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SHANGHAI, Sept. 4, 2023 /PRNewswire/ -- On August 30 and 31, NextWorld Forum 2023, hosted by the Saudi Esports Federation, took place in Riyadh, Saudi Arabia. NextWorld Forum is a gaming and esports summit focusing on the new horizons and opportunities around the fast-growing esports and gaming industries. VSPO Co-founder, CFO and Head of Global Strategy Office, Danny Tang, was invited to attend the "Gaming is the Future Economy" and "Creating the Gold Standard of the Competitive Gaming Scene" forums, and shared VSPO's experience and plans for collaborating with Saudi Arabia to build the esports industry. At the "Creating the Gold Standard of the Competitive Gaming Scene" forum, H.R.H Prince Faisal bin Bandar Al Saud, Chairman of Saudi Esports Federation and Vice Chairman of Savvy Games Group, Ralf Reichert, Chairman of ESL FACEIT Group, and Danny Tang had a discussion about Gamers8, the recent esports event in Saudi Arabia. Gamers8 is a flagship esports event in Saudi Arabia, which started in 2022 and includes five game projects: Dota2, Rocket League, Fortnite, Rainbow Six: Siege, and PUBG Mobile. In 2023, Gamers8 was held on July 8th in Riyadh, Saudi Arabia, with a total prize pool of $45 million, breaking the record of the Dota2 event, Ti10 (40 million USD) in 2021 and becoming the highest-paying esports event in history and one of the most eye-catching esports events globally. On August 20, PUBG Global Series 2, sponsored by Gamers8 and co-hosted by Krafton and VSPO, also came to an end as an important part of Gamers8. According to Esports Charts, PUBG Global Series 2 reached 163,400 views at its peak and 4.23 million total viewing hours, making it the most watched PUBG tournament of the year. Danny Tang said at the forum, "We are honored to be invited to help create Gamers8, a phenomenal esports event. It has sparked a remarkable esports boom and given us more confidence to continue working with Saudi Arabia towards a bold and ambitious goal." Last September, after the end of the first Gamers8, Saudi Crown Prince Mohammed announced a national strategy for gaming and esports. In this way, the Saudi government hopes to encourage more young people to enter the field of professional esports and cultivate the strength to compete with countries such as China and South Korea. According to the Saudi Press Agency, the strategy aims to turn Saudi Arabia into a global hub for the global gaming and esports industry by 2030. In last November, VSPO co-hosted the first Dubai Esports Festival in the Middle East with the Dubai Ministry of Economy and Tourism and Dubai World Trade Center, and stepped up the construction of long-term infrastructure and layout of esports events in Saudi Arabia. "Saudi Arabia is a meeting point of cultures as well as an important bridge between the East and the West. In this context, we can explore together and integrate the essence of different cultures to create a unique esports experience." Danny Tang said. With the recent conclusion of Gamers8 and the huge attention around it, the topic of how the esports industry can take such a large successful event as a reference and continue to create more creative global game feast was mentioned. The answer Danny Tang gave is that "This is just the beginning." VSPO is a world-leading esports company that create inspiring content and products for global esports enthusiasts. Founded in 2016, VSPO provides comprehensive esports services, including esports tournament organization and content production, esports commercialization, esports community development, esports complex operation and more. VSPO collaborated with a number of world-renowned game labels and successfully hosted and organized a series of official and professional tournaments of famous esports games such as Jakarta Asian Games Esports Showdown, Olympic Esports Week, PUBG (PGC, PCL), PUBG MOBILE (PMPL, PMGC), Crossfire (CFPL), Honor of Kings (KPL), Game for Peace (PEL) etc. VSPO also continues to build esports complex in core cities around the world, bringing a full range of experiences from online to offline for global esports fan.
BEIJING, Sept. 4, 2023 /PRNewswire/ -- The 6th Shenyang International Open Regatta kicked off on Friday in Shenyang, capital of northeast China's Liaoning Province. The 6th Shenyang International Open Regatta kicks off on Friday in Shenyang, capital of northeast China's Liaoning Province. The regatta drew over 30 rowing teams including more than 400 rowing coaches and athletes from home and aboard to compete with each other on Hunhe River, one of China's most beautiful urban still water race tracks for rowing. Many reputed universities across China, including Tsinghua University, Peking University, Shanghai Tongji University, Xi'an Jiaotong University deployed their strongest lineups to participate in the rowing event. It is learned that the regatta sets up six groups, including the elite group, the master group, the university group, the youth group, the long-distance round-the-island open group and the long-distance round-the-island university group. This event will shine a spotlight on Shenyang's "international style", show unique natural landscapes and humanistic features of Hunhe River to the world, and strongly promote Shenyang's city brand image as the "rowing capital". Original link: https://en.imsilkroad.com/p/335902.html
HONG KONG SAR - Media OutReach - 4 September 2023 - Alibaba Pictures Group Limited (Stock code:1060, referred to as the "Company" or "Alibaba Pictures") announces that Beijing Damai Cultural Media Development Company Limited (referred to as "Damai"), a subsidiary of Alibaba Pictures, successfully hosted the 2023 Aranya Xiami Music Festival ("the Music Festival"), presented by Xiami Music Entertainment and Aranya. From August 25 to 27, the Music Festival brought together 27 renowned domestic and international musicians to create a three-day "Another Life" experience for tens of thousands of music enthusiasts on the beautiful shores of Aranya, Qinghuangdao, China, aiming to establish itself as a premier and influential landmark music festival in China. With its exceptional content and immersive experience, the Music Festival received widespread critical acclaim. The Music Festival created a lifestyle beloved by young people with its fresh "content" The Music Festival, themed "Another Life," aimed to inspire the idea that life should be an adventure rather than a routine, breaking free from the shackles of repetitive daily life. It encouraged attendees to step out of their comfort zone and embrace the passion for life and the splendor of music and art. Jie Li, President of Alibaba Pictures, said, "This 'work' integrates various elements of lifestyle, including music, travel, art, and markets, bringing together the ceremonial aspects, memorable moments, and iconic landmarks that music fans care about into one setting. It can be described as both a unique music festival performance and an ideal lifestyle that young people aspire to and can relate to." Li pointed out that this innovative form of content organization represents Xiami Music Entertainment's advocacy of "new emotions, new expressions, and new experiences" in music creation, to provide diverse consumer experiences for live entertainment attendees. 27 selected domestic and international acts + a sunrise special session with marvelous creativity that caters to the preferences of young people Aranya is a well-known cultural landmark in China, offering a rich and diverse artistic space as well as refreshing and breathtaking coastal scenery. It has become a vacation and leisure destination for young people. The Music Festival embraced values of freedom, romance, and quality, aiming to bring warmth, passion, and inspiration to music fans through independent and heartfelt musical expressions. The collaboration between these two brands, with their aligned tones and complementary qualities, provided a two-way exchange between music and quality lifestyle. In terms of lineup, the Music Festival boasted an impressive selection of 27 domestic and international musicians, creating a lineup that can be described as a "battle of the gods". It featured internationally renowned bands such as Suede, MONO, Blue Foundation, the Fin, and She Her Her Hers. It also included female musical forces like Chen Qi Zhen, Wei Ru Xuan, Nova Heart, and the Impossible Trinity Band (不可能三角乐队). Additionally, there are hardcore rock bands like Painkiller, The Traveler, PAN!C, and Wa Chi, as well as avant-garde and emerging bands like No Party for Cao Dong and Chair Band. The overall lineup presented an international and diverse range of musical talents. Among them, the legendary British band Suede delivered an energetic one-hour closing performance. Despite being in his 50s, frontman Brett Anderson's energy remained undiminished, captivating the 20,000-strong crowd with their song "Turn Off Your Brain And Yell". In terms of organization, the music festival adopted a "2+1" outdoor festival format, with two nights of official performances accompanied by an independent "pre-party" night. This not only served as a special welcome gesture for devoted fans who arrived early but also added a touch of grandeur to the overall festival experience. One particularly noteworthy addition to the 2023 Aranya Xiami Music Festival was the introduction of the unique "Sunrise Session" special project. Collaborating with visual artist Yu Tian, the leading Chinese instrumental rock band Wang Wen presented a rare and immersive sunrise music performance by the seaside at dawn, creating a truly unforgettable and ethereal ambiance. The Aranya Xiami Music Festival's distinctive music presentation and format has garnered significant popularity among young attendees. Data revealed that 55% of the festival's attendees were between the ages of 18 and 29, with an impressive 94% coming from various cities, with the festival starting to establish brand recognition among young music fans. Innovative multi-scene approach and expression of lifestyle brought differentiated experience, earning praise from music enthusiasts The 2023 Aranya Xiami Music Festival focused on creating unforgettable experiences, establishing itself as a landmark vacation music festival. In terms of lifestyle expression, the festival introduced the "Lifestyle Market" project, seamlessly integrating branding, art, food, leisure, exhibitions, vacations, and music performances. This comprehensive approach not only showcased aesthetic art but also cultivated an engaging and dynamic atmosphere throughout the festival grounds. The dining and culinary area, featuring over 30 food stalls, offered a wide range of services, including catering, merchandise and charging stations. Festivalgoers indulged in the festival's signature drinks and dishes, such as Aranya Sunrise, Shrimp Dopamine, and Thai-style shrimp chips, which were exclusively available at the Aranya Xiami Music Festival and received high praise from music fans. Moreover, iconic architectural landmarks like the Aranya Community Lonely Library and Aranya Hall, as well as cultural spaces like A Theater, Seaside Inn, bars, and cafes, became essential lifestyle destinations for festivalgoers during the event, providing them with memorable experiences beyond the music performances. In terms of user experience, this year's Aranya Xiami Music Festival has introduced many innovations. It not only provided privileges such as priority purchase and free reservation of sunrise sessions for "Tao Piao Piao" and "Damai" joint members under the industry's first "Movie + Performance" membership system called "Taomai VIP", but also offered "Seven Special Gifts" for "Taomai VIP" members, including 30-minute early entry for Black Diamond members, free customized drinks by redeeming Black Diamond member points, and free on-site photography. These privileges gave "Taomai VIP" users a unique sense of exclusivity. In addition, separate women's toilets were set up at the music festival venue, demonstrating a warm and considerate response to the needs of female attendees, which was praised by many female music fans. The Aranya Xiami Music Festival is not just a handful of music performances, nor a seaside trip, but more like an annual gathering of music fans, where everyone can realize multiple Another Life, experience an ideal life that integrates music, travel, and art, among others. It offers a sense of freedom and a carefree existence, like the wind. Hashtag: #AlibabaPicturesGroupThe issuer is solely responsible for the content of this announcement.About Alibaba PicturesAlibaba Pictures is listed on the main board of The Stock Exchange of Hong Kong Limited (stock code: 1060). It is an Internet-driven integrated platform that covers content production, promotion and distribution, IP licensing, cinema ticketing management, and data services for the entertainment industry. Alibaba Pictures' company website: http://www.alibabapictures.com
New cloud and wireless REMI workflow opens up many more coverage locations,while delivering high-quality content and limitless storytelling possibilities. CUPERTINO, Calif., Sept. 4, 2023 /PRNewswire/ -- French national public television broadcaster, France Televisions, and TVU Networks, a pioneer in cloud-based workflow solutions for live content creation and distribution, are jointly working to transition to the cloud the French broadcaster's content production workflow from story capture to production to distribution. New cloud and wireless REMI workflow opens up many more coverage locations, while delivering high-quality content and limitless storytelling possibilities. The new workflow utilizes TVU's cloud solutions for production, remote collaboration, and IFB, intercom and mix-minus management, the TVU RPS One for synchronized multi-camera live content capture, and 5G networks plus two Starlink Maritime units for transmission and data aggregation. "We were searching for a more flexible approach to live story coverage which would allow us to rapidly overcome accessibility challenges often encountered by our field crews. At the same time, we wanted a solution that also helped us meet a very important objective of reducing our carbon footprint" stated Skander Ben Attia, Engineering Director, France Televisions. "TVU provided us with a smaller, less hardware reliant, and more versatile technology solution that created the foundation for hyper-mobile broadcasting. We no longer need to rely heavily on traditional extensive and complex infrastructure for news capture while also becoming much faster to go live and more carbon friendly." "We are very excited about the results we are seeing from our hyper-mobile initiative with TVU. We have been able to produce high quality multi-camera live events or breaking news from any location despite challenging circumstances – hardware failures, an entire system down, war zones or deserted areas," said Romuald Rat, TechLab Director at France Télévisions. "With only batteries and cameras in hand and powered by the latest generation of 5G with Starlink and TVU bonded cellular transmission equipment, the reporting team has the tools it needs to rapidly conduct a live newscast anywhere in the world and cover stories from any angle – traditional and new." On July 26th, France Televisions utilized hyper-mobile broadcasting for their Paris 2024 1-year countdown talk show. In total, they produced nearly four hours of live content – three hours continuously on the 'franceinfo' news channel and a half hour on the 'Paris Idf' regional news journal, and also streamed live on Twitch. The multi-location and multi-camera event took place in Paris aboard a moving boat with limited space. A five-camera setup involved four cameras positioned on the boats and one camera mounted on a motorcycle following the action along the Seine River. In addition, two more live broadcasts were taking place in separate locations in Paris and Ukraine. All were done using the TVU RPS One and TVU One transmitters. The seven live feeds were seamlessly synchronized in TVU Producer's cloud production platform, with zero execution delay. The broadcaster used two Starlink Maritime systems and the 5G network to help counteract the challenges of cellular bandwidth on the moving boats. The TVU RPS One backpack transmitter with 5G modems was used to transmit synchronized signals from multiple cameras to the TVU remote cloud production platform, aggregating 5G and Starlink connectivity. A motorcycle on land was also equipped with a TVU One 5G transmitter for capturing additional footage. The TVU Producer cloud-based platform served as the backbone of the production, facilitating seamless collaboration among the team members with much of the production done remotely from a France Television studio. In addition, camera feeds were transmitted as a redundancy to both the TVU Producer cloud platform and the studio, providing automatic backup in case of unforeseen circumstances and ensuring uninterrupted broadcasting. "The live show on July 26th performed flawlessly," stated Romuald Rat. "Beyond the benefits of enhanced storytelling and flexibility, lies also the important savings made on the technology cost, with the TVU Transmitters powered by Starlink and 5G, combined with the seamless integration of cloud components in the production process, we estimate that we can easily achieve savings of at least 30%, allowing us to produce a lot more content as well as content we could simply not get access to." Added Oliver Martinez, Director of News Production at France Télévisions," These savings bring back to the table many productions that were discarded due to high cost or lack of resources. By reducing the onsite requirements of bigger productions and achieving cost savings in travel and set up times, we can leverage the use of internal teams for covering more events and more content for very demanding viewers." For more information, visit TVU at https://www.tvunetworks.com/
BEIJING, Sept. 4, 2023 /PRNewswire/ -- "I like Chinese kung fu movies! I like Jackie Chan!" said Jacinta Muthoni Njuguna, 22, of her favorite Chinese martial arts actor while switching channels in search of Chinese TV series. Njuguna and her family live an hour's drive from the Kenyan capital of Nairobi. Their household is just one of many now sporting a StarTimes-provided satellite dish. When the Global Times visited Njuguna's house, the TV in the living room was broadcasting a drama featuring South Korean actor Rain - Jung Ji-hoon. "It is a Chinese TV drama! It is Diamond Lover!" Njuguna said excitedly. "We can receive hundreds of channels. The Kung Fu Channel is one of my family's favorite channels… Although I haven't been to China, I feel that Chinese people are very friendly and live a happy life through watching Chinese films and TV series," Njuguna said. The young Kenyan expressed a desire to learn Chinese should she ever get the opportunity to go to China in the future so that she can say goodbye to English dubbing and watch Chinese films and TV series in their original language. Njuguna's family is among the beneficiaries of the "Access to Satellite TV for 10,000 African Villages" project. At the Johannesburg Summit of the Forum on China-Africa Cooperation in 2015, China proposed to promote a comprehensive strategic cooperative partnership between China and Africa via several avenues, including a China-Africa people-to-people cooperation plan and the "Access to Satellite TV for 10,000 African Villages" project aimed at the promotion of cultural exchanges. The project, exclusively being implemented by the StarTimes Group, has successfully completed construction work in 21 African countries, covering 9,512 villages across the continent, benefiting more than 190,000 households directly, and reaching tens of millions of people as of December 2022. The Global Times has learned that after installing the satellite TV equipment in Uthiru Vocational Training School in Ndumbu village of Kenya, many children who previously dropped out of school returned. The "Access to Satellite TV for 10,000 African Villages" project has opened a window for people living in rural areas in Africa to further understand the outside world, further enriching diverse cultures. A new popularity The Global Times also found that films and TV series in the kung fu genre, including fantasy dramas, do have a big market in Africa. Additionally, actors starring in popular series like Eternal Love and The Journey of Flower, like Xiao Zhan, Wang Yibo, Huo Jianhua, and Zhao Liying, have also become household names in Africa. In 2011, several Chinese TV series, including The Good Times of the Daughter-in-Law and The Happy Life of Jin Tai Lang made their debut in Africa. In 2014, the "Beijing TV Drama Africa Broadcasting Season" was held in African countries such as Kenya and South Africa. Nowadays, African audiences can watch various Chinese films and TV series dubbed in languages such as English, French, and Swahili through the digital TV platform. The majority of the Chinese TV drama fans in Africa are women aged 20-40 with a particular affinity for strong female leads in TV dramas, such as those found in The Temptation of Going Home, Good Wife, and The Summer of the Xia Family. "In the Chinese TV drama that I like, there is a fashionable and focused woman. So, I really like Chinese people," said Anne, an employee at a Chinese company in Kenya. Anne noted that through the Kung Fu Channel, she has learned a lot about Chinese history and culture. "Through modern dramas, I have seen the daily work and life of Chinese people and understood why China has developed so rapidly. Young students especially enjoy watching Chinese films and TV dramas. They want to understand all aspects of China and hope to visit China one day to see if it is as beautiful as it is portrayed in the dramas," said Anne. Kenyabuzz, an African media outlet, noted that Chinese films and TV dramas are becoming increasingly popular in Africa not only because of service providers like StarTimes but also because both sides share similar values in terms of honor and suffering. With Africa's economic development, the local population's cultural demands have become increasingly diverse. But some values portrayed in Chinese dramas, including Chinese people attaching great importance to family and responsibility have resonated with and impressed African audiences, Lan Jinpeng, Operations Director of StarTimes Media (Kenya) LTD, told the Global Times. Moreover, aside from introducing Chinese dramas, the company is also working to localize some Chinese entertainment programs. The dating show "Hello Mr Right!" in Kenya and other African countries has become a hit among local residents, said Lan, noting that the discussions sparked by the show in Africa also share many similarities with the Chinese version and discussions therein. Lan noted that the continuous development of the Chinese TV industry will also provide African viewers with more choices, helping them to better understand Chinese culture, society, and values, and further contribute to the deepening of cultural exchanges between China and Africa. Next promising land for Chinese travelers Rachel Zhou has just finished her 11-day tour in Kenya. She was supposed to have taken this very same trip in 2019, but it was delayed due to the pandemic. Although she has seen documentaries about the great wildebeest migration, the experience of being up-close and personal with wildlife such as lions, leopards, and zebra has been "very exciting and unforgettable." At a price of 45,000 yuan ($6,173), travel and accommodation all included, she was able to visit the Maasai Mara near Kenya's southern border with Tanzania, Lake Bogoria famous for its hot springs and geysers, and Lake Naivasha with its flocks of pink flamingos, all popular destinations for Chinese travelers to Kenya. "It was very sad seeing the last two living female northern white rhinos and the grave of the last male of the species, for the entire specie is functionally extinct," she told the Global Times. Along with popular travel destinations for discerning Chinese tourists in Southeast Asia, Europe, and North America, many destinations in Africa also offer a unique, world-class travel experience. When Global Times reporters landed at Jomo Kenyatta International Airport in Nairobi, a lot of travelers, including children from China, were waiting at the gate, with many presumably from northern China by their accent. At the Radisson Blue Hotel in Nairobi, one would have been forgiven to think that the establishment's sole clientele were Chinese. "This is my busiest season in the last three years," Li Qiu, a local tour guide in Nairobi, told the Global Times. She has welcomed two group tours from China since the end of July, and her schedule is booked solid until October. Most members of her tour groups are from Western countries, but Chinese tourists are also rising in number, she said. African countries including Egypt, Kenya, and South Africa were listed among the first batch of countries cleared for group tours by the Ministry of Culture and Tourism in February. A reply letter from the South African Tourism Bureau talked of plans to hold road shows in Beijing and Shanghai in September, the first post-epidemic promotions, and they will have more activities lined up for consumers in Guangzhou and Changsha in the following days. Despite being a core market for global outbound tourism, Chinese tourism slowed down in the three years during the pandemic, the bureau said. South Africa not only has abundant wildlife resources including herds of elephants and buffaloes, the country also has a long coastline and abundant marine life. Tourism in South Africa is now expected to rebound strongly. As one of a handful of pilot countries selected by China to resume outbound group tourism, South Africa is looking forward to a substantial increase in the number of Chinese tourists, the bureau added. Egypt is also a very popular destination. Seven group tours are slated to take place during China's National Day holidays in October, and all but one of the tour slots have been snapped up, Guan Jian, spokesperson of the GZL International Travel Service, told the Global Times. After being grounded by three years of the epidemic, Air China resumed flights from Beijing to Johannesburg via Shenzhen this year. On August 2, Cathay Pacific also resumed direct flights between Johannesburg and Hong Kong. Both airlines provide direct flights three times a week. Ethiopian Airlines also resumed flights to Beijing, Shanghai, Guangzhou, and Chengdu in an orderly manner on February 6. Starting from March, Ethiopian Airlines flights from the Chinese mainland to Addis Ababa had fully returned to pre-epidemic levels. As Chinese investors and tourists flock to Africa, it is widely believed that they will promote exchanges and cooperation between the two sides which will be financially and culturally beneficial, Chinese experts said.
SINGAPORE, Sept. 4, 2023 /PRNewswire/ -- Leading travel service provider Trip.com Group has signed a strategic partnership through Endeavor China as the exclusive travel partner for ULTRA Beach Bali and RESISTANCE, one of the world's largest EDM brands. Trip.com Group, as the official travel partner, will offer comprehensive packages that include local hotel accommodations and festival tickets, representing a creative fusion of events, travel services, and products. With its all-in-one app strategy, Trip.com Group offers attendees an unparalleled and seamless booking experience as they embark on a journey of music and adventure. Jessie Zhai, Head of Corporate Branding at Trip.com Group, said, "We are thrilled to have signed as the exclusive co-branding partnership as the official travel partner for ULTRA Beach Bail and RESISTANCE Bali. We look forward to our long-term partnership with ULTRA Music Festival. "We aim at finding and cooperating with the right partners to enhance our product offering and improve our all-in-one app. "This partnership illustrates the potential of combining exceptional event offerings with top-tier travel services to curate unforgettable experiences." Both parties will also explore collaborations across additional ULTRA festivals in APAC in the coming years, setting the stage for a more innovative and transformative travel experience. Karina Lie, organiser of ULTRA Bali, said, "We are excited to partner with Trip.com with these packages. It provides an easy solution for our festival attendees, and we look forward to building a long-lasting relationship with Trip.com." About Trip.com Group Trip.com Group is a leading global travel service provider comprising of Trip.com, Ctrip, Skyscanner, and Qunar. Across its platforms, Trip.com Group helps travellers around the world make informed and cost-effective bookings for travel products and services and enables partners to connect their offerings with users through the aggregation of comprehensive travel-related content and resources, and an advanced transaction platform consisting of apps, websites and 24/7 customer service centres. Founded in 1999 and listed on NASDAQ in 2003 and HKEX in 2021, Trip.com Group has become one of the best-known travel groups in the world, with the mission "to pursue the perfect trip for a better world". Find out more about Trip.com Group here: group.trip.com. Follow us on Twitter, Facebook, LinkedIn, and YouTube. ULTRA Since its inception in Miami in 1999, Ultra Music Festival has grown into an internationally-renowned, three-day event that showcases top-tier electronic music acts and unparalleled production every March. In 2008, Ultra began transporting the unrivaled experience from the Miami flagship festival to destinations around the globe with ULTRA Worldwide. The brand produces international festivals in all six inhabited continents, having hosted events in 29 countries including Argentina, Australia, Brasil, Chile, China, Colombia, Croatia, India, Japan, Korea, Mexico, Singapore, South Africa and so many more. Each new global edition has been founded on the same successful recipe that has been perfected over more than 20 years in Miami, combining the most diverse electronic talent with the most technologically advanced, large-scale festival productions in the world. Endeavor China Endeavor China is a subsidiary of Endeavor, a global sports and entertainment company, focused on bringing premium content and experiences to Chinese audiences. With a presence in China spanning several decades, Endeavor China officially formed in 2016, representing leading athletes, actors and fashion icons; managing a range of top-tier golf, tennis, fashion, and mass participation events; negotiating media rights for global and Chinese IP; providing marketing and experiential services to premium global brands; and providing strategic counsel to tourism, sports, corporate and event authorities.
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