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符合「business」新聞搜尋結果, 共 21304 篇 ,以下為 20641 - 20664 篇 訂閱此列表,掌握最新動態
HONMA Golf Names Li Yifeng as its Brand Ambassador in China

HONG KONG SAR - Media OutReach - 20 May 2022 - HONMA Golf Limited ("HONMA" or the "Company", together with its subsidiaries, the "Group"; HKEx stock code: 6858), one of the most prestigious golf brands worldwide, announced today that the Group has named the renowned artist Li Yifeng as its brand ambassador in China. The new collaboration marks a milestone for the 65-year-old brand to further promote the spirit of golf to a wider audience and to inspire new participation in the sport of golf across China. Li Yifeng, HONMA brand ambassador Founded in 1959 in Japan, HONMA is one of the most prestigious and iconic brands in the golf industry, synonymous with intricate craftsmanship, dedication to performance excellence and distinguished product quality. Its beautifully hand-crafted golf equipment carries a distinct reputation in both "premium performance" and "magnificent artistry" and has been prized by golf aficionados for decades. As one of the most popular singers and actors in mainland China, 35-year-old Li Yifeng is an idol to millions and garners great acclaim from the public for his sporty and stylish appearance, healthy and positive lifestyle and outstanding versatility in acting and music. He is known to be a pure perfectionist and always pushes the envelope of what is possible which perfectly aligns with HONMA's brand philosophy. Li Yifeng, HONMA brand ambassador x BERES 5-Star golf club On the occasion of celebrating HONMA's 65th anniversary, HONMA and Li Yifeng are delighted to present the 65th anniversary limited edition SAKURA DANCE club series that has been designed specifically for lady golfers in Asia. SAKURA DANCE blends the elegant design of fashion and art with state-of-the-art golf club manufacturing techniques. Together with the club set comes a luxurious gift bag that contains a full set of golf apparel, balls and other accessories from the same series, making it an all-inclusive set for even the most novice of golfer to confidently take to the course. The SAKURA DANCE series is expected to give rise to more outdoor-loving lady consumers taking to the fairways. 65th Anniversary Limited Edition Series of HONMA SAKURA DANCE Li Yifeng, HONMA brand ambassador x SAKURA DANCE luxurious gift bag While the public enthusiasm in wellness and outdoor sports continues to grow, the golf industry in China is also embracing unprecedented development and new participants. Consumer demand for professional and fashionable sports equipment and apparel has boomed significantly. As a well-established brand in golf, HONMA is boldly exploring and innovating to fulfill the constantly evolving consumer needs. The collaboration between HONMA and Li Yifeng is designed to breakdown the golf stereotype of being a business-oriented sport, aiming to broaden the brand's reach to a wider spectrum of sports enthusiasts and the younger generation who aspire to an active and quality life, and to encourage them to pick up a club and experience the healthy, green, elegant and natural lifestyle of golf. Mr. LIU Jianguo, Chairman of the Board, President and Executive Director of HONMA Golf Limited, said, "HONMA has never ceased innovating and exploring, always maintaining its finger on the pulse of the latest generation of consumers. As the brand marches into its 65th anniversary, we are excited to collaborate with such an outstanding and talented artist as Mr. Li Yifeng. We believe that with HONMA's distinctive brand and products and Mr. Li's strong public influence, together we could inspire more of the public to participate in this healthy outdoor sport and contribute to the further development of the golfing community in China." "Moving forward, HONMA will continue to build its brand awareness around the growing number of sport-loving and sophisticated consumers in China as well as in other major golf markets and adhere to a multi-channel strategy across all product lines, creating a diversified 360-degree immersive brand experience for golfers around the world. We will strive to create long-term, sustainable value for our shareholders as we grow into the world's leading golf lifestyle brand," LIU added. About HONMA Golf Limited HONMA is one of the most prestigious and iconic brands in the golf industry. Founded in 1959, the Group utilizes the latest innovative technologies and traditional Japanese craftsmanship to provide golfers around the world with premium, high-tech and the best performing golf clubs, balls, apparels and accessories. HONMA's products are sold in approximately 50 countries worldwide, primarily in Asia and across North America, Europe and other regions. The Group was successfully listed on the Main Board of The Stock Exchange of Hong Kong Limited on 6 October 2016 (SEHK stock code: 6858). As the only vertically integrated golf Group with in-house design, development and manufacturing capabilities, a strong retail footprint in Asia and a diverse range of golf clubs and golf-related products, HONMA is perfectly positioned to continually grow its business in Asia and beyond, benefitting from the return of golfers in mature golf markets such as the US and Japan and from increased participation in golf's new and under-penetrated markets such as Korea and China. #HONMA

文章來源 : Media OutReach Limited 發表時間 : 瀏覽次數 : 1865 加入收藏 :
Shell, Sino Group and Halo Energy establish fastest EV station in Hong Kong, largest in Tsim Sha Tsui

Compatible with different Electric Vehicle brands, promotes use of electric vehicles to contribute to Net Zero Emission targetsHONG KONG SAR - Media OutReach - 20 May 2022 - Shell Hong Kong Limited (“Shell”), Sino Group (“Sino”) and , Halo Energy Limited (“Halo”), an innovation and technology company in Hong Kong, are expanding the coverage of the electric vehicle (“EV”) charging stations to encourage green transport and promote sustainable development in the region. Together, they have established the fastest universal EV charging station – Shell Recharge station in China Hong Kong City (“CHKC”). Compatible with different EV brands to cater to the increasing demands of users, Shell, Sino and Halo are working together to lead the industry and reduce carbon emissions in a proactive manner. (Starting from left) Mr. Martin Tsang, Founder and CEO of Halo Energy, Ms. Anne Yu, Managing Director of Shell Hong Kong Limited, Dr. David Chung, JP, Under Secretary for Innovation and Technology and Ms. Bella Chhoa, Director – Asset Management of Sino Group officiated the launch of Shell Recharge station in China Hong Kong City in a joint effort to help reduce carbon emission in a proactive manner in Hong Kong. As EVs become ubiquitous, expansion and upgrading of charging facilities is of paramount importance in fostering the long-term development of existing properties. Following the opening of the first ever Shell Recharge EV charging station in Fanling, the second Shell Recharge charging station was established in Sino Group’s property CHKC, and put into operation in early May providing 4 rapid direct current (DC) chargers for all EV brands in Hong Kong. Complementing Halo’s patent distribution system, one of the chargers operates at a speed of 300kW meaning that an EV can be fully charged within 15[1] minutes making it the fastest of its kind in Hong Kong. Together with Halo’s 40 semi-quick charging stations, CHKC now holds the most EV charging stations within Tsim Sha Tsui, enabling convenience for EV drivers and enhancing charging experience. Dr. David Chung, JP (2nd from right), Under Secretary for Innovation and Technology visited the Shell Recharge station in CHKC carpark accompanied by Ms. Anne Yu (1st from left), Managing Director of Shell Hong Kong Limited, Ms. Bella Chhoa (2nd from left), Director – Asset Management of Sino Group and Mr. Martin Tsang (1st from right), Founder and CEO of Halo Energy and learnt how the three parties will promote EV usage and their combined efforts to help the region achieve net zero emissions. Shell is staying true to its mission actualising sustainability initiatives to become a net-zero emissions energy business by 2050. Shell’s brand-new facility at its Airport (Cargo Terminal) Station will commence operations in Q2 2022. The latest initiative marks Hong Kong’s first service station with both EV charging and conventional fuel facilities. Shell will become the first gasoline company in Hong Kong to offer a comprehensive EV charging network. Rapid direct current (DC) chargers have a charging speed up to 300kW providing a speedy charging experience that could take as little as 15 minutes for a full charge, the fastest charging experience of its kind in Hong Kong. Ms. Anne Yu, Managing Director of Shell Hong Kong Limited, said, “Shell will spare no effort to help the city achieve its aim of reducing carbon emissions to actualise low-carbon transport. We are privileged to work with Sino and Halo to establish the fastest EV charging station in the territory by consolidating every party’s asset thereby leading the industry towards supporting the HKSAR government’s plans for enhanced EV adoption. In the near term, we will collaborate with more car factories and stakeholders to provide more than 300 Shell Recharge charging points across Hong Kong Island, Kowloon and the New Territories. More Shell Recharge Stations will be set up in Sino’s properties as well with an end-year target, providing EV drivers with different speeds of charging stations to speed up the transition towards net zero emissions in Hong Kong. Ms. Bella Chhoa, Director – Asset Management of Sino Group remarked, “Sino Group holds a firm belief that innovation and technology are key to sustainability, and has been actively working with industry peers as well as start-ups with a focus on this aspect. We are pleased to collaborate with Shell and start-up company, Halo, on this project to work around challenges faced in the installation of additional charging facilities in existing buildings, through the adoption of the refined electric vehicle charging and management system. In alignment with the government’s key environmental protection policies, we believe that a comprehensive network of charging stations is crucial to promoting the wide adoption of electric vehicles. To this end, increasing electric vehicle charging stations will be a key focus of Sino Property Services in promoting sustainability in property management. In the future, we will further expand the coverage of electric vehicle charging stations at our properties. It is estimated that the number of chargers will see a substantial increase of 67% to over 1,400 in 2022, in an effort to encourage the use of green transportation in the wider community.” Mr. Martin Tsang, CEO and Founder of Halo, shared, “Halo has always been proactively enhancing charging services through the integration of local science research and global charging technologies. We are proud to establish the fastest charging station in Hong Kong in the city’s core business area – China Hong Kong City. With as fast as 15 minutes to provide 200km mileage for latest model EVs, an equivalent of 3 back-and-forth journeys from CHKC and the Airport, the Station will address every resident’s concern about using an EV and they will now experience the convenience of fast-charging that is as convenient as filling up a gas tank. Furthermore, through Halo’s patent Load Management electric distribution system, EVs will be parked in a similar manner as at CHKC in order to achieve a large or even full EV charging coverage with a big saving on the power load for the charging station thereby building a real showcase of EV Ready building. ” Download Photos: https://bit.ly/3wn7of7 [1] New EVs models that are able to support faster transmission speed will be able to charge from 20% to 80% in 15 minutes.

文章來源 : Media OutReach Limited 發表時間 : 瀏覽次數 : 1854 加入收藏 :
Modulos Launches a Data-Centric AI Platform That Simplifies the Development of Trustworthy AI Applications

Modulos is releasing the first general data-centric AI platform that allows companies to quickly build accurate, fair, and robust AI/ML solutions. The ground-breaking platform empowers its users to focus on data quality for machine learning whilst welcoming the upcoming AI regulations in Europe. ZURICH, May 19, 2022 (GLOBE NEWSWIRE) -- Data-centric AI software company Modulos AG today announced the availability of its revolutionary data-centric AI platform. The platform enables companies to identify flaws in their data in a fraction of the time required by conventional data cleaning methods. These practical recommendations then help users build better AI/ML models based on the improved data.  Recent studies of how data scientists spend their time regularly highlight that curating data and then manually inspecting and cleaning it can take up to 80% of their time. (Ref: hbr.org) These efforts by highly trained specialists lengthen the time and increase the cost of AI/ML projects. Even with all this human effort spent on improving data quality, only 13% of AI/ML applications make it into production. (Ref: venturebeat.com) The Modulos platform recommendations can reduce the time spent on data cleaning and quality checks by pinpointing exactly which data samples most affect the performance of AI models trained with them. "The goal of data-centric AI is to shift the focus of AI development from fine-tuning models to curating better data. AI trained on flawed data can't result in accurate and trustworthy models. That's why most of the human effort in building AI systems should focus on data quality." - Kevin Schawinski, CEO of Modulos The European Union is currently working on an EU AI Act which will set the global standard for how AI products and services must be developed and brought to market. Amongst the key requirements of this Act is that the data used to train AI is high quality, complete and fair.  Modulos gives users the tools to develop better and more fair AI applications in line with the coming regulatory requirements. What is data-centric AI, and why is it so revolutionary?  This short video explains it all. Data-centric AI - The difference between winners and losers AI is a changing business, and data-centric AI will play a major role in its evolution. To emphasise the importance of AI, note what McKinsey said on this matter. McKinsey estimates that AI will add $13 trillion to the global economy over the next decade, yet companies are still struggling to scale up their AI efforts. The difference between the winners and losers in this transformation will be determined not by whether you have implemented AI, but by how you have, and who you have involved in the process. Modulos will demo their platform at a live webinar on 8 June, 17.00 CEST. Register here. Media Contact - Steve Joyce - Marketing and Media Relations - steve.joyce@modulos.ai Related Images Image 1: Modulos Data-centric AI Data quality for machine learning by Modulos   This content was issued through the press release distribution service at Newswire.com.

文章來源 : Notified 發表時間 : 瀏覽次數 : 1420 加入收藏 :
Notarc Acquires the Panama Canal Container Port Terminal and Will Resume Construction of the $1.4 Billion Project

A JOINT VENTURE WAS SIGNED WITH ONE OF THE WORLD'S MOST GEOGRAPHICALLY DIVERSE CONTAINER TERMINAL OPERATORS, TERMINAL INVESTMENT LIMITED (TiL), TO BUILD LATIN AMERICA'S MOST MODERN TRANSSHIPMENT PORT WITH A CAPABILITY TO HANDLE UP TO FIVE (5) MILLION TEUs PCCP Transshipment Port Project PCCP Transshipment Port Project PANAMA CITY, May 19, 2022 (GLOBE NEWSWIRE) -- Notarc Management Group (NMG), a LatAm-focused private investment and asset management firm, which last year launched its Panama Development Fund (PDF) and has led significant investments across the Caribbean and Latin America over several decades, has announced the acquisition and finalization of plans for the completion of the Panama Canal Container Port (PCCP), a $1.4 billion modern port facility. The project is already forty percent (40%) completed and is slated to resume construction by the fourth quarter of 2022. NMG is partnering with Terminal Investment Limited (TIL), an affiliate of Mediterranean Shipping Company (MSC), today the largest shipping line in the world, and will also undertake management and oversee operations of the modernized transshipment facility that is expected to handle 2.5 million TEUs in its initial years and grow to a capacity of 5 million TEUs. "Notarc Management Group's core mission is to align with strategic capital partners, investors, and leading multinational firms in supporting and expanding innovation, technology, infrastructure, and sustainable initiatives across Latin America and the Caribbean. This is our first major port initiative in Panama and sets the stage for other key investment opportunities we are pursuing across the region," noted Leslie C. Bethel, CEO Notarc Management Group, during meetings held on the sidelines of the Bloomberg New Economy Conference together with its key investment partners and Panamanian officials at the PCCP development site in the Republic of Panama. "We are delighted to be here for this special occasion and to commit to the partnership with Notarc, the Panamanian Government and, most importantly, the people of Panama. We are no strangers to Panama and our undertakings today cement our further belief that The Americas will continue to grow and prosper through the advent of trade and logistics. The pandemic has evidenced that our business is essential. Our Shareholders are committed to this industry for the long term. We are also grateful to Notarc for allowing us to bring our global operational expertise to this development as we continue to expand our footprint in the Americas," noted Ammar Kannan, CEO, Terminal Investments Limited. "Panama is an ideal gateway hub in the Americas and the World. This acquisition is a strategic opportunity for us to further develop and integrate a regional logistics platform while investing in assets which are synergistic to our investment model and where innovation and location offer an incomparable business footprint in the region," said Dion L. Bowe, Managing Partner of NMG Latin America and the newly appointed CEO of PCCP. In addition to the transshipment port, Notarc has entered into a memorandum of understanding with U.S.-based SGP BioEnergy (SGP) to construct and develop a major bioenergy facility and other logistics infrastructure at the Colon project. "SGP is excited to join Notarc in the development of these transformational projects for Panama and the region. This project led by Notarc is well positioned to capitalize on its unique logistics position and alliance with SGP in the global energy transition," said Randy Delbert Letang, CEO of SGP BioEnergy. "We welcome this investment by Notarc and its partners and look forward to their re-commencing of the construction, which will generate 1,800 jobs for the people of Colon and Panama. The Panama Canal is one of the most strategic locations in the World for logistics infrastructure investments. The companies' plans to develop a biofuels energy facility and distribution hub to support the World's energy transition is consistent with the goals of my administration while also attracting new FDI and ensuring that Panama is a global leader in the logistics and renewable energy sectors," said Laurentino Cortizo, President of the Republic of Panama. **** About Notarc Management Group Notarc Management Group comprises leading investment and asset management professionals in UK, Europe, Panama, Asia, The Bahamas, and The United States. As an advisory and private equity firm, Notarc Management Group focuses exclusively on asset class opportunity investments in real estate, hospitality, logistics, technology and infrastructure in the Americas; while maintaining its core focus on stabilized and key strategic markets within Latin America and The Caribbean. Notarc provides expert local knowledge and asset management oversight while aligning with sovereign funds, institutional and private equity firms and global family offices to invest capital via its various opportunity fund SPV's including the Panama Development Fund. For more information, visit www.notarc.com. About MSC  MSC Mediterranean Shipping Company (MSC) is a global leader in transportation and logistics, privately owned and founded in 1970 by Gianluigi Aponte. The company has evolved from a one-vessel operation into a globally respected business with a 700-vessel fleet and over 110,000 staff providing timely delivery of goods and services to customers of all industries and sizes. Present in 155 countries through 600 offices, MSC calls at 500 ports on 250+ trade routes, carrying some 23 million TEU (twenty-foot equivalent units) annually. MSC's activities now include overland transportation, logistics and a growing portfolio of port terminal investments. For more information, visit www.msc.com. About Terminal Investment Limited (TiL) Terminal Investment Limited (TiL) invests in, develops and manages container terminals around the world. It was founded in 2000, and since then, it has grown to become one of the largest and most geographically diverse container terminal operators globally, with a portfolio that includes interests in some 60 container terminals across five continents. TiL always seeks to be the safest, most productive and most environmentally responsible, while placing people at the core of everything it does and conducting its business with unassailable integrity. TiL's terminals have been selected for their important and strategic locations around the world, including major origin and destination and transshipment trade hubs and gateways in Europe, Asia, North America, South America and West Africa. For more information, visit www.tilgroup.com. For further information on Notarc Management Group, please contact: Mr. Dion L. Bowe Managing Partner Latin America Notarc Management Group Email: dion@notarc.com Related Images Image 1: PCCP Transshipment Port Project Rendering of Panama Canal Contianer Port Project Image 2: Notarc TiL MSC - Official Joint Venture Signing, Republic of Panama Notarc and TiL Executives - Seated L to R: Mr. Leslie Bethel, CEO - Notarc Management Group, Mr. Romain Simon, CIO TIL, Mr. Dion Bowe, CEO - Notarc Port Investment; Back Row - Panamanian Ministers and Officials   This content was issued through the press release distribution service at Newswire.com. Attachment PCCP Transshipment Port Project  

文章來源 : Notified 發表時間 : 瀏覽次數 : 1889 加入收藏 :
Elektros, Inc. (OTC:ELEK) Elektros Secures Fleet from Tesla, Inc. to Launch its All-Electric Rental Car Division

Elektros, Inc. (OTC:ELEK) Elektros Secures Fleet from Tesla, Inc. to Launch its All-Electric Rental Car Division Elektros (OTC PINK:ELEK), an emerging leader in the electric vehicle industry, today announced that the company has initiated a purchase order of several vehicles from Tesla, Inc. to jump-start the company's all-electric rental car division. SUNNY ISLES BEACH, FL / ACCESSWIRE / May 19, 2022 / Elektros Inc. announced today that the company has started the purchase order process for several electric vehicles from Tesla, Inc. to launch the company's heavily anticipated all-electric vehicle rental car division. This purchase order will include multiple Tesla models which are expected to deliver in October of this year. With the current demand for vehicles at all-time highs, the company looks forward to providing consumers with accessible and affordable car rental alternatives that will also aid in reducing the carbon footprint in the future. The company also foresees high demand from consumers who want to experience Tesla vehicles for the first time without having to purchase the vehicle. "Securing our first fleet of electric vehicles for our rental car division fleet sets milestones for our company," states Shlomo Bleier, CEO of Elektros Inc. "Elektros will be the world's first-ever fully electric vehicle rental company." The first all-electric vehicle fleet will become available through Turo, a carsharing company, in Sunny Isles Beach, FL before expanding to other cities nationwide. The company looks forward to pioneering the future of electric mobility with sustainability in mind. About Elektros, Inc. Elektros is an American electric transportation company that innovates mobility solutions for consumers and businesses. The automotive landscape faces existential disruption over the next decade to reach carbon neutrality. Elektros addresses this paradigm shift with mobility technologies that support sustainability for a transformative user experience. Elektros aims to present a compelling and completely new electric vehicle experience known as Elektros Sonic to consumers beginning as early as 2023. Cautionary Language Concerning Forward-Looking Statements This release contains "forward-looking statements" that include information relating to future events and future financial and operating performance. The words "may," "would," "will," "expect," "estimate," "can," "believe," "potential," and similar expressions and variations thereof are intended to identify forward-looking statements. Forward-looking statements should not be read as a guarantee of future performance or results and will not necessarily be accurate indications of the times at, or by, which that performance or those results will be achieved. Forward-looking statements are based on information available at the time they are made and/or management's good faith belief as of that time with respect to future events and are subject to risks and uncertainties that could cause actual performance or results to differ materially from those expressed in or suggested by the forward-looking statements. Important factors that could cause these differences include, but are not limited to: fluctuations in demand for Elektros, Inc.'s products, the introduction of new products, the Company's ability to maintain customer and strategic business relationships, the impact of competitive products and pricing, growth in targeted markets, the adequacy of the Company's liquidity and financial strength to support its growth, and other information that may be detailed from time to time in Elektros Inc.'s filings with the United States Securities and Exchange Commission. Examples of such forward-looking statements in this release include statements regarding future sales, costs, and market acceptance of products as well as regulatory actions at the State or Federal level. For a more detailed description of the risk factors and uncertainties affecting Elektros Inc., please refer to the Company's Securities and Exchange Commission filings, which are available at www.sec.gov. Elektros, Inc. undertakes no obligation to publicly update or revise any forward-looking statements, whether as a result of new information, future events or otherwise. CONTACT: Elektros, Inc. IR and Media Inquiries Email: ElektrosInc@gmail.com Website: https://elek.world/ SOURCE: Elektros, Inc.  

文章來源 : EQS Group 發表時間 : 瀏覽次數 : 1812 加入收藏 :
Tongcheng Travel Achieves Solid User Growth in First Quarter of 2022 Amid Challenging Operating Environment

HONG KONG SAR - Media OutReach - 19 May 2022 - Tongcheng Travel Holdings Limited ("Tongcheng Travel" or the "Company", together with its subsidiaries the "Group", Stock Code: 0780.HK), an innovator and leader in China's online travel industry, today announced its unaudited financial results for the three months ended 31 March 2022 (the "period under review" or "2022 Q1"). Despite strong recovery of the domestic travel industry in the first two months of 2022, the sudden virus outbreaks in first-tier cities and regions since March 2022 has brought severe impact to the travel industry and halted recovery. Tongcheng Travel swiftly adjusted its business strategy in response to the rapidly changing operating environment and implemented stringent cost control measures to maintain resilience. It continued to deliver solid operational results in 2022 Q1. Financial highlights for the first quarter with comparative figures of the previous year are as follows: Revenue increased by 6.5% to RMB1,718.0 million (2021 Q1: RMB1,613.8 million) Adjusted EBITDA rose 4.4% to RMB438.4 million (2021 Q1: RMB420.0 million) Adjusted profit for the period amounted to RMB245.0 million (2021 Q1: RMB298.9 million) Sustainable user growth was recorded in the first quarter of 2022. Key operational data are as follows: Number of average monthly active users ("MAUs") increased by 4.5% to 244.8 million (2021 Q1: 234.2 million) Number of average monthly paying users ("MPUs") climbed 16.1% to 31.7 million (2021 Q1: 27.3 million) Number of paying users ("APUs") rose by 21.4% and reached a new high of 205.6 million (2021 Q1:169.3 million) User paying ratio increased to 12.9% (2021 Q1: 11.6%) Mr. Ma Heping, Executive Director and CEO of Tongcheng Travel, said, "The first quarter of 2022 was a period of mixed opportunities and challenges as the pandemic continued to disrupt the travel industry in China. Tongcheng Travel reacted swiftly to the market turbulence, maintained flexible operations and continued to deliver stable growth in MAUs and MPUs. Our accommodation business in particular delivered robust growth in the first quarter, posting more than 10% growth in room nights sold in lower-tier cities, with its absolute amount significantly surpassing the pre-COVID level. In the short run, the adverse impact of the pandemic will continue to exert pressure on the travel industry. We expect to see a shift in consumer travel preference from long-haul travel to first-tier cities to short-haul trips to nearby regions. Tongcheng Travel will leverage its diversified travel resources, leading market position, flexible operational strategy, and advanced technological capabilities to capture opportunities from this change." Multi-dimensional Traffic Channels to Boost User Acquisition During the period under review, Tongcheng Travel continued to expand its traffic channels through multi-dimensional cooperation with Tencent to strengthen its brand exposure and direct users to its mini-program from multiple platforms. It also made use of a popular IP right authorized by Tencent to launch a series of eSports-related online and offline activities to engage the younger generation. To enhance user experience, Tongcheng Travel improved the user interface of its App and enriched the contents therein. Collaboration with China's major handset vendors enabled it to provide users with comprehensive products and services through its quick Apps on mobile phones and other mobile devices. Moreover, it worked with location-based apps to boost user acquisition and made use of short-video platforms to increase user engagement. In view of the enormous potential in the under-penetrated yet rapidly-growing lower-tier cities market, Tongcheng Travel keeps exploring alternative offline user acquisition opportunities to expand its user base. It continued to collaborate with hotels and tourist attractions to acquire offline users. On top of that, it fostered strategic cooperation with urban and rural bus operations and continued to roll out smart ticketing equipment to enhance its offline coverage across the country. Online and Offline Branding and Marketing Campaigns Strengthened User Engagements Tongcheng Travel enhanced its brand profile both online and offline. To reach out further to the Z-generation, it appointed a Z-generation actress as its new brand ambassador. It also increased offline advertisement placement in tier-3 and below cities to build a stronger presence to amplify its lower-tier city strategy. In addition, the Group enriched the "campus card" program with added tailor-made products and services for university students. Marketing promotions were launched at universities and vocational schools to enhance interactions and user engagements. Technology-driven Support to Promote Industry Digitization With technology innovation at its core, Tongcheng Travel is committed to promoting digitization of the travel industry. It further optimized the Huixing system to provide intelligent travel solutions when the supply of transportation tickets was in shortage during the pandemic and the Spring Festival travel rush. It strengthened cooperation with airports to help them enhance operational efficiencies with its technological innovations. In addition, Tongcheng Travel provided SaaS solutions to more small- and medium-sized hotels in lower-tier cities to help them drive higher operational efficiency. The nationwide rollout of bus ticketing system and smart ticketing machine also contributed to the digitalization of the bus-ticketing sector. Support to Small Chain Hotels to Weather the Pandemic As a socially responsible enterprise, Tongcheng Travel endeavors to bring positive influence to society and proactively take part in charitable social activities. It volunteered to utilize its artificial intelligence automated calling system to help disseminate COVID prevention policy information in Suzhou, Jiangsu Province, China, which greatly enhanced the efficiency of information distribution. To help individual and small chain hotels overcome the difficulties posed by the pandemic, it launched a series of free online professional courses containing industry-specific content. It also cooperated with Tencent and launched a charity activity to help rebuild the village that had suffered from a flooding disaster in Henan Province. Rebound Anticipated after Temporary Disruption The travel market is expected to experience volatility in the short term due to the pandemic. However, the travel market is expected to rebound once the pandemic situation becomes stable. The accelerated online penetration rate amid the pandemic has created immense opportunities for OTAs. Mr. Ma said, "Going forward, we will further penetrate the travel market by leveraging our diversified traffic channels and actively exploring alternative travel resources to enlarge our user base. We will further enhance products and services by utilizing innovation and strengthen our technological capabilities to transform from an OTA to ITA. Moreover, we will seek investment opportunities aligned with our core strategies to propel future growth. Last but not least, we will reinforce corporate governance, environmental protection, and social responsibility in the course of operations to generate sustainable value for our stakeholders and the communities we serve". About Tongcheng Travel Holdings Limited (HKSE Stock Code: 0780.HK) Tongcheng Travel (formerly known as Tongcheng-Elong) is an innovator and market leader in China's online travel industry. It was formed out of the merger of Tongcheng and eLong, the leading online travel agencies in China, in 2018. It is a one-stop shop for users' travel needs. With the mission "make travel easier and more joyful", Tongcheng Travel offers a comprehensive and innovative selection of products and services covering nearly all aspects of travel, including transportation ticketing, accommodation reservation, tourist attraction ticketing, and various ancillary value-added travel products and services designed to meet users' evolving travel needs throughout their trips primarily through its online platforms, which comprise its Tencent-based platforms, its proprietary mobile apps, quick apps and other channels. As a technology-driven company, Tongcheng Travel leverages big data and AI capabilities to better understand the preferences and behaviors of users, thereby offering users customized products and services. Tongcheng Travel has a strategic focus on lower-tier cities in China and seized opportunities there supported by its and diversified traffic sources, product innovation capability and flexible operation strategies. Through the in-depth understanding of user experience and advanced technological capabilities, Tongcheng Travel has been revolutionizing what consumers expect from the online travel industry, making the entire travel process more convenient, personalized and enjoyable than ever. Tongcheng Travel aims to develop and apply its advanced technology to transform from an online travel agency to intelligent travel assistant. For more information, please visit the Group's website at https://www.tongchengir.com #TongchengTravel

文章來源 : Media OutReach Limited 發表時間 : 瀏覽次數 : 737 加入收藏 :
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