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LOS ANGELES, April 26, 2023 /PRNewswire/ -- California-based affordable luxury furniture brand, Soka Home, announces the launch of a new sofa collection: Freedom, adaptable to different room sizes and making home more creative. Let's invest and explore Freedom today. Struggled to get a suitable sofa for the house? Or having trouble sharing one sofa with other family members constantly? Don't worry. Freedom sofa can fix it easily.   The flexible modular design of Freedom makes it adaptable to different room sizes. From loveseat to sectional with chaise or even double-sided sectional, Freedom can satisfy customer's needs. With creative combinations, it provides a versatile and diverse lifestyle that is suitable for both daily living and social gathering. Moreover, the double-sided design offers ample space for both kids and adults. While the little ones play and dance on one side, the adults can enjoy their favorite T.V. shows or simply stretch out and relax on the other. This versatile sofa promotes creativity and encourages family harmony, making it an ideal choice for families of all sizes. Invest in the Freedom Sofa today and experience the ultimate comfort and functionality for home. Made to Last The sturdy construction with a high-quality pine wood frame, bold spring, and strong elastic band make it a long-lasting investment, ensuring that people can enjoy this sofa for years. Unbelievably Comfortable 45HD foam and soft cotton as the filling of the Freedom sofa make it bouncy enough to support your body, meanwhile bringing customers a fluffy soft sitting experience. To make it more comfortable, Soka Home designer team has sourced natural linen for Freedom covering. As a natural fiber, linen is breathable, pliable, soft, and skin-friendly, which is timeless and always in season. Extraordinarily Convenient Thoughtfully designed with easy-clean removable linen covers, this modern seating collection is life-proof. When customers are tired of the same old one. Order a new set of sofa covers, then they will have a brand-new sofa. Considerable Size A combination of the deep seat and considerable backrest allows customers to relax and unwind after a long day. With the high armrest and low armrest combination, customers can also choose the best height they need. Freedom sofa always provides a comfortable space for sitting, lying, reclining and sleeping. Easy & Funny Assembly D.I.Y. a unique sectional in a Click. Enjoy the fun of assembling the Freedom sofa with family & friends, like piecing a puzzle together. About Soka Home Soka Home is more than just a furniture brand - It's a passion project that grew from a deep love of design and a commitment to creating high-quality, beautifully crafted pieces that make our homes inviting, warm, and stylish. We believe that everyone deserves to live in a beautiful and comfortable space. This is the reason why we created Soka Home. Our aim is to connect people and spaces through exceptional design. Therefore we partner with direct manufacturers globally to provide our customers with modern, high-quality furniture at exceptionally fair prices. For more information, please visit sokahome.comContact information:Mail: vip@sokahome.comTel: (213)442-3284 Follow our social media: Facebook Instagram YouTube Pinterest Tiktok
GUANGZHOU, China, April 26, 2023 /PRNewswire/ -- In anticipation of the World Intellectual Property Day, at the 133rd China Import and Export Fair ("Canton Fair", "the Fair"), Guangdong Provincial Market Supervision Bureau (Intellectual Property Office) and China Foreign Trade Centre—organizer of the Canton Fair, signed the "Strategic Cooperation Framework Agreement on Intellectual Property Protection ("the Agreement")." By signing this agreement, Canton Fair will be able to improve the whole chain of intellectual property protection, and through continuous optimization of IPR protection mechanism, it will continue to foster international trade. Wen Zhongliang, Vice Secretary General of the Canton Fair and Deputy Director General of China Foreign Trade Centre, said in the signing ceremony that, with a comprehensive "online + offline" intellectual property protection system in place during the exhibition, coupled with a team of authoritative experts from various industries, the Canton Fair is committed to facilitating high-quality and orderly trade between suppliers and buyers. With the support of the Agreement, the Canton Fair's intellectual property protection will reach an unprecedented level. It will provide global buyers with a comprehensive international trade platform with improved functions, better services, and enhanced efficiency. The Canton Fair launched IPR protection special campaign back in 1992, the earliest exhibition in China to protect IPR. As part of its efforts to provide better and more convenient intellectual property support services to global business people, the 133rd Canton Fair established service desks in each of the 4 exhibition areas and introduced a new online and offline service system simultaneously. By doing so, both buyers and exhibitors have been able to maintain their trade interests more effectively, creating a harmonious and safe international trade environment for the Canton Fair. The 133rd Canton Fair has effectively rejuvenated the exhibitors' drive towards innovation and safeguarding intellectual property. Timed to coincide with the World Intellectual Property Day, the Fair has partnered with an influx of high-quality companies that specialize in patent R&D and boast significant innovation potential. These companies showcase their latest research and development achievements in various industries throughout China to a worldwide audience. For more information about the exhibits and intellectual property technologies at the 133rd Canton Fair, please register at https://invitation.cantonfair.org.cn/BuyerUser/RegisterUser?MediaType=16 or contact: Ms. Cai, caiyiyi@cantonfair.org.cn.
HANGZHOU, China, April 26, 2023 /PRNewswire/ -- Hikvision has released its full-year 2022 financial results, reporting a total revenue of RMB 83.17 billion, achieving a year-over-year (YoY) growth of 2.14%. The net profits attributable to shareholders of the company was RMB 12.84 billion, reflecting a YoY decrease of 23.59%. Hikvision YoY Growth 2022 Hikvision Financial Table 2022 Overseas revenue in 2022 amounted to RMB 26.28 billion, with YoY growth of 19.51%, accounting for 31.59% of the total revenue of the company. Hikvision also released its Q1 2023 financial results, and reported a revenue of RMB 16.20 billion, which represents a YoY decrease of 1.94%. Net profits attributable to shareholders of the company was RMB 1.81 billion, representing a YoY decrease of 20.69%. Hikvision continues to embrace new trends in technology development and lead the future of AIoT. The company remains committed to making solid investments in perception technology, artificial intelligence, etc., and always to explore new opportunities for innovation in its technologies, products, solutions, and application scenarios. The full annual report 2022 and Q1 2023 report can be read here.
STOCKHOLM, April 26, 2023 /PRNewswire/ -- Three years of data in The Truth About Laundry report, shows 35 million households have turned down wash temperatures for potential saving of nearly 1 million tons of CO2 equivalent emissions. Today the results of the longest and largest study of its kind into laundry behaviors across Europe have been published by leading global appliance company Electrolux Group. The study reveals long established behaviors are changing at pace, in favor of the environment, as consumers seek to save energy costs: 35m European households have turned to washing at 30°C since 2020; over 14m of which have switched in the past 12 months. The turn to 30°C is likely to have saved over 952,000 tons of CO2 equivalent*. 44% of households are now mainly washing their clothes at 30°C or below, compared to 35% three years ago. Majority of Europe will be 30°C laundry zone by 2025 if trend continues. 86% of all households have tried to reduce energy usage in the past twelve months and over half (56%) have specifically changed the way they launder. Current energy crisis is accelerating change While the study shows habits have been changing for the good of the planet over the past few years, it is the current energy crisis that is helping to accelerate change. These changes include 43% now washing full loads more, 31% wearing clothes more often between washes, 29% laundering more at night and 30% now using Eco-settings. Many of them for the first time. Concerns over energy it seems is never too far from the consumer's mind with 83% of adults thinking more about the energy they are consuming when using appliances than ever before. 58% also say that 'energy efficiency' will be a key consideration when they buy their next appliance. "The latest report from the Intergovernmental Panel on Climate Change (IPCC) concluded that urgent climate action can secure a livable future for all but that the window for positive action is closing fast," comments Sarah Schaefer, VP Sustainability Europe, Electrolux Group. "Our latest research, which has reviewed data from the past three years, shows consumers are changing their behaviors positively, which should give everyone hope that together we can help tackle climate change. But a lot more is needed from us all if we are to succeed." Five steps to change Electrolux Group is recommending five small steps everyone can take which, together, can make a big difference to the planet: Make 30°C the new 40°C. As often as possible. 52% of Europe is still mainly washing at 40°C and above. Pick more energy efficient appliances. They reduce energy usage and are more resource efficient which can be kinder to the planet. They can also help to reduce household energy costs over time. Skip a wash, refresh instead. 62% of Europeans say "getting rid of odors" is the main reason they wash their clothes and nearly a quarter of adults (23%) have also consistently reported the main reason they wash clothes is because they like to wear freshly laundered clothes. New technology though means consumers can refresh clothes by steaming them and also tackle odors by automatically adding a fragrance to the wash. Other great benefits of steam, of course, are it saves water compared to a full wash and, for those short on time, it reduces wrinkles and the need to iron. Unlock appliance potential. One effortless way consumers can look to reduce costs and lessen environmental impact is by exploring the settings on their appliances more. 22% of adults have reported never reading their appliance's instructions and the average number of settings people use is 3. It means there are a lot of technological advancements not being taken advantage of. Start small, wash full. 43% of Europeans are now washing full loads more often due to concerns over energy costs. Checking your load is full before washing it is a small and fairly easy step to take which can reduce the use of resources and costs. "The positive changes we are witnessing in laundry are many," continues Schaefer. "Millions of people across Europe making small changes which are adding up to big differences. That's the journey we are on and the more people who join, the better chance we have for creating the liveable future we all want." *Calculation is based upon: total number of households which have turned to 30°C from 40°C in Europe since 2020 is 35,015,308 (i.e. 10% of 350,153,081, the total number of households) multiplied by an annual CO2-eq saving of up to 27.2kg per household per year, divided by 1000, to arrive at 952,416 tons of CO2-eq likely to have been saved. A household saving up to 27.2kg of CO2-eq per year from turning down the wash temperature from 40°C to 30°C, is based upon decreasing washing temperature from Cotton 40°C cycle to Cotton 30°C cycle, using powder detergent, 8Kg FL WM delivers ~ 25% less impact on Global Warming Potential (GWP) of use phase. In real terms it reduces CO2 equivalent from 1436Kg CO2-eq to 1164 Kg CO2-eq over ten years or up to 27.2Kg of CO2-eq every year per household, based on one household having an average of one washing machine. Click here for more information: Electrolux The Truth About Laundry 2021. The Truth About Laundry report The Truth About Laundry, the Resource Efficiency Edition 2023 is the third consecutive study by leading global appliance company, Electrolux Group. Each year it studies the responses from up to 14,000 adults across Europe as well as analyzing 1.4m actual wash cycle data collected from its connected appliances. In 2020, it shared insights into laundry behavior during the pandemic and published new scientific research which pinpointed the CO2 equivalent saving from turning wash temperature down from 30°C to 40°C. In 2021 it continued to monitor key behaviors while also sharing insights into consumer understanding of microplastics in clothes and what can be done to reduce their release into the planet's waterways. About the most recent research The research findings are based on quantitative data collected from 14,000 adults across fourteen European markets. OnePoll, a survey-led market research company, managed the research in collaboration with Electrolux Group and its partners. The survey was fielded between 20th December 2022 to 16th January 2023 with data collected from the general population in the following countries: Belgium, Denmark, Finland, France, Germany, Italy, the Netherlands, Norway, Poland, Portugal, Spain, Sweden, Switzerland and, the UK. The data were weighted for each country to ensure accurate representation by age, marital status, income/social class, ethnicity, and region. For a statistic of 50% the margin of error for sampling on a sample of 1,000 respondents is ±3.1%. For smaller or larger statistics, the margin of error will decrease and falls to 1.9% for a statistic of 10% or 90%. This is based on all countries having 1,000 respondents per market. This margin of error is small making the data highly reliable. For further information, please contact Electrolux Press Hotline, +46 8 657 65 07. The following files are available for download: https://mb.cision.com/Main/1853/3758170/2012077.pdf PR_The Truth About Laundry 2023_Electrolux Group https://news.cision.com/electrolux-group/i/infographic-truth-about-laundry,c3171065 Infographic Truth About Laundry https://news.cision.com/electrolux-group/i/sarah-schaefer--vp-sustainability-europe--electrolux-group,c3171072 Sarah Schaefer, VP Sustainability Europe, Electrolux Group
HONG KONG, April 26, 2023 /PRNewswire/ -- Sa Sa International Holdings, a leading beauty product retailing group in Asia, is leveraging the SAP Emarsys Customer Engagement platform to deliver a personalized online-merge-offline (OMO) experience that elevates interactions at every stage of customer lifecycle. Established in 1978, Sa Sa is a market leader that has continuously evolved with the changing needs of its customers. In recent years, it has built infrastructure and processes to bring customers a seamless OMO experience across a network of physical stores in Hong Kong and Macau; and global online platforms (excluding Mainland China, Hong Kong and Macau). SAP Emarsys e-Commerce enables Sa Sa to build on this foundation and pursue a two-pronged approach to customer loyalty that optimizes both acquisition and retention. The solution allows Sa Sa to collect and analyze data from its various consumer demographics and gain real-time visibility into their shopping and buying preferences. These consumer insights enable Sa Sa to curate appropriate online product portfolios and offer the right mix of loyalty programs, such as rewards points and cash-back incentives geared to different customer groups. In addition, the solution helps Sa Sa build strong activation programs, utilizing marketing automation and real-time personalization to create sophisticated insights-driven campaigns that drive real business outcomes. Sa Sa leverages three key SAP Emarsys e-Commerce modules: Smart Insight: With Emarsys Smart Insight, Sa Sa is able to harness its data to systemically segment customers for intelligent retention marketing. This solution gives Sa Sa detailed insights into a customer's purchase preferences and lifecycle journey, allowing it to automatically offer relevant product promotions at the right time. Thus, Sa Sa can monitor how it is engaging with different segments and ensure it is delivering value to customers and the business. Web Extend: The Emarsys Web Extend data collection solution tracks interactions on sasa.com and email campaign results. This data is integrated with validated product and sales information so as to optimize customer engagement in accordance with Sa Sa's privacy policy. Email Recommender: Emarsys Email Recommender enhances Sa Sa's email marketing campaigns by adding relevant product images and information to automated messages at scale. Driving customer engagement and response, these recommendations are dynamic. They are rendered in real-time to ensure customers get the most up-to-date, personalized product recommendations — prompting a re-purchase, following up on an abandoned cart, or suggesting best sellers and special offers to tempt browsers to purchase. "The SAP Emarsys e-Commerce solutions elevate Sa Sa's customer engagement to the next level by offering intuitive and relevant online experiences to our customers," said Hong Li, Director of eCommerce of Sa Sa International Holdings Limited. "Sa Sa thrives on staying close to what our customers expect and thus it is important to have real-time panoramic visibility of customer data at every point in the customer lifecycle journey. With Emarsys, our data analysis capabilities are continuously improving so we can discover the best way to engage, retain and expand our customer base, with data-driven customer programs." Esmond Tong, Managing Director, SAP Hong Kong, said: "Today's retail environment is complex and competitive, shaped by new technologies and fast-evolving customer behavior and preferences. SAP Emarsys presents a single, integrated platform where customer-centric market leaders like Sa Sa can build, execute and scale real-time marketing campaigns. With Emarsys, Sa Sa is growing its customer lifetime value through omnichannel interactions that are personalized, intelligent and compelling." Learn more about SAP Emarsys Customer Engagement here or talk with us at +852 2150 2799. About SAPSAP's strategy is to help every business run as an intelligent sustainable enterprise. As a market leader in enterprise application software, we help companies of all sizes and in all industries run at their best: SAP customers generate 87% of total global commerce. Our machine learning, Internet of Things (IoT), and advanced analytics technologies help turn customers' businesses into intelligent enterprises. SAP helps give people and organizations deep business insight and fosters collaboration that helps them stay ahead of their competition. We simplify technology for companies so they can consume our software the way they want – without disruption. Our end-to-end suite of applications and services enables business and public customers across 25 industries globally to operate profitably, adapt continuously, and make a difference. With a global network of customers, partners, employees, and thought leaders, SAP helps the world run better and improve people's lives. For more information, visit www.sap.com/hk. About Sa Sa Sa Sa is a leading beauty product retailing group in Asia. Embracing the proven concept of "one-stop beauty product specialty platform", Sa Sa provides diverse quality products under more than 600 brands ranging from skincare, fragrance, make-up, hair care and body care products, health & fitness products as well as beauty gadgets. Through operating more than 180 retail stores in Hong Kong and Macau SARs, Mainland China and Malaysia, as well as multiple online platforms, Sa Sa offers a customer-centric omni-channel shopping experience for consumers. Listed on the Hong Kong Stock Exchange in 1997, the Group is included in the FTSE Index Series, MSCI Index Series and S&P Index Series. This document contains forward-looking statements, which are predictions, projections, or other statements about future events. These statements are based on current expectations, forecasts, and assumptions that are subject to risks and uncertainties that could cause actual results and outcomes to materially differ. Additional information regarding these risks and uncertainties may be found in our filings with the Securities and Exchange Commission, including but not limited to the risk factors section of SAP's 2022 Annual Report on Form 20-F. © 2023 SAP SE. All rights reserved.SAP and other SAP products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of SAP SE in Germany and other countries. Please see https://www.sap.com/copyright for additional trademark information and notices. 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CHANGSHA, China, April 26, 2023 /PRNewswire/ -- EviDenS de Beauté, a French luxury skin care brand, hosted a grand brand ceremony in Changsha, China, on April 18, showcasing its brand image and achievements in the Chinese market. The ceremony, supported by its partner S'Young International, aimed to showcase the brand's commitment in developing anti-aging products for sensitive skin and its ambitious expansion in China. Changsha is one of the representative new Tier 1 cities in China, representing a high urban population share of new Tier 1 and Tier 2 cities (500 million), while Tier 1 cities like Beijing and Shanghai account only for 5% of the 1.4 billion population. Changsha, which has also been recognized as one of the new internet-famous cities in China, came as an ideal location for EviDenS de Beauté's grand brand ceremony, as it represents a new consumer demographic with distinct characteristics and various beauty demands, especially Gen Z. At the same time, EviDenS de Beauté is able to link more consumer groups with anti-aging skincare needs in China. The ceremony, which gathered over 300 guests, began with the performance of a romantic and beautiful love story depicting the original love story journey from acquaintances to couple in France and Japan, where the brand originated 15 years ago. Founder Charles-Edouard Barthes then gave a keynote speech, sharing the brand's mission, development history and the team's commitment to high-quality products. EviDenS de Beauté came as a gift of love inspired by the ultra-sensitive skin of the founder's Japanese wife. Barthes traveled throughout Japan to seek out exceptional biologists and successfully created gentle and efficient formulas for sensitive skin. He then founded EviDenS de Beauté with a touch of French art de vivre. Charles-Edouard Barthes, founder of EviDenS de Beauté introducing the brand at the Ceremony Also at the ceremony, Prof. Masaaki Ishibashi, the brand's biotechnology scientist, gave a speech that emphasized the brand's efforts in delivery quality products. EviDenS de Beauté, with over 1.98 million consumers globally, also presented product showcases "Evidens de Beauté SAHO" and "She's EviDenS" to feature consumers' feedback. Meanwhile, Jessie Giraud, CEO of EviDenS de Beauté, presented on stage the "Evidens de Beauté Global Plan" for the next three years, pledging to continue partnering with S'Young International to achieve new heights in the Chinese market. Specifically, for the Chinese market, the brand's focus is primarily on high-end female consumers. Estimates show that the Chinese market for sensitive skin is worth US$8 billion and is gradually increasing. With that in mind, EviDenS de Beauté has invested heavily in brand assets and communication to increase their luxury profile, with a differentiated positioning as an anti-aging skincare brand specially formulated for sensitive skin. In a bid to better promote its products, EviDenS de Beauté has centered its marketing strategy around the precise understanding of its target audience's mindset and demands. The brand targets urban elites who value quality of life and taste, and have unique aesthetic preferences. With such approach, the brand has focused on the precise promotion of certain products, enabling the brand to exceed its sales targets in China. Notably, EviDenS de Beauté maintained a 600% growth rate in 2022 on Douyin (Chinese Tiktok), the most popular short video and live-streaming platform. Its high-end mask has been ranked No. 1 in sales volume among high-spending customers. The brand's customer repurchase rate comes in over 40%, well above the industry average. In addition, EviDenS de Beauté has adopted an all-rounded marketing strategy to boost its high-end market penetration. For its online campaign, the brand has strengthened its endorsement through its presence on major e-commerce platforms and has deployed strong social media marketing to establish a more dynamic brand image. EviDenS de Beauté has also invited Chinese influencers, such as Teacher Xu and Li Jiaqi, to evaluate the brand's products and services. For its offline promotion, EviDenS de Beauté has built up its presence through high-end offline channels such as Rosewood, SKP SELECT, WANGFUJING, Joyce Beauty and niche channels like Little B. To enhance consumer experience, EviDenS de Beauté has launched a variety of membership services, including one-on-one skin care consulting, VIP spas and customized afternoon tea, for its over 1 million high-end members.
Household/Consumer/Cosmetics
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