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火報記者 陳聖偉 / 綜合報導 《Garena Free Fire》暑假將迎來第七個周年，乘載了 7 年的回憶和無數的戰鬥， 【Free Fire 夏遊節：熱血 7 周年】慶典於6月28日陸續推出眾多活動與合作，和所有玩家分享這份喜悅。不僅如此，「7 大遊戲好康；7 大好玩活動」也將在七月齊放。此次不只邀請準歌后接班人 – 艾薇代言並製作同名主題曲《Free Fire》， 官方也將空降 ｢2024 S2O Taiwan 國際音樂節」打造超狂夏日派對。周年期間將由玩家票選人氣創作者：Yoyo、串串李川、宮美春掐、奇軒、凱恩、陳愉及阿翰降落 Free Fire 跟大家一起慶祝，並與台灣電競品牌 FOXXRAY 聯名推出系列電競商品，與所有玩家和粉絲一起迎接七周年的到來！ 《Garena Free Fire》夏遊節：熱血 7 周年慶典 攜手艾薇推出 *首支自創* 同名主題曲《Free Fire》 此次與有「準歌后接班人」之稱的艾薇合作的七周年主題曲「Free Fire」，透過其爆炸且有力的嗓音唱出 – 《Garena Free Fire》歷經 7 年仍屹立不搖的堅韌；不僅如此，這也是艾薇首支自創曲，首次嘗試創作，令人驚豔其無限的想像及創作力！充滿律動的音色，加上別出心裁編製專屬舞蹈，結合遊戲表情動作，「從出道後，我就一直許願，希望有一天可以詮釋武打動作或是殺手的角色，謝謝《Free Fire》讓我順利圓夢！」 ；主題曲歌詞更展現巧思，融入大量玩家專屬用語呼應對每一位歌迷的感謝。獨家MV將於7月6日上線，與玩家一起歡慶《Garena Free Fire》夏遊節：熱血 7 周年慶典！ 《Garena Free Fire》與艾薇攜手打造七周年同名主題曲「Free Fire」 【Free Fire 7 周年主題曲】Free Fire 🔥 feat. 艾薇｜M/V TEASER (youtube.com) 空降 S2O Taiwan 國際潑水音樂節火熱開趴！ 《Garena Free Fire》過去曾與百大 DJ Alok 合作多首電音歌曲，今年更是直接將戰場搬到 「S2O Taiwan 國際潑水音樂節」現場，成為全台首支參戰 S2O 的手遊。除了製作專屬周邊 (水槍、運動毛巾、背心) 之外，還打造全台最大「鑿冰塊活動」內藏大獎獨家電競設備 (無線耳機、電競耳機、磁吸散熱器、電競滑鼠)。這將是一個不可錯過的超嗨派對。 《Garena Free Fire》7/13、14 空降 S2O Taiwan 國際潑水音樂節 本次 Free Fire x S2O Taiwan 專屬活動包含： 免費抽 S2O 門票－參與 Free Fire 粉專活動即可參加抽獎 2024/7/13～2024/7/14 活動現場包含 攤位活動： 追蹤 Free Fire 粉專，即可免費獲得【Free Fire 7 周年限量小禮】 現場與活動背板打卡，即可免費體驗【Free Fire 拍貼機】*內含全球遊戲代言人 Alok 獨家相框 現場下載遊戲並出示遊戲畫面，即可免費領取【Free Fire 7 周年限量實體套裝】 全台最大鑿冰活動： 玩家只要出示遊戲畫面即可體驗鑿冰樂趣，並免費把內含獎勵全數帶回家。 Free Fire X 台灣電競品牌 【FOXXRAY 狐鐳電競】 這次 7 周年 Free Fire 將進攻全台 7-ELEVEN，與台灣知名電競品牌 FOXXRAY 聯名推出系列電競商品，且凡活動期間購買還能獲得限定虛寶。 聯名商品含： CPC-02 磁吸製冷手機散熱器 HAB-10 炫喵響狐低延遲無線電競耳機 HAW-15 星艙ANC低延遲真無線耳機 SMW-80 多鍵人體工學無線電競滑鼠 《Garena Free Fire》Free Fire X 台灣電競品牌【FOXXRAY 狐鐳電競】 7 周年 7 大遊戲好康，等你帶回家！ 除了 7 大好玩活動外，《Garena Free Fire》更推出超多精彩遊戲內容，包括： 6/27~7/14 蒐集代幣獲得 全新套裝 – 熱血追風者 6/28~7/14 累積登入 拿免費武器外觀 AC80 – 慶典聖火 6/28~7/14 召回好友 送 7 周年限定球棒 – 慶典聖火 7/1~7/7 天天衝排位 拿超跑 – 熱血追風者 7/2~7/22 給你 777 拉霸機 送 7 周年限定鐮刀 – 慶典聖火 7/5~7/7 登入就送 7 周年限定臉彩 – 七周年快樂 7/6~7/19 特殊模式挑戰 送沙漠之鷹武器外觀 7 大限定道具完成任務免費獲得！ 周年版本推出 指定模式出現周年限定局內驚喜 除此之外，遊戲內 7 周年版本已正式登場，更新了周年限定的特殊獎勵浮空島、懷舊的景點化身為迷你洋樓再次重現，團隊突襲更推出第一人稱模式要讓玩家玩得過癮！還有全新的角色癲狂女醫「卡熙蒂」，她的技能可與選定的隊友形成治療綁定並同時治癒生命值，她的到來是否將改變玩家的戰鬥策略？別懷疑，馬上登入 Free Fire 參加 7 周年精彩活動與刺激的內容吧！ 新版本周年限定彩蛋等多項更新 等著你體驗！ 敬請玩家與粉絲持續關注 《Garena Free Fire》Facebook、Instagram 和 YouTube ，鎖定更多最新訊息。 *以上活動以官方活動網頁公告為準，且 Garena 保有最終修改與解釋權利。 下載《Garena Free Fire》：https://freefire.onelink.me/Io8U/FFNews 關於Garena Garena 是全球領先的線上遊戲開發商和發行商。據 data.ai 指出，其自製的大逃殺類型手機遊戲《Garena Free Fire》在 2019 年、2020 年與 2021 年連續三年成為全球下載量最高的手機遊戲，並於 2022 和 2023 年拿下全球大逃殺類型手機遊戲下載榜首。 Garena 由一群熱愛遊戲的玩家經營，我們洞悉玩家的需求，並獲得全球夥伴的認可，於指定市場發行優質的線上遊戲，其中包含《傳說對決》與《決勝時刻®: Mobile》等遊戲。同時，身為全球電競賽事的領導品牌，我們在線上遊戲與社群經營，也透過全方位的產品及經營團隊，提供使用者多元化的用戶體驗，為玩家和選手帶來高水準的電競盛事。 Garena 為 Sea (NYSE:SE) 集團旗下品牌。Sea 集團為全球網際網路公司，主要深耕於遊戲產業 ─ Garena 、電子商務 ─ Shopee 與數位金融 ─ SeaMoney 等三大品牌。我們的使命是透過科技帶給消費者和中小企業更好的生活體驗。更多資訊，請參閱 www.garena.tw
（生活中心／綜合報導）喜愛傳說的你千萬不能錯過！人氣連鎖手搖飲「TEA TOP第一味」和競技MOBA手遊「Garena傳說對決」首次攜手在暑假推出重磅聯名活動！推出以人氣英雄與表情貼設計的紙膠帶（可愛款/梗圖款）、傳說對決珍奶節紙杯墊與聯名限定飲料提袋等三款聯名周邊商品，另外，即日起只要登入傳說對決參與「夏日奶茶大作戰」活動，完成任務蒐集食材製作飲料，即可免費兌換全新造型「希露卡 珍奶大作戰」，和玩家一起歡慶暑假！ 傳說對決中的人氣角色希露卡、海倫在這次暑假決定來TEA TOP打工，特調出兩款聯名飲品「希露卡珍珠靚奶」、「海倫白月光QQ」，玩家只要到全台TEA TOP門市，都能買得到這兩款聯名限定款飲料；散發迷人香甜的「希露卡珍珠靚奶」，結合濃郁茶香和牛奶香氣，並搭配完美口感的Q彈珍珠，猶如希露卡大招「攻城炮」，不停衝擊你的味蕾，另外，最新商品「海倫白月光QQ」，清爽的椰子水和帶有嚼勁的寒天相互融合，一喝下去，就像海倫在旁邊幫你治癒一樣，暑氣全消透心涼。 圖／人氣連鎖手搖飲「TEA TOP第一味」和競技MOBA手遊「Garena傳說對決」聯名推出活動。（TEA TOP 提供） 台灣限定！TEA TOP X《傳說對決》主題飲料店登場 神秘嘉賓化身一日店長 值得一提的是，TEA TOP還和傳說對決一同在板橋民權和南港昆陽店 推出兩間主題飲料店，玩家除了可以看到傳說的英雄們現身外，現場還有人氣實況主小葵、一樓、Qi黃帝、班尼Benny 擔任一日店長，在8/26 （六）至 9/3 （日）兩個周末期間和玩家同樂 ，TEA TOP也非常歡迎玩家來朝聖打卡，此外，TEA TOP為了回饋傳說玩家，也推出限定優惠。 《傳說對決》英雄化身TEA TOP店員！達指定條件送「三款聯名商品」、「白月光QQ」免費喝 1.消費指定飲品拿優惠券活動日期：8/18-8/31活動辦法：至店內購買「希露卡珍珠靚奶」或「海倫白月光QQ」大杯飲品1杯，即可送指定飲品折10元電子券。 注意事項：(1)票券期限8/18(五)-9/3(日)(2)憑券免費兌換之飲品不適用此活動、每人限領一次、票券限下次消費使用 2.喝的傳說、雙料對決活動日期：8/18(五)-8/31(四)「希露卡珍珠靚奶」PK「海倫白月光QQ」，投下你最喜歡的飲品，抽出票數最高的飲品100杯! 活動辦法:(1)至TEA TOP粉絲專頁指定活動貼文投票！【希露卡珍珠靚奶】按愛心、【海倫白月光QQ】按笑臉(2)追蹤FB粉專+貼文留言標註一位朋友，即可享有抽獎資格！抽獎人數：100位抽獎日期：9/1(五)、票券使用期限9/1(五)-9/30(六)得獎公告：FB活動留言處，IG限動公告 圖／TEA TOP聯名傳說對決推出三款周邊商品，包含紙膠帶、紙杯墊和飲料提袋。（TEA TOP 提供） 這次TEA TOP聯名傳說對決，以珍珠奶茶店員希露卡、海倫為主題，推出三款聯名周邊商品，包含紙膠帶(可愛款/梗圖款)、紙杯墊、飲料提袋，配合飲料活動如下。 1.紙膠帶(可愛款/梗圖款)活動日期：8/18優惠辦法：消費滿180元贈送一款紙膠帶(不挑款/贈完為止)2.紙杯墊活動日期：8/21-23優惠辦法：購買珍珠靚奶2杯，即贈送一個紙杯墊(贈完為止)3.飲料提袋活動日期：9/4優惠辦法：買任意飲料1杯加購價79元飲料提袋(售完為止) 更多引新聞報導 TEA TOP情人節新品！全台首創「白月光QQ」登場 咀嚼系飲料超解渴 喫茶小舖深耕25年 免加盟金權利金成為年輕人堅強後盾！
98% shop early, leveraging deals for maximum savings, majority keep spending under RM500MALAYSIA - Media OutReach Newswire - 04 April 2025 – Shopee Malaysia’s Raya 2025 Buyer Trends Study1 reveals that Malaysian consumers are shopping earlier than ever, with 98% of shoppers beginning their Raya purchases as early as Q4 2024. This trend highlights a growing preference for early planning, allowing buyers to take advantage of year-end sales and promotions to maximise savings. The remaining 2% make last-minute purchases, typically for gifts, fresh festive essentials, or unexpected essentials right before the celebrations begin. The study, conducted with 1,500 Shopee users, highlights a strong budget-conscious mindset, with seven in ten (70%) shoppers keeping their Raya expenses under RM500. Among them, half set a budget between RM300 and RM500. These higher-spending shoppers tend to prioritise bulk purchases for family gatherings, festive gifting, and home upgrades, suggesting that spending habits are influenced by family size, hosting responsibilities, and cultural traditions. When asked ‘Which feature gives you the most confidence when shopping online for Raya?’ 75% of respondents chose Shopee’s secure shopping ecosystem, citing flexible payment options, Shopee Guarantee, and Shopee Mall as key factors influencing their trust. This suggests that consumers increasingly prioritise risk-free transactions and platform reliability when making purchases. The remaining 25% of consumers emphasise product variety, convenience, and community-driven insights, often relying on seller ratings, peer recommendations, and Shopee’s affiliate marketing programs to guide their purchasing decisions. "Malaysians are shopping smarter for Raya, planning earlier and maximising value through promotions, cashback, and flexible payment options. This shift underscores growing trust in Shopee’s secure and rewarding shopping experience, where consumers prioritise not just affordability, but also convenience, buyer protection, and product authenticity. As Raya 2025 approaches, we remain committed to helping shoppers save more, shop confidently, and enjoy a seamless festive shopping journey,” said Tan Ming Kit, Head of Marketing and Business Intelligence at Shopee Malaysia. The study also highlights a strong buyer preference for interactive, real-time content when discovering Shopee’s Raya deals, with a majority relying on affiliate recommendations. Notably, four in five Malaysians turn to their Shopee Live and Shopee Video content, drawn to the ability to see products in action, access exclusive deals, and get instant answers to their questions. This trend highlights how buyers value authenticity, social proof, and real-time engagement over static posts, making live commerce a preferred way to explore and secure the best deals during peak shopping seasons like Raya. The findings further reveal that 70% of Raya shoppers purchase fashion and beauty products, reinforcing the cultural significance of dressing up and self-care during the festive period. This category includes traditional attire, modest wear, footwear, accessories, makeup, and skincare essentials. Beyond fashion, 20% of shoppers prioritise household items, festive food, and gift hampers, reflecting preparations for hosting family and friends as well as cultural gifting traditions. The remaining 10% focus on travel essentials, gadgets, and automotive products, indicating that a segment of shoppers are gearing up for their balik kampung journeys or family holidays. As Malaysians adopt earlier, more strategic, and value-driven shopping habits, secure and seamless e-commerce experiences have become increasingly essential. Reliable sellers, flexible payment options, and platform-wide savings play a key role in helping consumers make informed purchases while maximising value. As digital retail continues to evolve, platforms like Shopee are shaping a more convenient and trusted shopping environment, ensuring Malaysians can prepare for Raya 2025 with confidence. -END- Note to Editor Survey Methodology: The Raya 2025 Buyer Trends Study was conducted by Shopee Marketplace, between 20 February and 12 March 2025. Voluntary feedback was obtained from 1,500 Malaysian consumers. Hashtag: #Shopee #ShopeeMY #ShopeeMalaysia #ecommerce #BuyerTrends #EcommerceTrends #Ecommerce2024The issuer is solely responsible for the content of this announcement.ShopeeShopee is the leading e-commerce platform in Southeast Asia & Taiwan. Shopee promotes an inclusive and sustainable digital ecosystem by enabling businesses to digitalise and grow their online presence, helping more people access and benefit from digital services, and uplifting local communities. Shopee offers an easy, secure, and engaging experience that is enjoyed by millions of people daily. Shopee is also a key contributor to the region’s digital economy with a firm commitment to helping homegrown brands and entrepreneurs succeed in e-commerce. Shopee is part of Sea Limited (NYSE: SE), a leading global consumer internet company. Sea’s mission is to better the lives of consumers and small businesses with technology through its three core businesses: Shopee, Garena and SeaMoney.
前言: 在繁忙的日常生活中，手機早已成為我們最親密的夥伴，無論是工作、娛樂，還是與朋友的聯繫，都少不了它的陪伴。想讓你的手機不僅更加耐用，還能展現出你的個性與品味嗎？DEVILCASE攜手多個人氣品牌，推出了一系列獨特且高品質的聯名手機殼，無論是來自《魔物獵人》的經典魔物，還是《傳說對決》的經典角色，或是《海綿寶寶》和《鯊魚先生》等可愛角色，每款設計都充滿趣味，並且具備強大的防摔功能。使用頂尖的防護技術與耐用材質，這些手機殼將為你的手機提供全方位的保護，不管是iPhone還是Android，用戶都能輕鬆找到最適合自己的款式! 《MONSTER HUNTER RISE 》魔物獵人 崛起 /《Monster Hunter Rise: Sunbreak》 魔物獵人 崛起：破曉 DEVILCASE攜手《MONSTER HUNTER RISE》魔物獵人 崛起與《Monster Hunter Rise: Sunbreak》魔物獵人 崛起：破曉推出聯名手機殼，將經典魔物元素融入設計，為手機增添獵人勇氣與力量，每款手機殼精心呈現怨虎龍、爵銀龍、雷狼龍等經典形象，象徵獵人不畏挑戰的精神。這些手機殼不僅是裝飾，更像是專屬的「狩獵裝備」，讓您在日常生活中隨時感受《魔物獵人》世界的力量，隨時準備迎接新的冒險！©CAPCOM 傳說對決 DEVILCASE與《傳說對決》聯名推出全新手機殼系列，將遊戲中的經典角色與頂尖防摔設計相結合，為玩家的手機提供全面保護，無論是iPhone還是Android機型，均有適配款式，滿足不同需求，每款手機殼都採用優質材質，確保長時間使用中的耐用性與安全性，選擇《傳說對決》x DEVILCASE手機殼，讓您在保護手機的同時，展現個人風格與遊戲熱情。 胸毛公寓 在神秘的「胸毛公寓」，住著一群奇妙的小怪物，最近被一種名為「野生喵喵怪」的神奇生物占據！這些喵喵怪種類繁多，每一隻都有獨特的魅力，吸引著愛好者的目光，想要讓你的家也充滿這些可愛的小怪物嗎？快來 DEVILCASE！我們提供各種精美的手機配件與周邊商品，為你的生活增添一抹趣味與活力，無論是獨特的設計還是高品質的材料，DEVILCASE 都能讓你感受到完美的結合與享受。立即來選擇你的「喵喵怪」與其他創意商品，讓它們成為你生活的一部分！ 不二馬大叔 DEVILCASE與不二馬大叔聯名推出的手機配件系列，不僅結合了時尚與防護功能，還擁有多種設計選擇，從手機殼到掛繩、背帶等配件，無論是防摔、抗菌還是磁吸設計，都能滿足不同需求，其獨特的聯名設計，讓每一款產品都充滿個性。選擇DEVILCASE，保護手機的同時，展現您的風格，帶來不一樣的使用體驗！立即點選產品連結，讓你的手機更有魅力！ 白爛貓 DEVILCASE攜手「麻糬爸」，帶來最新的《白爛貓》聯名系列！這波商品包括手機殼、耳機殼及各式3C周邊，讓粉絲們擁有超多白爛貓的療癒與搞怪設計。搭配白爛語錄的手機殼，無論你是喜歡厭世風還是賣萌風，都能找到最符合心境的款式！此外，還有防摔手機殼可根據需求選擇，並且支援Apple及Android型號。最吸睛的是，還有可愛的3C周邊配件，包括充電線、充電器與行動電源，讓你隨時隨地都能帶著白爛貓一起走！快來選擇你的專屬白爛貓配件吧！ 卡娜赫拉的小動物 DEVILCASE與卡娜赫拉的小動物聯名推出的手機殼系列，設計充滿可愛元素，為手機增添趣味的同時，提供優越的防摔保護，選用高品質材料，這些手機殼不僅具備實用性，還能展現獨特的個性，適用於多種iPhone和Android型號，滿足不同消費者需求，不論是卡娜赫拉的粉絲或喜愛可愛風格的您，都能為手機帶來既安全又充滿魅力的保護，讓您的手機更加與眾不同。 貓福珊迪 這款「mofusand 貓福珊迪」與 DEVILCASE 聯名的軟蓬蓬貓咪系列，將可愛的貓咪造型與創意設計完美結合，帶來無與倫比的視覺享受。尤其是穿上鯊魚造型服裝的「鯊魚貓」，更是人氣指標，讓無數粉絲為之著迷。這款產品不僅外觀可愛迷人，還注重細節設計，成為生活中的小亮點。不管是作為禮物還是個人珍藏，都能增添無限的趣味與魅力，讓您在日常生活中充滿歡樂與溫暖! 海綿寶寶 DEVILCASE攜手全球知名動畫角色海綿寶寶，合作推出手機殼系列，將深海鳳梨屋的歡樂帶到您的掌心，此系列提供多款設計，展現海綿寶寶、派大星與比奇堡夥伴們的趣味冒險，讓您的手機充滿童趣與活力。不僅如此，DEVILCASE以高品質著稱，手機殼採用優質材質，提供卓越的防摔保護，確保您的手機安全無虞，不管您是iPhone還是Android用戶，都能找到適配的款式。立即選購，讓海綿寶寶陪伴您每一天，為生活增添更多笑聲與色彩！ 小王子 DEVILCASE再度攜手經典兒童文學《小王子》，推出全新15款設計，支援iPhone與Android型號，帶來獨特的星際浪漫，每款設計融合小王子故事中的經典元素，如吞大象的蛇與飛行員畫的綿羊，並採用手繪風格呈現，忠實還原原作氛圍。專為手機鏡頭設計的高硬度鋁合金鏡頭防護環，彰顯DEVILCASE對細節的關注，並提供軍規防摔保護。這款手機殼不僅具備實用性，更讓你重溫小王子的深刻寓意，點亮日常生活中的每一刻。 鯊魚先生 這款鯊魚先生與DEVILCASE聯名的手機殼系列，將鯊魚先生的可愛形象與創意設計完美融合，不僅帶來視覺上的趣味，也提供卓越的防摔功能，選用優質材質，輕便耐用，能有效防止摔落損害，讓您的手機既安全又時尚。每個設計都展現獨特風格，為您的手機增添個性與魅力，無論是日常使用還是外出旅行，都能輕鬆保護您的手機，為您帶來更多歡樂與吸引力，讓您的手機成為眾人矚目的焦點！ 胖鯊魚鯊西米 這款胖鯊魚鯊西米與DEVILCASE聯名的手機殼系列，將創意設計與防摔功能完美結合，讓您的手機既安全又時尚，選用優質材質，保護效果優越，輕便耐用，能有效防止摔落損害，每個設計都展現獨特風格，為您的手機增添一份個性與魅力，無論是日常使用還是外出旅行，都能輕鬆保護您的手機，讓您的手機擁有更多吸引力! 如果你喜歡遊戲角色、卡通人物，或是想讓手機配件更具時尚感，DEVILCASE的聯名手機殼系列絕對能滿足你的需求。從《魔物獵人》到《海綿寶寶》，再到各式可愛角色與創意設計，每款手機殼都融合頂尖防護技術，提供絕佳的耐用性與個性風格。iPhone與Android用戶都能找到理想的款式，讓手機成為展現品味的獨特配件。歡迎來DEVILCASE官網，探索更多精彩設計，為你的手機增添魅力與保護！
SINGAPORE - Media OutReach Newswire - 4 December 2024 - Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, and the Children’s Cancer Foundation (CCF) are excited to announce a new collaboration to support The Hope Train x ARTrepreneur 2024, — a unique art exhibition and auction that aims to empower youth survivors who grapple with employment challenges due to their health struggles by providing them with a platform to showcase their creativity and resilience. Shopee Kiap Kiap Shopee’s Contributions to The Hope Train x ARTrepreneur 2024 Initiative Shopee is pledging significant support to the The Hope Train x ARTrepreneur 2024 initiative, with a series of activities designed to engage the public, raise awareness, and for Shopee to make donations to CCF: S$10,000 Donation Through Shopee Kiap Kiap Game: Shopee is targeting to raise S$10,000 through its popular Shopee Kiap Kiap game, where every 5 plays contribute S$0.01 to the cause. The accumulated amount will be directed to CCF’s programs supporting youth cancer survivors. Storytelling and Awareness on Shopee’s Website: Shopee will feature the stories of the youth survivors and their artwork on its website, helping to raise awareness about childhood cancer and the strength and resilience of these young individuals. “We are deeply honored to collaborate with the Children’s Cancer Foundation on this meaningful initiative,” said Chua Kel Jin, Director of Shopee Singapore. “At Shopee, we believe in the power of community, creativity, and giving back. Through Shopee Kiap Kiap and this partnership, we hope to raise awareness and provide these young survivors with a platform to shine.” Empowering Young Survivors Through Art The Hope Train x ARTrepreneur 2024 Initiative shines a spotlight on the extraordinary creativity of youth cancer survivors, offering them a platform to express themselves through art. Through this programme, these resilient young individuals gain access to customised art skills training that not only hone their craft but also opens doors to future career opportunities. By empowering them with the tools to develop their talents, the initiative helps foster a sense of purpose, self-confidence, and hope. Launch and Additional Information The Hope Train x ARTrepreneur 2024 initiative will kick off on 3 December and run until 12 December 2024. To learn more about the initiative or to participate in the Shopee Kiap Kiap game, visit https://shopee.sg/m/1212kiap-ccf. Hashtag: #shopee #shopeegivesback #ARTrepreneur2024 #shopeekiapkiap #CCF #CSRThe issuer is solely responsible for the content of this announcement.About ShopeeShopee is the leading e-commerce platform in Southeast Asia & Taiwan. Shopee promotes an inclusive and sustainable digital ecosystem by enabling businesses to digitalise and grow their online presence, helping more people access and benefit from digital services, and uplifting local communities. Shopee offers an easy, secure, and engaging experience that is enjoyed by millions of people daily. Shopee is also a key contributor to the region’s digital economy with a firm commitment to helping homegrown brands and entrepreneurs succeed in e-commerce. Shopee is part of Sea Limited (NYSE: SE), a leading global consumer internet company. Sea’s mission is to better the lives of consumers and small businesses with technology through its three core businesses: Shopee, Garena and SeaMoney. About Children’s Cancer FoundationFounded in 1992, the Children's Cancer Foundation (CCF) is a Social Service Agency dedicated to enhancing the quality of life for children with cancer and their families. With a mission to improve emotional, social, and medical well-being, CCF is committed to becoming a leading provider of resources and psychosocial services for those impacted by childhood cancer. CCF's mission is to improve the quality of life of children with cancer and their families by enhancing their emotional, social, and medical well-being. CCF’s vision is to become a leading provider of resources and psychosocial services to children and families impacted by childhood cancer.
Survey discovers 85% Shopee Affiliates promote local brands more than half of the time, with high local audience engagement rates the key to successKUALA LUMPUR, MALAYSIA - Media OutReach Newswire - 18 November 2024 – While excitement lingers among shoppers and local sellers after Shopee’s 11.11 Big Sale, Shopee Affiliates continue to drive engagement towards local sellers across Malaysia. In fact, 97% of affiliates expressed strong interest in supporting local sellers, which indicates that these affiliates feel a strong connection to local brands, recognising their unique value, authenticity, and cultural relevance. To gain deeper insights into how Shopee Affiliates contribute to the success of local sellers, Shopee conducted a survey to better understand their unique experiences and perspectives. Shopee Affiliates at the recent 2024 Shopee Superstar Awards Over 85% of Shopee Affiliates reported that they promote more local brands than international brands, dedicating the majority of their efforts to supporting homegrown products. By promoting Malaysian brands, affiliates also support small business growth and contribute to the local economy, further enhancing the appeal of these partnerships. Majority of Shopee Affiliates cite higher engagement (34%) and access to wider audiences (24%) as the top factors in their success in driving sales for Shopee sellers. This mutually beneficial partnership enables local sellers to leverage affiliates’ strong audience connections, enhancing their engagement and expanding their reach. This approach enhances brand visibility while fostering trust and credibility for local sellers—benefits that traditional advertising often struggles to deliver. Shopee Affiliates amplify these advantages through engaging livestreams on Shopee Live and short-form video content via Shopee Video. Local sportswear brand ELGINI Malaysia was one of the top local sellers during Shopee's 11.11 Super Sale, with a growth of more than 115% compared to average day, selling their high quality sports attire on 11.11 alone. Founder Lim Chong Soo recognised the contribution of Shopee Affiliates to their success. "We have been working with Shopee Affiliates to promote our products since September 2024, and we are glad it has manifested into a successful 11.11 for us,” said Lim. “Their endorsement has been invaluable in building our credibility and expanding our reach, as Shopee Affiliates have contributed to 20% of our sales during the 11.11 campaign, connecting us with customers in ways we never thought possible. The Health and Beauty category has been the top sales category this 11.11, and leading the charge for local sellers is Malaysia’s own skincare brand The Raw. with a sales uplift of more than 4X this 11.11. Founder Adibah Mazlan credited Shopee Affiliates as one of the main drivers of sales growth. “Promoting through Shopee Affiliates has been an eye opener for me since I first engaged with them in September 2024. With Shopee Affiliate, we have new customers from all over the country, from markets that we never thought we could penetrate. We definitely look forward to working with Shopee Affiliates even more moving forward.” “Our Shopee Affiliates play a vital role in driving the growth of our local businesses by consistently promoting homegrown brands to a wider audience. We remain committed to empowering local businesses and affiliates by providing the necessary tools and resources within a cohesive ecosystem that benefits all stakeholders. The Shopee Affiliates programme also serves as a viable pathway to entrepreneurship for emerging content creators, particularly in underserved regions. In addition to offering financial opportunities, the programme equips individuals with valuable digital skills, contributing to local economic development and fostering greater self-reliance,” said Tan Ming Kit, Head of Marketing and Business Intelligence at Shopee Malaysia. The survey also revealed Home and Living products (46%) as the most popular among Malaysian shoppers, followed by Beauty and Personal Care (24%) and Fashion and Accessories (20%). Affiliates highlighted that these products resonate strongly with Malaysian consumers due to their broad appeal and consistent demand. Items like kitchenware, décor, and organisational products, which cater to everyday needs, drive higher engagement and conversions by offering essential and versatile solutions for a wide audience. Affiliates highlighted that Quality and Reliability are key factors when choosing local brands or products to promote, with 48% ranking these attributes as their top priority. They emphasised that endorsing dependable products helps them build trust with their audiences, enhancing both seller credibility and customer satisfaction. This in turn strengthens the relationship between affiliates and local brands through providing more authentic and impactful recommendations that helps buyers make informed purchasing decisions. Respondents discovered the Shopee Affiliate Program through a variety of channels such as social media, Shopee’s official website and the Shopee Affiliate Referral Star program, which incentivizes affiliates with a 15% commission match on referrals. Once enrolled, affiliates highlighted that the program’s competitive commission rates and exclusive promotions have been the most valuable in helping them promote products effectively, increase brand awareness, and engage their audiences to help them succeed as a Shopee Affiliate. Hashtag: #Shopee #ShopeeMalaysia #ShopeeMY #Affiliate #ecommerce #shopping #surveyThe issuer is solely responsible for the content of this announcement.About ShopeeShopee is the leading e-commerce platform in Southeast Asia & Taiwan. Shopee promotes an inclusive and sustainable digital ecosystem by enabling businesses to digitalise and grow their online presence, helping more people access and benefit from digital services, and uplifting local communities. Shopee offers an easy, secure, and engaging experience that is enjoyed by millions of people daily. Shopee is also a key contributor to the region's digital economy with a firm commitment to helping homegrown brands and entrepreneurs succeed in e-commerce. Shopee is part of Sea Limited (NYSE: SE), a leading global consumer internet company. Sea's mission is to better the lives of consumers and small businesses with technology through its three core businesses: Shopee, Garena and SeaMoney.
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