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Microsoft and LinkedIn Release the 2024 Work Trend Index on the State of AI at Work in Asia Pacific

New data reveals APAC employees are engaging with AI to enhance skills amidst limited organizational support— leaders must now harness this for tangible business impact. SINGAPORE, May 9, 2024 /PRNewswire/ -- Microsoft Corp. and LinkedIn released the 2024 Work Trend Index, a joint report on the state of AI at work titled, "AI at work is here. Now comes the hard part." Alongside this research, Microsoft announced new capabilities in Copilot in Microsoft 365, and LinkedIn unlocked more than 50 learning courses for LinkedIn Premium subscribers designed to empower professionals at all levels to advance their AI aptitude. The research—based on a survey of 31,000 people across 31 countries*, labor and hiring trends on LinkedIn, trillions of Microsoft 365 productivity signals and research with Fortune 500 customers—shows how, just one year in, AI is influencing the way people work, lead and hire around the world. 2024 is the year of AI at work. The use of generative AI at work has nearly doubled in the last six months. LinkedIn is seeing a significant increase in professionals adding AI skills to their profiles, and most leaders say they wouldn't hire someone without AI skills. However, with many leaders in Asia worried that their company lacks an AI vision and with employees bringing their own AI tools to work, leaders have reached the hard part of any tech disruption: moving from experimentation to tangible business impact. "The pace of diffusion of generative AI tools at the workplace is remarkable. Employees are empowering themselves by adopting agile and innovative tools, oftentimes not pausing for the rollout of a coherent AI vision and roadmap from their organizations. Leaders must demonstrate more appetite for rapid experimentation to realize the benefits of both productivity and increased metabolism in the industries they operate in," said Ahmed Mazhari, President of Microsoft Asia. The Work Trend Index report reveals three urgent insights that every APAC leader and professional needs to know about AI's impact on work and the labor market in the year ahead: 1.    Employees want AI at work—and won't wait for companies to catch up: 83% of knowledge workers in APAC now use AI at work. Employees, many of them struggling to keep up with the pace and volume of work, say AI saves time, boosts creativity, and allows them to focus on their most important work. While 84% of the APAC leaders believe their company needs to adopt AI to stay competitive, 61% worry their organization's leadership lacks a plan and vision to implement it. So, employees are taking things into their own hands. 79% of APAC AI users are bringing their own tools to work—Bring Your Own AI (BYOAI)—missing out on the benefits that come from strategic AI use at scale and putting company data at risk. The opportunity for every leader is to channel this momentum into ROI. 2.    For employees, AI raises the bar and breaks the career ceiling: A majority of global leaders (55%) are concerned about having enough talent to fill roles this year, with leaders in cybersecurity, engineering, and creative design feeling the pinch most. 76% of APAC leaders say they'd rather hire a less experienced candidate with AI skills than a more experienced candidate who lacked them. As of late last year, we've seen a 142x increase in members globally adding AI skills like ChatGPT and Copilot to their LinkedIn profiles. AI mentions in LinkedIn job posts drive a 17% bump in application growth. 3.    The rise of the AI power user—and what they reveal about the future: AI power-users have reoriented their workdays, saving 30 minutes per day. 88% of APAC power users bookend their day with AI, using AI to get started in the morning and get ready for the following workday. "Asia Pacific is witnessing a transformative shift at the workplace due to AI, prompting the need for fresh business approaches," stated Feon Ang, Managing Director, Asia Pacific, LinkedIn. "With how rapidly our ecosystem is evolving, leaders who prioritize agility and invest in skill development gain a competitive edge by fostering an equipped workforce that is ready for AI. 76% of APAC leaders would hire someone who is less experienced with AI skills, which emphasizes the urgency and importance for professionals to focus on advancing their AI aptitude through upskilling." Microsoft is also announcing Copilot for Microsoft 365 innovations to help people get started with AI. Copilot will become more conversational by suggesting follow-up prompts or asking clarifying questions to provide the best response possible. A new chat interface in Copilot will proactively offer timely recommendations based on recent activity, like "You missed Tuesday's sales meeting. Here's a quick summary" or flagging an important email for follow up. The prompt box in Copilot will now have an auto complete experience, allowing users to get better results from their prompts. If you've already written the prompt, a new rewrite feature will turn basic prompts into rich ones, grounded in your work meetings, documents and emails. Updates to Copilot Lab will allow employees to create, publish, and manage prompts that are expressly tailored to their team. LinkedIn is now providing AI tools to enable you to stay ahead in your career, with over 600 AI courses currently and 50 new AI learning courses available for everyone for free through July 8. In addition, AI-powered coaching offers personalized content and conversational learning. For LinkedIn Premium subscribers, new AI-powered personalized takeaways on LinkedIn Feed offer you insights, ideas and actions to take. AI-powered tools make it easier to assess your fit for a role in seconds based on your experience and skills. You can also get advice on how to stand out and suggestions for skill building. To learn more, visit the Official Microsoft Blog, the 2024 Work Trend Index Report, and head to LinkedIn to hear more from the company's Chief Economist, Karin Kimbrough. *Asia Pacific markets in the study include Australia, Mainland China, Hong Kong, India, Indonesia, Japan, Malaysia, New Zealand, Philippines, Singapore, South Korea, Taiwan, Thailand and Vietnam. About Microsoft  Microsoft (Nasdaq "MSFT" @microsoft) enables digital transformation for the era of an intelligent cloud and an intelligent edge. Its mission is to empower every person and every organization on the planet to achieve more. About LinkedIn LinkedIn connects the world's professionals to make them more productive and successful and transforms the way companies hire, learn, market and sell. Our vision is to create economic opportunity for every member of the global workforce through the ongoing development of the world's first Economic Graph. LinkedIn has more than 1 billion members and has offices around the globe.

文章來源 : PR Newswire 美通社 發表時間 : 瀏覽次數 : 308 加入收藏 :
"Marketing Solutions for Professionals!" Adriel Joins the LinkedIn Marketing Partner Program, with Reporting & ROI Integration to Improve Advertising Effectiveness

Adriel provides solutions to analyze LinkedIn ad performance and derive insights Provides dashboard solutions, performance tracking automation systems, report generation, and other services to increase work productivity AUSTIN, Texas, Nov. 14, 2023 /PRNewswire/ -- Adriel (CEO Sophie Eom), an AI martech company, announced today that it has joined the LinkedIn Marketing Partner program. LinkedIn is the world's largest professional network with more than 950 million members. Adriel has joined the LinkedIn Marketing Partner Program Adriel's Reporting and Return on Investment (ROI) Integration with LinkedIn Ads provides solutions to help marketers quickly and easily analyze marketing performance and derive insights. Marketers running ad campaigns on LinkedIn can utilize Adriel's AdOps platform to manage multiple campaign data sets in real-time from a single dashboard. This automated system allows marketers to monitor the performance of each campaign and receive alerts on ups and downs in performance, allowing for efficient budget allocation. In addition, marketers are able to generate ad campaign reports with a single click, so they can spend less time on reporting and more time on productive tasks. "Becoming a LinkedIn Marketing Partner, which has a global network of experts, is a new opportunity for Adriel to strengthen our global capabilities. We will actively work to provide more convenient and complete services so that all marketers using LinkedIn can achieve remarkable results," said Adriel CEO Sophie Eom. Adriel also operates AdOps, an AI-based martech solution that helps businesses and marketers run efficient digital marketing operations. AdOps consists of Adriel BI, a marketing dashboard solution that enables real-time monitoring of advertising data across all media; AdOptimize, an advertising budget redistribution solution that monitors advertising campaigns around the clock to reduce opportunity costs and manage budgets efficiently; and AdGen AI, a generative AI-based one-stop ad planning solution that will be released in the second half of the year. About Adriel (www.adriel.com)Adriel is a global AI martech company that develops marketing solutions. It operates an "AdOps" platform that enables companies to run and manage their digital marketing more efficiently. In just four years since its founding, the company has executed and operated more than 48,000 digital campaigns for more than 7,000 companies and is growing rapidly. In addition, the company is expanding its business overseas with its B2B SaaS service, which has achieved good results in the United States. Media ContactSamy BarbierSVP of Marketing at AdrielEmail: samy.barbier@adriel.ai

文章來源 : PR Newswire 美通社 發表時間 : 瀏覽次數 : 359 加入收藏 :
Clinch integrates with LinkedIn Recruiter for the latest evolution in recruitment technology: LinkedIn CRM Connect

NEW YORK, Oct. 20, 2023 /PRNewswire/ -- Clinch, a leading provider of cutting-edge talent attraction technology, is proud to announce an extension of its relationship with LinkedIn, the world's largest professional network. At LinkedIn's annual Talent Connect conference, the company unveiled a new integration: LinkedIn CRM Connect. Clinch is thrilled to be among the first companies to collaborate with LinkedIn on this exciting new integration, set to launch in the coming months.  LinkedIn CRM Connect connects Clinch's Candidate Relationship Management system to LinkedIn Recruiter to help talent professionals simplify the hiring workflow, save time building talent pipelines, and nurture candidate relationships with up-to-date candidate insights from LinkedIn.  The integration, which is only available for LinkedIn Recruiter seat-holders, will allow Clinch customers to enhance their CRM experience. With CRM Connect, recruiting teams will receive the following benefits: Access robust, up-to-date candidate insights Work more efficiently across LinkedIn Recruiter and Clinch Achieve more impactful candidate nurture Clinch is proud to offer its customers an early adopter advantage, allowing them to be among the first to explore this innovative hiring solution. Fiona Moreton, Chief Product Officer of Clinch, expressed her enthusiasm about the integration, stating, "This collaboration represents a significant step forward in simplifying sourcing for recruiters, giving them access to the latest candidate insights and streamlining their experience. CRM users can now easily view a candidate's LinkedIn profile in real-time, without leaving Clinch. We're always working to enhance our product to provide greater value to our users, allowing them to save time in candidate attraction and nurture.  This integration is an exciting addition to the overall CRM experience."  "Building on our successful collaboration with PageUp, we're excited to expand our relationship with Clinch and introduce CRM Connect with LinkedIn. This extension of features to Clinch CRM means our customers can now enjoy the same advantages as Recruiter System Connect, including streamlined sourcing and more time spent efficiently nurturing quality candidates. With the latest LinkedIn profile insights and relevant CRM data seamlessly integrated into LinkedIn Recruiter and Clinch, this enhancement paves the way for creating more personalized, engaging, and effective candidate experiences." - Scott Roberts, VP of Business Development at LinkedIn.  LinkedIn CRM Connect will be available to customers in early 2024. About Clinch At Clinch, we're on a mission to transform the way companies attract, nurture and engage talent with our revolutionary Recruitment Marketing Suite. The suite includes intelligent career sites featuring a self-service CMS, powerful automation, employee-generated content tools, and a high-performance recruitment CRM. All this is underpinned by in-depth analytics to help organizations fine-tune their strategies and prove ROI. With seamless integrations, it's a natural extension of the talent acquisition stack: streamlining workflows, enhancing candidate experience, and empowering recruitment teams to work smarter, not harder. Backed by our industry-leading customer support —- we provide all the tools for companies to source the best talent, faster. Clinch is proud to be a part of the PageUp group.

文章來源 : PR Newswire 美通社 發表時間 : 瀏覽次數 : 1991 加入收藏 :
理光亞太宣布與 LinkedIn 合作以支援銷售及市場營銷數碼轉型

新加坡2023年10月16日 /美通社/ -- 理光亞太有限公司今天宣布與LinkedIn達成初步3年合作夥伴關係,將利用 LinkedIn銷售導航器 (Sales Navigator) 作為公司在銷售和市場營銷數碼轉型中的一部分。 通過為該地區的數碼顧問提供新的培訓和發展資源,理光旨在改善與新客戶和現有客戶的互動,更清楚地了解他們的業務需求,並提供業界領先的整合數碼服務以及印刷和影像解決方案。 作為打印和影像領域的市場領導者,理光已有80多年的歷史,在全球約200個國家和地區的客戶中獲得了廣泛的認可,根據2023年IDC MarketScape全球印刷轉型評估報告中(文件號碼:US51146523,2023年8月)[1],理光越來越被認可為「數碼服務領域的領導者」和「重要合作夥伴」,其「產品和服務與客戶需求相符」。 在談到這個新的合作夥伴關係時,理光亞太區董事總經理Uesugi Keiichiro (上杉 恵一郎),理光在疫情之前已經開始自己的轉型,挑戰自己改善並更精準地預測客戶的數碼轉型需求。 他補充道:「我們的使命是透過工作實踐個人成就感... 與LinkedIn合作將幫助我們在內部實現這一目標,提升該地區的同事們的工具和能力,改善他們與新客戶和現有客戶的互動... 從而更積極,更有效地轉型客戶的工作間。」 憑著亞太地區擁有2.69億會員[2],LinkedIn最大的會員基礎正是該地區。理光的數碼顧問將擁有準確的資訊和工具,能夠在適當的時間以正確的解決方案接觸到正確的人,幫助他們與未來的潛在客戶建立具價值的關係,並賦予買家們更多的能力與他們認識和信任的個體合作。 LinkedIn銷售解決方案亞太區負責人Grace Kerrison表示:「我們很高興能與理光這個在數碼轉型領域中的行業領導者,在亞太地區開展為期三年的合作夥伴關係。LinkedIn的銷售解決方案利用超過9.5億會員,全球最大專業網絡,令數據和見解變得簡單。這將有助於賦予每個數碼顧問能力和技能,與客戶更好地互動,推動理光增長為目標。」 關於這一合作夥伴關係,以及對工具、技能和培訓的投資,Uesugi Keiichiro (上杉 恵一郎) 表示,與理光的每一次互動都應該是積極的。 他談到:「與LinkedIn合作,我們將他們的網絡和解決方案的力量,與我們對客戶服務的承諾互相結合。共同努力,我們可以改善客戶參與度,發掘亞太地區的數碼轉型潛力。」 [1] Ricoh positioned as a Leader in 2023 IDC MarketScape for Worldwide Print Transformation, Sept 2023  [2] LinkedIn Press Room: Statistics, Oct 2023   關於理光 理光是一家提供綜合數碼服務以及印刷和影像解決方案的領先供應商,旨在支援工作場所和工作空間的數碼轉型,並優化業務表現。 總部位於東京的理光全球運營覆蓋約200個國家和地區的客戶,憑藉其85年的歷史所積累的經驗、技術和組織能力提供支援。在2022年度財政年度結束時(截至2023年3月),理光集團全球銷售額達到2,134億日元(約160億美元)。 理光的使命和願景是通過理解和轉型人們的工作方式,使個體能夠通過工作找到成就感,發揮潛力和創造力,實現可持續的未來。 欲瞭解更多資訊,請瀏覽http://www.ricoh.com。  

文章來源 : PR Newswire 美通社 發表時間 : 瀏覽次數 : 2496 加入收藏 :
Ricoh Asia Pacific Announce Partnership with LinkedIn to Support Sales & Marketing Digital Transformation

SINGAPORE, Oct. 16, 2023 /PRNewswire/ -- Ricoh Asia Pacific Pte Ltd have today announced an initial 3-year partnership with LinkedIn to utilise LinkedIn Sales Navigator as part of the company's digital transformation drive in sales and marketing. Enhanced by new training and development resources for Digital Consultants across the region, Ricoh aims to improve engagement with new and existing customers, to better understand their business needs, and provide industry-leading integrated digital services and print and imaging solutions. A market leader in print and imaging for over 80 years, Ricoh today is a global operation reaching customers in approximately 200 countries and regions, increasingly known 'as a leader in digital services' and a 'vital partner' with 'products and services align[ed] with the customer's needs' according to the 2023 IDC MarketScape for Worldwide Print Transformation Assessment (doc #US51146523, August 2023)1. Speaking about the new partnership, Managing Director for Ricoh APAC, Kei Uesugi, explained that Ricoh began its own transformation before the pandemic when it challenged itself to improve and better anticipate customers' digital transformation needs.   "Our mission is to empower individuals to find fulfilment through work… partnering with LinkedIn will help us to do that internally, upskilling colleagues across the region with the tools and capabilities to improve how they engage with new and existing customers… leading to more positive outcomes and more efficient and effective transformation of customer workplaces and workspaces," he said.  With 269 million members in APAC2, LinkedIn's largest regional member base, Ricoh's Digital Consultants will have the information and the tools to reach the right people at the right time with the right solution, helping them to establish and build valued relationships with future prospects and empowering buyers who want to work with individuals they know and trust. "We are excited to work with Ricoh, industry leaders in digital transformation, on this partnership over three years across the Asia Pacific region. LinkedIn's Sales Solutions make it simple to leverage the data and insights from the world's largest professional network of more than 950 million members. This will help empower and upskill every Digital Consultant to engage with their customers meaningfully, fuelling Ricoh's growth objectives," said Grace Kerrison, Head of LinkedIn Sales Solutions APAC. Celebrating the partnership and investment in tools, skills and training, Kei Uesugi said that every interaction with Ricoh should be a positive one. "Working with LinkedIn, we combine the power of their network and solutions with our commitment to customer service. Together, we can improve customer engagement and unleash the digital transformation potential of the Asia-Pacific region". 1—Ricoh positioned as a Leader in 2023 IDC MarketScape for Worldwide Print Transformation, Sept 2023  2—LinkedIn Press Room: Statistics, Oct 2023   | About Ricoh | Ricoh is a leading provider of integrated digital services and print and imaging solutions designed to support digital transformation of workplaces, workspaces and optimise business performance. Headquartered in Tokyo, Ricoh's global operation reaches customers in approximately 200 countries and regions, supported by cultivated knowledge, technologies, and organisational capabilities nurtured over its 85-year history. In the financial year ended March 2023, Ricoh Group had worldwide sales of 2,134 billion yen (approx. 16.0 billion USD). It is Ricoh's mission and vision to empower individuals to find Fulfillment through Work by understanding and transforming how people work so we can unleash their potential and creativity to realise a sustainable future. For further information, please visit www.ricoh.com ### © 2023 RICOH ASIA PACIFIC PTE LTD. All rights reserved. All referenced product names are the trademarks of their respective companies.

文章來源 : PR Newswire 美通社 發表時間 : 瀏覽次數 : 482 加入收藏 :
Spark Education Group Recognized by LinkedIn as Top Global Employer

- With approximately 6,000 employees managing business operations across five countries.Spark takes pride in its employee satisfaction rate of 4.55 out of 5. SAN MATEO, Calif., June 30, 2023 /PRNewswire/ -- Spark Education Group, ("Spark" or "the Company"), one of the world's largest providers of small-group online classes for K-12 education, was recently recognized by LinkedIn as part of its MostIn Employer Awards. The award focuses on leading companies with winning employers judged on three criteria — Employer Brand Favorability, Talent Attraction and Hire, and Talent Retention.   "We are honored to be recognized with this award and look forward to continuing to foster an environment that elevates and empowers all our employees, teachers, and students," said Declan Yang, Vice President of Human Resources with Spark. "We are proud to say that all Spark employees share a genuine passion for education and student-centric value system. It is energizing and inspiring to work alongside our diverse team members and seeing how they bring these values to life in their respective contexts." Spark currently continues to actively recruit for a large number of positions, including offline store growth specialists, senior marketing managers, math teachers, and course consultants. The Company effectively identifies and attracts the right talent with support from LinkedIn with a focus on job performance and proficiency in recruiter usage. Spark's Employer Value Proposition utilizes diversity, equity, and inclusion (DEI), which reflects the high favorability of the employer brand and is the reason the Company meets the criteria for talent attraction and hire. Diversity: Celebrating our People To remain at the forefront of the edtech field, Spark conducts various cross-cultural communication and management courses and training programs across functions and levels. The Company regularly provides cross-cultural management training, as well as upskilling and reskilling opportunities for middle and senior executives in different regions. Spark introduced an internal newsletter "Spark Cultural Exchange", to regularly disseminates cross-cultural collaboration knowledge to employees, including traditional cultural customs, business communication language, and effective communication methods. With the pandemic situation easing, from a cross-regional communication perspective, partners from various countries have increased opportunities to meet offline and build more trust in face-to-face discussions and interactions. "I absolutely love the people that I work with at Spark. Everyone here is so deeply and authentically committed to education. Every conversation we have, and every decision we make, it's all based on how we can help to drive success for our students, our parents, and the teachers that we work with," said Justin Wedell, Director of New Products, U.S. at Spark. Equity: Encouraging collaboration and creating growth opportunities Each employee from the Southeast Asia region, the US region, and China has the chance to shine and speak up during team collaboration. This process ensures that practices and programs are impartial and fair, while providing equitable outcomes for everyone. "We continually try to improve the talent experience for both current and future employees and show them that we're invested not only in their growth, but also their happiness and success and we provide opportunities for team collaboration and mobility across different functions," said Jean Phoon, Human Resources Business Partner for Spark in the Southeast Asia Region. Inclusion: Empowering and supporting all employees At Spark, employees experience a sense of belonging that creates a comfortable and supportive work environment. Monthly satisfactory rates were conducted among employees globally showing an impressive average of 4.55 out of five. A supportive environment that prioritizes the well-being, growth, and success of its employees includes creating a culture of respect, open communication, and collaboration, where employees feel valued, heard, and appreciated. The Company is committed to providing resources, guidance, and mentorship to employees, ensuring that they have the necessary support to excel in their roles while offering avenues for feedback and professional dialogue. By cultivating a supportive environment, Spark Education seeks to nurture a sense of belonging, trust, and motivation among employees which leads to higher levels of job satisfaction and performance. About Spark Education Group Founded in 2017, Spark Education Group is headquartered in Singapore. Its portfolio of education brands aims to combine research-based pedagogy with technology to improve the learning experience and education outcomes for students around the world. It was recently accredited by STEM.org, was awarded "Best Interactive Learning Experience" at EdTech Asia Summit, and was recognized as a Parent and Teacher Choice Award Gold Medal Recipient. For more information, please visit: http://www.sparkeducationgroup.com/  

文章來源 : PR Newswire 美通社 發表時間 : 瀏覽次數 : 2873 加入收藏 :
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