SENSE can adapt to unknown and unstructured scenarios. When the robot is placed in an unfamiliar environment, it has the ability to independently explore and learn the surrounding environment. Using a cleaning robot equipped with IMOU SENSE for example, it makes the cleaning process simply smarter, with IMOU SENSE guaranteeing the detection of key frame dynamic updates, allowing the robot to better understand the scenario and deal with unknown situations. It can also complete map building and route planning quicker and more accurately when dealing with unfamiliar environments and obstacle avoidance, to make cleaning worry-free. The cleaning plan is also smarter. The high-precision positioning and fusion mapping capacities of IMOU SENSE support more customized cleaning plans to adapt to various situations in the user's home, making the cleaning more efficient. IMOU SENSE supports the detection of more than 30 object categories of home scenarios, and designs customized obstacle avoidance strategies for each category to ensure the safe operation of cleaning robots. In addition, relying on the scene recognition algorithm, the IMOU robot can autonomously identify the scenario it is in, and then provide customized and personalized cleaning solutions. For example, when it is detected that the robot is in the kitchen or bathroom environment, it will automatically increase the mopping strength; when it is detected that the robot is in the bedroom environment, it will dynamically adjust the suction to avoid introducing excessive noise. IMOU's newly launched security cameras Cruiser 2 and Rex 3D are the first IMOU products to be equipped with IMOU SENSE. And more products are to come with IMOU SENSE, providing diversified solutions for different usage scenarios. About IMOU IMOU, a leading smart IoT solution and service provider, has been committed to creating an easier, smarter, and more secure lifestyle for every user and their families through advanced technology and smart products. With the 4 major product systems (IMOU Security, IMOU Robots, IMOU Lights, and IMOU Link) based on the core AI technology and cloud technology, IMOU provides diversified solutions according to different usage scenarios, creating a more convenient and efficient experience for smart product users. IMOU products have covered more than 100 countries, and more than 30 million users around the world have enjoyed the safety and convenience brought by IMOU. More information can be found on www.imoulife.com.
SHANGHAI, April 20, 2023 /PRNewswire/ -- Finnish skincare brand LUMENE hosted its first-ever brand ceremony in China on April 18, 2023, with the theme "Beauty Born of Arctic Light", introducing the company's philosophy of combining the purity of the Arctic with the latest technology to create effective and sustainable skincare solutions. Johan Melin, Chief Commercial Officer (CCO) at LUMENE, and Victor Gibson, General Manager of UK, China and New Strategic Market at LUMENE, led the audience on an immersive journey to its Nordic homeland, showcasing fifty years of its brand history and innovations inspired by the pristine nature of Finland. The event took place in Changsha, a vibrant and innovative city with a thriving creative, cultural, and entertainment industry. Different from Tier-1 cities such as Beijing and Shanghai, which have an urban population of only 80 million, the new Tier-1 and Tier-2 cities, represented by Changsha, have an urban population of nearly 500 million and more emerging consumer groups seeking fashion, health, leisure and quality. The city's flourishing economy presents an unparalleled opportunity for LUMENE to connect with beauty enthusiasts, while also providing a unique platform to engage with its partners, industry experts, key opinion leaders (KOLs), who have been closely working with the brand to expand its footprint across China. Participants were treated to an impressive opening dance, which presented them the first impression of LUMENE brand "Beauty Born of Arctic Light" to the guests. Then, the TVC that highlighted the company's Nordic roots, skincare expertise, as well as its signature products that have garnered praise from customers around the world. The hour-long grand event also marked the first time that LUMENE unveiled its brand positioning, marketing, and product strategy for the Chinese market via a press conference. LUMENE unfolded its origin brand story in "retrospective form". Victor Gibson, General Manager of UK, China and New Strategic Market at LUMENE, taking to the stage to invite the audience to embark on a virtual tour to Finland during which he introduced brand features, product line-ups, and LUMENE's ingredients sourced from Nordic nature, including Birch Sap used in the Arctic Spring Water series, Arctic cloudberry, and sea buckthorn in its Bloom Anti-wrinkle series. By using the pure power of nature in Finland, LUMENE hopes to bring pure, natural and effective skincare products using the world's purest polar ice spring water and a unique collection of natural Nordic ingredients that contain powerful arctic light energy, to deliver a philosophy of natural luminous beauty to every consumer. At the event, LUMENE also honored KOLs and channel distributors with awards, thanking them for their effort to expand the brand's visibility and presence in China. In addition, Johan Melin, took the opportunity to share the future strategy of LUMENE, and thanked the brand's Chinese partner, S'Young International, for their contribution to the brand's development. He also invited all attendees to go to Finland to experience the various Nordic natural ingredients that LUMENE has discovered on the coast, in the glaciers and in the forests, and to take an in-depth journey to trace the source. LUMENE has achieved stellar market performance since it entered the Chinese market in 2018. S'Young International, as its China partner, helped the brand build a strong sales channel, a strong social media presence and a full operational chain for the brand. LUMENE has worked with S'Young International's market insights to identify the needs of its Chinese customers, matching its product features with their essentials to create the hero product, Nordic Hydra 24-Hour Moisturizer, which is a bestseller in the Chinese market. Harnessing nature's gifts from Finland's landscape, LUMENE will continue to bring more deluxe skincare and beauty solutions packed with organic and wildcrafted ingredients to Chinese customers, as LUMENE with our partners to unlock the next growth chapter while sharing the power of natural ingredients from Nordic lands with all. Victor Gibson, General Manager of UK, China and New Strategic Market, Introducing The Brand At The Ceremony
Household/Consumer/Cosmetics
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