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25Home is introducing new colors and materials to its Plume sofa collection, allowing customers to create stylish living spaces without breaking the bank. LOS ANGELES, July 13, 2023 /PRNewswire/ -- In an exciting update, 25Home is expanding its collection of Plume sofas by introducing new colors and materials. The new colors that will be included in the collection are camel, brown, and gray while the new materials are air leather and linen. The air leather is anti-fouling and easy to clean while linen is mainly skin-friendly and comfortable. As a leading provider of premium furniture and accessories with a Modern & Scandinavian style, 25Home is committed to delivering exceptional design and value to its customers. 25Home is introducing new colors and materials to its Plume sofa collection, allowing customers to create stylish living spaces without breaking the bank. The Aalto Boutique Air Leather Plume Sectional, for instance, is a luxurious and versatile sofa designed for comfort and durability. The sofa is made with air leather, a breathable and flexible material that is also scratch-resistant, stain-resistant, water-resistant, and odor-resistant, making it ideal for households with pets and children. It is also filled with a combination of foam and poly cotton, creating a perfect balance of support and softness. With its high-density foam and fluffy poly cotton, the Aalto Boutique Linen Plume Sofa provides a cozy and relaxing experience. Its chic front view and curved silhouette on the side make it suitable for any space and style. The sofa is made with linen, a natural fiber known for its breathability, pliability, softness, and skin-friendliness, making it ideal for households with pets and children. The filling layer of the Plume Sofa consists of an optimal combination of foam and cotton, providing a perfect balance of support and softness. With its headquarters located in Los Angeles, 25Home takes pride in offering on-trend furniture that combines modern aesthetics with Scandinavian influences. The company's dedication to quality is reflected in its one-year guarantee, demonstrating its confidence in the craftsmanship and durability of its products. On how it came about its name, the company says, "25Home means we love our home and want to stay at home for an extra hour, an hour more than 24 hours." What sets 25Home apart is its mission to make high-quality furniture accessible without breaking the bank. The brand aims to revolutionize the way people perceive furniture by offering premium designs at radically fair prices. By challenging traditional pricing models, 25Home ensures that customers can enjoy stylish and well-crafted furniture without compromising on affordability. In addition, 25Home's direct-from-manufacturer model sets it apart from other so-called direct-to-consumer (DTC) furniture brands. While not rejecting the DTC approach outright, 25Home takes it a step further by truly eliminating the middleman, enabling them to pass significant savings on to the consumer. This transparent and efficient business model allows customers to benefit from fair pricing without sacrificing quality. With the introduction of new colors and materials to the Plume sofa collection, 25Home continues to innovate and offer customers more options to express their personal style. The expansion of the collection ensures that customers can find the perfect Plume sofa to complement their existing decor or create a fresh and contemporary look in their living space. By carefully curating its selection of colors and materials, 25Home ensures that each sofa in the Plume collection embodies the brand's commitment to quality and design. Whether customers prefer vibrant and bold hues or understated and neutral tones, they can find a Plume sofa that suits their individual taste and enhances the overall aesthetic of their home. In conclusion, 25Home's introduction of new colors and materials to its Plume sofa collection exemplifies the brand's dedication to providing premium furniture at fair prices. With their direct-from-manufacturer model, 25Home offers customers a unique opportunity to enjoy modern and Scandinavian-inspired designs without the traditional retail markups. As 25Home continues to expand and innovate, customers can expect even more options to create stylish and comfortable living spaces that reflect their personal style. Contact Details:Business Name: 25HomeContact Name: IvyContact Email: affiliate@25home.comCountry: United StatesWebsite: https://25home.com/collections/plume-sofa
MELBOURNE, Australia, July 13, 2023 /PRNewswire/ -- Cullen Jewellery, a leader in ethical, premium lab grown diamond and moissanite engagement rings and fine jewellery, is thrilled to announce the official grand opening of its new Sydney showroom starting on Tuesday, July 18th. To celebrate this event, it has launched an exclusive week-long giveaway from July 11th to July 18th, presenting the chance to win a breathtaking $10,000 carbon neutral lab grown diamond ring. The grand opening of Cullen Jewellery's new Sydney showroom. To celebrate, we are giving away a $10,000 lab grown diamond ring. Cullen Jewellery's new showroom, their third in Australia following Melbourne and Brisbane, exemplifies its commitment to immersive, customised experiences. Guided by friendly staff, visitors can discover the exceptional craftsmanship that goes into each piece in an inviting and elegant environment. "Our new Sydney showroom is all about meeting our clients where they are. It's a place to explore, ask questions, and connect with our brand on a whole new level," said Jordan Cullen, Managing Director of Cullen Jewellery. As they welcome clients into this new space, the brand invites fans globally to join the week-long giveaway. "Our clients and supporters have been instrumental in our journey, echoing our vision for sustainable luxury. This giveaway is our heartfelt way of expressing gratitude," Cullen added. Entering this fantastic giveaway couldn't be simpler. Visit the Cullen Jewellery Instagram page (@CullenJewellery) and find the 'Giveaway Post' for all entry details. The lucky winner of the stunning $10,000 carbon neutral lab grown diamond ring will be unveiled on the grand opening day, adding an extra dash of excitement to the event. The new showroom for Cullen Jewellery is located at Suite 1103, Level 11, 250 Pitt St, Sydney. It will be open from Tuesday to Saturday, and appointments can be scheduled by visiting https://cullenjewellery.com. About Cullen Jewellery Cullen Jewellery was founded in 2018 by Jordan Cullen to celebrate life's cherished moments, conscientiously. Headquartered in Melbourne, Australia, Cullen Jewellery is a leading ethical brand for premium lab grown diamond and moissanite engagement rings and fine jewellery. The brand is committed to operating responsibly and sustainably through its positive community impact and exclusive use of lab grown gemstones. The elegant creations designed by Cullen Jewellery are synonymous with exceptional craftsmanship, empowering couples to embody their values for generations to come. For more information, please visit cullenjewellery.com and @cullenjewellery on Instagram.
Celebrating the 50th Anniversary of the Honda Works Brand TOKYO, July 13, 2023 /PRNewswire/ -- Casio Computer Co., Ltd. announced today the release of the latest addition to the EDIFICE line of timepieces based on the brand concept of "Speed and Intelligence." The new ECB-40MU is a collaboration between EDIFICE and MUGEN (legally known as M-TEC Company, Ltd.), the Honda works brand. ECB-40MU MUGEN is involved not only in manufacturing and selling parts for Honda automobiles, but also in a variety of motorsports-related activities including taking part in F1TM, the Isle of Man TT,*1 and top-tier races in Japan as a professional racing team. Casio has partnered with MUGEN since the motorcycle endurance race in 1985 to support the company's activities. *1 The Isle of Man TT is a motorcycle race run on public roads on the Isle of Man, part of the British Crown, since 1907. The new ECB-40MU is the first collaboration between MUGEN, which is celebrating its 50th anniversary, and EDIFICE, a line of Casio timepieces that embodies the motorsports worldview. The MUGEN brand colors of white, red, gold, and black are featured on the dial, band loop, and stitching on the band, set against an overall black design. Together with the MUGEN brand logo, the Eye Commander logo, which symbolizes the spirit of MUGEN, is embossed on the band. Engraving on the bezel features the font used on shift knobs made by MUGEN. These special details give this timepiece the singular look that only a limited edition model can impart. In addition to the carbon fiber-reinforced resin case and the four-lug design inspired by the suspension used in formula race cars, the band is made of Alcantara, a material used in sports car interiors for its excellent durability and breathability. Band made of Alcantara material
The campaign will showcase TUMI's new colorways within the brand's iconic TUMI 19 Degree collection and introduce women's Georgica collection High-Res Campaign Imagery HEREPhoto Credit // TUMI NEW YORK, July 12, 2023 /PRNewswire/ -- Today, international travel and lifestyle brand TUMI launched its Fall 2023 campaign, entitled "Essentially Beautiful." Aptly named, the two-part campaign will dig beneath the surface, showcasing the true beauty that lies in the details of TUMI's products through short videos featuring returning TUMI Crew members: Formula 1 driver Lando Norris, pro-footballer Son Heung-min and acclaimed singer-songwriter and actress Reneé Rapp. The campaign will launch TUMI's new women's Georgica collection, in addition to introducing seasonal newness within the brand's iconic TUMI 19 Degree collections. The first installment of "Essentially Beautiful" starring Norris and Heung-min launched today and focuses on the ways that precise engineering takes us to new heights, highlighting the seemingly small details that lead to outstanding performance. The campaign videos captured by Georgia Hudson showcase Heung-min and Norris in motion alongside carry-ons from the TUMI 19 Degree Aluminum collection, bringing attention to the effortlessness with which TUMI's expertly designed luggage moves. In the campaign stills captured by Richard Phibbs, wheeled briefs, carry-ons and extended trip packing cases from the TUMI 19 Degree collection are displayed with their shells made from post-industrial recycled polycarbonate and lining made from post consumer rPET (recycled plastic bottles). This season, TUMI will bring a colorful twist to the collection with new colors and textures, including red, hunter green, blush and deep plum in addition to two textured colorways. Launching on August 16th, the second installment of "Effortlessly Beautiful" will feature Rapp in short video vignettes that bring the strong yet soft juxtaposition of TUMI's new Georgica collection to life. Shot in an architecturally beautiful, yet simple space, the video and images will introduce this supple and lightweight collection for the modern woman. Crafted in natural grain pebbled or smooth leather, the Georgica collection offers minimalist styles that bring sophisticated ease to TUMI's women's assortment, pricing ranges from $195-$795 USD. With silhouettes including totes, backpacks, laptop sleeves and crossbodies in black and taupe colorways, the collection is effortlessly chic while maintaining TUMI's dedication to quality, essential function, and versatility. "At TUMI we find beauty in elements that aren't typically thought of as beautiful, from the smooth glide of the wheels to the resilience of 19 Degree's aluminum," said Victor Sanz, TUMI's Creative Director. "Through the 'Essentially Beautiful' campaign we see these moments shine through in a way that is effortless and technical while remaining beautiful at the same time." Follow along to see all of the ways TUMI brings essential beauty to its products @TumiTravel. Shop the new Fall collections available at TUMI stores and TUMI.com worldwide. About TUMI Since 1975, TUMI has been creating world-class business, travel and performance luxury essentials, designed to upgrade, uncomplicate and beautify all aspects of life on the move. Blending flawless functionality with a spirit of ingenuity, we're committed to empowering journeys as a lifelong partner to movers and makers in pursuit of their passions. For more about TUMI, visit TUMI.com TUMI and TUMI logo are registered trademarks of Tumi, Inc. © 2023 Tumi, Inc. TUMI Media ContactsAlexandra GillisPR & Social Manager alexandra.gillis@tumi.comTUMI Nicole Colasantoncolasanto@weareshadow.comSHADOW Pro-footballer Son Heung-min with the TUMI 19 Degree Aluminum International Carry-On Formula 1 driver Lando Norris with the TUMI 19 Degree Aluminum International Carry-On
Global household appliances manufacturer Arçelik simplifies online sales process for trade customers and partners ISTANBUL, July 12, 2023 /PRNewswire/ -- Arçelik A. Ş. (ARCLK: IST, "Arçelik"), the global leading consumer durables and electronics manufacturer has launched MARS, an online commerce platform to enhance sales operations and provide a seamless experience for trade partners. Utku Barış Pazar, Arçelik Chief Strategy and Digital Officer The MARS platform digitalizes manual orders, made through phone, fax, and email, to provide an efficient and seamless B2C-like customer experience for trade partners. The platform streamlines commerce processes among all Arçelik Global subsidiaries, providing faster fulfilment for sales orders, and boosting visibility with a channel where customers can easily access related data and support 24/7, helping drive efficiency and robust data security. The new platform will process millions of global product sales that Arçelik receives annually, lifting the heavy operational load on local sales offices which previously manually processed up to 50% of orders. After implementing the MARS portal, Arçelik's subsidiaries reported achievements such as efficiency and simplicity thanks to mobile support, ability to reach physically remote customers and elimination of human errors. With the help of the MARS project, the duration of average order creation is reduced to approximately 1 minute in total from 6. Besides time-saving, the portal provides high visibility of order status, real-time stock levels, customer-based pricing, product images & features, deliveries, invoices, payments, and the total turnover. Mars provides B2B customers with a seamless e-commerce experience encompassing basket creation, checkout, order tracking, pricing, and account monitoring. Previously, around 20% of subsidiary back-office personnel's time was spent manually inputting sales orders received via phone, email, fax, etc. Additionally, Arçelik's sales representatives encountered challenges in collecting around 40% of orders from geographically distant customers. By comparing the time one back-office personnel spent processing a single charge before and after the portal, the operational workload decreased by approximately 80%. Utku Barış Pazar, Chief Strategy & Digital Officer, Arçelik, commented: "We are proud to launch our B2B e-commerce platform to better serve our partners, enhance customer experience and create a reliable, agile, and efficient global distribution network. Innovation is key in fostering ultimately stronger partnerships and facilitating operational improvement, and a streamlined e-commerce platform such as MARS helps do just that. As a major player in the home appliances industry, we will continue to leverage new technologies to transform our operational processes and support business growth." The MARS portal has already been implemented across its partners and has achieved increased customer satisfaction, a decrease in order lead time, improved data security and has contributed to an overall efficiency and simplicity for customers. The portal is live in the following countries USA, Austria, Serbia, South Africa, Spain, Poland, Australia, New Zealand, Egypt, Germany, Czechia, Philippines, Malaysia and Vietnam. ABOUT ARÇELIK With 40,000 employees throughout the world, Arçelik's global operations include subsidiaries in 52 countries, and 30 production facilities in 9 countries and 12 brands (Arçelik, Beko, Grundig, Blomberg, ElektraBregenz, Arctic, Leisure, Flavel, Defy, Altus, Dawlance, Voltas Beko). Arçelik, Europe's second largest white goods company with its market share (based on volumes), reached a consolidated turnover of 7.7 billion Euros in 2022. Arçelik's 30 R&D and Design Centers & Offices across the globe are home to over 2,300 researchers and hold up to 3,000 international registered patent applications to date. In 2022, Arçelik achieved the highest score in the DHP Household Durables category for the 6th year in a row (based on the results dated December 2022) in the Dow Jones Sustainability Index of the S&P Global Corporate Sustainability Assessment. Through its leadership position in sustainability and credible decarbonization roadmap for achieving net zero, Arçelik became the first and only company from its industry to receive the Terra Carta Seal by His Majesty King Charles III. Arçelik's vision is 'Respecting the World, Respected Worldwide.' www.arcelikglobal.com/en
Company Aims to Advance Business Portfolio by Transitioning to Platform-Based Service Business Model, Accelerating B2B Business and Procuring New Growth Engines SEOUL, South Korea, July 12, 2023 /PRNewswire/ -- LG Electronics (LG) declared its vision to transform from its current position as a top global home appliance brand to a "smart life solutions company" that can connect and expand customers' diverse experiences while driving for global annual revenues of KRW 100 trillion by 2030. [Image1] LG Vision Announcement In a landmark speech today at the LG Sciencepark in Seoul, South Korea, CEO William Cho outlined the bold vision built on three growth engines: pursuing new platform-based service businesses through the advancement of business portfolio, accelerating business-to-business (B2B) and exploring new business areas such as electronics vehicle charging and digital health. The CEO identified electrification, servitization and digitalization as key inflection points LG will focus on to achieve rapid mid- to long-term growth. "LG will continue to pursue its bold vision to transform and leap forward as a smart life solutions company that connects and expands customers' various spaces and experiences, rather than resting on its current position as the best home appliance brand that provides quality products," said CEO Cho. "We will establish a brand-new LG by reinventing the way we work and communicate toward this goal." The CEO also highlighted the company's financial objectives. "We will achieve Triple 7, which encompasses an average growth rate and operating profit of 7 percent or more as well as enterprise value to EBITDA ratio of 7," said the CEO. "With the goal of raising sales from KRW 65 trillion last year to KRW 100 trillion by 2030, we will establish ourselves as a company that is properly recognized by the market and customers." Cho said LG will focus on the transition to the platform-based service business model, acceleration of B2B areas and procurement of new growth engines based on competitive edge as three pillars to focus on customer experience. By 2030, the proportion of these three pillars in sales and operating profit is expected to increase to more than 50 percent. The company plans to invest more than KRW 50 trillion by 2030 for the qualitative growth of the business, including the advancing of the business portfolio led by the three new growth engines. This includes an R&D investment of more than KRW 25 trillion, facility investment of more than KRW 17 trillion and strategic investment of KRW 7 trillion. The company is also accelerating the expansion of its B2B business, the CEO explained. LG's rich understanding of customers as well as the know-how to communicate and empathize with customers that have been accumulated in the B2C business, which has seen continuous innovation over the past 65 years, will be fully expanded to commercial, mobility and virtual spaces. Cho highlighted how LG is accelerating company-wide changes from corporate culture to brand communication at every customer contact point with the ultimate goal of becoming a brand that warms the hearts of customers and puts smiles on their faces while enabling customers to feel the value and philosophy of Life's Good. The company is also driving ESG management activities to fulfill its responsibilities as a global corporate citizen. For more information on LG's future vision and business strategy including backgrounder, please visit LG Newsroom. About LG Electronics, Inc. LG Electronics is a global innovator in technology and consumer electronics with a presence in almost every country and an international workforce of more than 74,000. LG's four companies – Home Appliance & Air Solution, Home Entertainment, Vehicle component Solutions and Business Solutions – combined for global revenue of over KRW 80 trillion in 2022. LG is a leading manufacturer of consumer and commercial products ranging from TVs, home appliances, air solutions, monitors, service robots, automotive components and its premium LG SIGNATURE and intelligent LG ThinQ brands are familiar names world over. Visit www.LGnewsroom.com for the latest news. [Image2] LG Vision Announcement [Image3] LG Vision Announcement
Household/Consumer/Cosmetics
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