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BANGKOK, Feb. 10, 2025 /PRNewswire/ -- A Chula lecturer, Associate Professor Pornthep Lertthewasiri, has developed innovative "toys and home decorations for the elderly" to enhance their physical and mental well-being, slow memory loss, and reduce depression. These creations recently won the 2024 Creative Excellence Awards, showcasing their impact on improving elderly care and quality of life. Toys to Promote Well-being for the Elderly Designed by Chula Lecturers Assoc. Prof. Pornthep emphasizes the importance of play for the elderly, fostering joy and reducing loneliness. With over 40 years of expertise in toy design, he highlights that toys for seniors must be empathetically crafted to respect their life experiences. Unlike children's toys, elderly-focused designs combine functionality with aesthetics, serving as both toys and home decorations to reduce stigma. The designs incorporate Bloom's Taxonomy, focusing on cognitive, psychomotor, and affective domains. Key products include: Nub Thai: A toy to enhance memory and calculation skills using numerals in Thai, Arabic, Chinese, and Japanese. It promotes cognitive development and fun through arithmetic exercises. Mandala Decoration: A creative toy with attachable pieces for designing colorful patterns. It stimulates imagination and doubles as an art piece for home décor. Blocks and Picture Frames: Geometric blocks allow the elderly to build unique designs while improving focus and hand steadiness. These creations can be transformed into customizable photo frames. These toys promote intergenerational play, fostering family bonding while adhering to strict safety standards. Made from eco-friendly MDF materials, the designs use a patented Slot Paper Joint system for easy assembly without nails or screws. Assoc. Prof. Pornthep tested the prototypes in elderly care facilities and received positive feedback. He envisions collaborations with medical professionals to assess their potential in slowing memory decline and preventing depression. Future innovations may include toys tailored to specific elderly needs, such as medical devices or memory aids. Even though Thailand's aging population is expected to exceed 22% by 2024, the toy market for seniors remains underdeveloped, and Assoc. Prof. Pornthep aims to bridge this gap. Currently, "Nub Thai" toys with Chinese characters are already available at King Power Duty-Free Shops, while Mandalas for home decoration and blocks and picture frames are still prototypes. Future plans include a dedicated website offering knowledge, the creation of elderly community engagement, and product sales. For inquiries or collaboration, contact Ms. Somruthai Lertthewasiri at clampittoy@gmail.com. Read the full article at https://www.chula.ac.th/highlight/206883/. Media Contact: Chula Communication Center Email: Pataraporn.r@chula.ac.th
BEIJING, Dec. 5, 2024 /PRNewswire/ -- Everyone holds a fairy tale deep in their heart, dreaming of a colorful castle where wishes come true. Do you think it's just a fantasy? In Yunhe County of Zhejiang's Lishui City, those dreams become reality. Known worldwide for "creating fairy tales", Yunhe invites you to explore its magic with Bennie from Italy. Discover how "tiny toy bricks" have propelled thousands of local businesses to global success.
BEIJING, Dec. 4, 2024 /PRNewswire/ -- Everyone holds a fairy tale deep in their heart, dreaming of a colorful castle where wishes come true. Do you think it's just a fantasy? In Yunhe County of Zhejiang's Lishui City, those dreams become reality. Known worldwide for "creating fairy tales", Yunhe invites you to explore its magic with Bennie from Italy. Discover how "tiny toy bricks" have propelled thousands of local businesses to global success.
Brighten the Season with Toys"R"Us Asia SINGAPORE, Nov. 7, 2024 /PRNewswire/ -- This Christmas season, the spirit of joy shines brighter than ever at Toys"R"Us Asia. Joy is something everyone can share. With the magic of toys, anyone can become the Santa for their family, friends and loved ones. Creating Magical Moments This year, Toys"R"Us Asia has curated numerous exciting partnerships to deliver unique experiences for kids and kidults to enjoy Toy+Play. Celebrate the joy of giving by lighting up the lives of those around you with the gift of play. Imagine the delight of unwrapping an exclusive Playpop and a variety of passionately developed toys on Christmas morning, the laughter echoing during a family day at Kiztopia in Singapore's Jewel Changi Airport, the creativity sparked in the workshops at K11 MUSEA store in Hong Kong and the surprise of finding that missing piece from a childhood character collection at Odaiba store in Japan. Toys Are Joys, and they have the incredible power connecting people and creating unforgettable moments filled with fun and excitement. Festive Surprises Await Toys"R"Us Asia is rolling out an exciting array of initiatives this holiday season to help you find the perfect gifts for your loved ones. Here's a glimpse of what's in store: Step into the newly reimagined Asia flagship store at VivoCity, where Toys"R"Us invites you to discover a dynamic mix of toy shopping and interactive play zones! This vibrant destination is filled with exclusive zones featuring beloved IPs like Bandai, Transformers, Nintendo, and Barbie—sparking the imagination for kids and kidults alike. Step into the newly reimagined Asia flagship store at VivoCity, where Toys"R"Us invites you to discover a dynamic mix of toy shopping and interactive play zones! This Christmas, Toys"R"Us Singapore is ready to celebrate in grand style with festive favourites and a magical Disney journey at VivoCity! Join us for special in-store activities where families can meet iconic characters like Geoffrey, LEGO's Ninjago Lloyd, a dinosaur, and more! Plus, enjoy free roving LEGO Make & Take sessions on weekends at select stores. For a full list of activities, updated weekly, click here: https://bit.ly/48y2MVc. This Christmas, Toys“R”Us Singapore is ready to celebrate in grand style with festive favourites and a magical Disney journey at VivoCity! Star Card Member Exclusives From now until November 30, members can enjoy exclusive holiday treats! Spend $80 to receive a $10 voucher, or spend $150 to receive two $10 vouchers, redeemable from December 1 to 15. And that's not all! Members can also enter to win* one of six chances to grab as many toys as they can in one minute. Qualifying periods run from now to November 29 and from December 1 to 15. Spend $80 to qualify for the first Toy Dash and $150 for the second Toy Dash. *up to retail value of $1,000 Let's Celebrate Together Toys"R"Us is your go-to destination for holiday magic, with "R" Shopkeepers, who have recently put on their new outfits, ready to assist you in finding the perfect gifts that inspire wonder and connection. You can also enjoy shopping at online store with delivery to make your holiday shopping seamless and enjoyable. Let's come together to spread happiness, create laughter and make lasting memories. Join Toys"R"Us, to share, because Toys Are Joys! View Festive Highlights Explore our top holiday picks and must-have toys this season: View Top 30 toys: Top 30 Items Browse Christmas catalogue: Christmas Toybook Stay connected with us for the latest updates and festive fun: Facebook: https://www.facebook.com/toysrus.sg/ Instagram: https://www.instagram.com/toysrus_sg/ About Toys"R"Us Asia (Holding) Limited Toys"R"Us Asia's vision is to fuel imagination and inspire our next generation through the power of toys and play. The company's mission is to be the trusted toy leader, providing premier toys and inspiring play experiences for both kids and kidults. Toys"R"Us Asia is headquartered in Hong Kong and currently operating approximately 470 stores across Asia, including mainland China, Japan, Malaysia, Hong Kong (China), Singapore, Taiwan (China), Thailand and Brunei – and licenses more than 90 stores in the Philippines and Macau. In addition to its brick-and-mortar stores, the company also operates across leading Asian eCommerce platforms as well as its own online stores in each market. Toys"R"Us and Babies"R"Us offer a carefully selected range of quality local and international brands, innovative and exclusive products, engaging loyalty programs as well as interactive and immersive in-store play experiences that inspire learning at every stage of a child's development. Toys"R"Us Asia (Holding) Limited is an independent legal entity that operates separately from all other Toys"R"Us current or former operating companies around the world.
HONG KONG, Sept. 30, 2024 /PRNewswire/ -- Cheerble, a leading global smart pet tech brand, which is dedicated to enhancing the quality of life for pets around the world. It strengthens the bond between pets and their owners through thoughtful design and sustainable practices, and has now launched its latest innovation —— Wicked Ball Air & Wicked Ball M3. In today's fast-paced world, many pet owners are unable to spend quality time with their pets due to the pressures of work and life, leading to feelings of loneliness and anxiety in their furry companions. To address this issue, Cheerble has introduced the new Wicked Ball Air and M3 smart pet toys, which revolutionize playtime with intelligent features that engage your pet in interactive play, stimulate their curiosity and intellect. Fun activities not only strengthen the bond between you and your pet but also encourage more activity for both of you. Key features encompass: Wicked Ball Air: Bounce into Smart Play Wicked Ball Air is made from durable, eco-friendly E-TPU materials and features smart play modes that keep your dog perfectly engaged, entertained, and active all day long. 3 Smart Modes for Engaging Play: Elevate your pet's playtime with three dynamic modes that adapt to various play styles and preferences, ensuring engaging and varied entertainment. Durable E-TPU Material: Made of advanced E-TPU, it is FDA and RoHS certified for durability. It is stronger, lighter, bouncier than other dog balls. Eco-Friendly and 100% Pet-safe: Crafted from high-quality E-TPU, it's safe, non-toxic, and durable, featuring a soft texture that gently protects your dog's teeth. The Lightest Interactive Dog Ball: Weighing just 130 grams，lighter than an apple，this interactive dog ball is designed for easy fetching and maximum durability, ensuring endless fun. Less Noise for a Peaceful Playtime: With a low-noise design, the Wicked Ball Air ensures quieter playtime, allowing for quiet and peaceful interaction with your furry friend. Interchangeable Outer Shell: Extend the life of your pet toy with a replaceable outer shell, ensuring durability and long-lasting play. Wicked Ball M3: Embrace Smart Pounce Wicked Ball M3 offers an extended, engaging play experience with smart designs for multiple play scenarios, making it just as fun for your cat on carpets as it is on other surfaces, stimulating their natural instincts while keeping them entertained and active all day long. Interactive Smart Modes: with its upgraded algorithm, offers 3 interactive modes tailored to different cat preferences and includes automatic obstacle avoidance for seamless play. Suitable for Multi-Scenario Play: Advanced algorithms ensure a seamless gaming experience on a variety of surfaces, whether it's hard floors, low-pile carpeting, or thick rugs, to ensure play anywhere, anytime. Find & Low Battery Alerts: Keep track of your pet's playtime with a sound alert feature that ensures you can easily locate the ball and keeps your pet's playtime uninterrupted. Paw-friendly Material: Wicked Ball M3 is made of high-quality synthetic fibers, which are soft to the touch, gentle on paws, and quiet during play. Long-lasting Battery Life: the Wicked Ball M3 offers super long playtime, ensuring up to 4.5 hours of non-stop entertainment for your pet. Extra Bell For Extra Fun: Enhance your cat's play experience with the attachable bell feature, adding an engaging sound that amplifies the joy of playtime. Price and Availability： The Wicked Ball Air and Wicked Ball M3 will be available on Amazon and on our official website starting from October 8th. Wicked Ball Air MSRP: $44.99, Launch Price: $39.99. The pre-order sale will run from September 30th to October 7th, with a pre-order discount price at $37.99 only on the official website. Wicked Ball Air Shell MSRP: $12.99, Launch Price: $12.99. Wicked Ball M3 MSRP: $34.99, Launch Price: $29.99. The pre-order sale will run from September 30th to October 7th, with a pre-order discount price at $27.99 only on the official website. Purchase link: https://store.cheerble.com/AMPress-Release About Cheerble: Since 2016, Cheerble has been at the forefront of the pet industry, with an unwavering commitment to quality and a deep understanding of pet needs, Cheerble has earned the trust and affection of millions of customers globally. As a leading smart pet toy brand on Amazon, Cheerble's products have received widespread acclaim in over 70 countries. Images and more information can be found in the media kit. Contact Information： Email:press@cheerble.comInstagram:https://www.instagram.com/cheerble.official/Facebook:https://www.facebook.com/CheerbleBrandOfficial website:https://www.cheerble.com/
SINGAPORE, Aug. 16, 2024 /PRNewswire/ -- Did you ever imagine yourself living in the world of "Toy Story" when you were a child? Surrounded by loyal and brave characters like Woody and Buzz Lightyear, enthusiastic and cheerful characters like Jessie, and lovable characters like Mr. and Mrs. Potato Head... As your closest playmates during your childhood, they witnessed many important moments and were loyal listeners. The only regret was that they couldn't speak to you. Now, this one-way interaction will change with "Haivivi" releasing its AI hardware product, BubblePal, which is based on AI tech, bringing plush toys the ability to provide interactive dialogues. What is it？ Haivivi BubblePal has a half-round bubble-shaped appearance and is made of edible silicone material. By simply pressing it, the device will light up and receive user input for conversation, generating relevant answers based on the conversation. Users can tie it to any plush toy with an adjustable lanyard attached to the device. The product is coupled with an app called HaiviviPal. Children have different favorite toy characters, so in the app users can set or create different characters, such as Elsa and Olaf from "Frozen," Woody and Buzz Lightyear from "Toy Story," and so on. Based on the differences in the characters created by users, BubblePal generates answers that also have the attributes of different characters. Parents can add personal preferences, such as wanting to guide children in their studies, ask more questions, or practice English, and BubblePal will consciously output related content during the subsequent conversation. What's Different？ In the past, children's companion products had a common feature in terms of product design - the role behind the product was either a parent or a teacher. For example, the educational lamp that reads books with the child, the stylus that monitors learning, acts more like a post-class teacher for the children; the various story machines, children's watches, and monitors are more like parents' eyes used to monitor their children. But another important role in children's growth was missing: the friend. According to Haivivi product team, BubblePal does not want to be the high-and-mighty companion products, but truly AI Friends that provide emotional value. If efficiency tools do addition, emotional products do subtraction. In terms of product design, "Haivivi" has boldly cut off many functions, such as IoT control modules, which means that you cannot ask your plush toy to turn off the lights or the curtains, etc. "We want it to be a child's AI Friend. You don't often tell your friends to do this or do that. Just have a normal conversation with them like a friend." said Li Yong, the CEO of Haivivi. Although BubblePal can help with parenting, these AI Friends are not intended to replace parents' roles. Parents can also choose the way each AI Friend accompanies their child based on their child's unique traits, such as "encourage the child to be more brave", "talk more about music", or "talk about literary knowledge". Moreover, parents might be able to check progress and mood reports in the future version of the app. How to Make Toy Talk？ BubblePal is based on an open-source model, which has been fed with a large amount of children's dialogue data and cartoon material, making it more suitable for children's companion scenarios. The model will also adjust a more suitable answer tone based on the child's emotions during interaction. At the same time, Haivivi also integrates with several mainstream large models. According to the product team, they have a distribution strategy that can distribute some flexible interactions to different upper-level large models. But for users, the switching and selection of such models are almost imperceptible. To increase the fun and interactive feedback in different scenarios, Haivivi conducted extensive market research in advance. The team sorted out over 30 scenarios of children's "pretend play," such as restaurant chefs and customers, doctors and patients, forest exploration, space travel, and ocean treasure hunting, and optimized the training models for children's interaction logic specifically for these scenarios. With the dual-layer large model, BubblePal gives the plush toys a "soul." From now on, children can fluidly converse with their AI Friends - "Does mom love my little brother more?" or "What is a black hole?". Children can also play various role-playing stories with their AI Friends, allowing children to change the plot development at any time. The product is priced at $89 now and could be bought through Haivivi official website. Amazon and TikTok Shop are said to be coming soon in the next few months. www.haivivi.com CONTACT: Ruolin Yang, wubai@haivivi.com
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