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Selected Local Game Start-ups of HK Game Enhancement and Promotion Scheme Showcase Hong Kong's Creativity and Innovation in Gaming HONG KONG, Sept. 26, 2024 /PRNewswire/ -- Organized by The Hong Kong Digital Entertainment Association (HKDEA) and primarily sponsored by the Cultural and Creative Industries Development Agency (CCIDA), as the lead sponsor, the "Hong Kong Game Enhancement and Promotion Scheme" (GEPS) set up the Hong Kong Pavilion again at the renowned Tokyo Game Show 2024 to be held on 26th to 29th October 2024 to facilitate 12 selected local game start-ups to showcase Hong Kong's diverse original games and innovative technologies to global industry peers and gaming enthusiasts. The selected start-ups will present their latest dedicated games supported by GEPS, seizing opportunities for collaboration with international stakeholders and expanding business opportunities. The annual Tokyo Game Show kicked off today for a four-day event at the Makuhari Messe in Chiba, Japan. As one of the largest gaming events in Asia, the Tokyo Game Show brings together top game developers, industry professionals, and gaming enthusiasts from around the world to explore the latest and most exciting game releases and innovative technologies. To mark the occasion, Mrs. Lowell Cho, Assistant Commissioner for Cultural and Creative Industries, Miss Winsome Au, JP, The Principal Hong Kong Economic and Trade Representative (Tokyo), Mr. Benjamin Yau, Director of Japan of the Hong Kong Trade Development Council (HKTDC) and Mr. Philip Lau, Chairman of Hong Kong Game Developer Alliance were invited to Tokyo to officiate the ribbon-cutting ceremony of the "Hong Kong Pavilion" with Mr. Gabriel Pang, Chairman, HKDEA. The Tokyo Game Show 2024 - Hong Kong Pavilion occupied a floor space of about 100 square meters and exhibit 12 of the latest Hong Kong-made original games. Genres include role-playing, 2D action, rotation control mobile rhythm game, casual game, puzzle adventure, shooter game, and others. Selected Local Game Start-ups Participating in the 4th GEPS Company Name Name of the Dedicate Game Type of Game Daytech HK Limited 9Cat Saga Shooting Game FEELING GAME COMPANY LIMITED Nice To MEAT You Adventure Game Finifugu Games Limited Animal Express Casual Simulation Game FUN EASY GAMES LIMITED Combo Koala – Battle Checkers Puzzle Game Gianthouse Limited Soul Magic Role Playing LEAP STUDIO LIMITED Realm of Ink Roguelite Action Game ML INTERACTIVE LIMITED Winning Derby 勝利の少女: 御駖少女培育模擬遊戲 Simulation Game Realm of Alters Limited Sector-IX Role Playing Sportopia FEC Limited Quest Arena MR Interactive Gaming Space Why Not Have Fun Studio Limited Princess Fighter Simulator Roblox Simulation Game World City Investments limited Idle Foxy Agents Role Playing Xanadoo Limited MATR1X FIRE Shooting Game For the information on the 4th GEPS and the 12 selected local game start-ups, please visit the project website at https://www.geps.hk Disclaimer: The Government of the Hong Kong Special Administrative Region provides funding support to the project only, and does not otherwise take part in the project. Any opinions, findings, conclusions or recommendations expressed in these materials/events (or by members of the project team) are those of the project organisers only and do not reflect the views of the Government of the Hong Kong Special Administrative Region, the Culture, Sports and Tourism Bureau, the Cultural and Creative Industries Development Agency, the CreateSmart Initiative Secretariat or the CreateSmart Initiative Vetting Committee.
Get ready for an exhilarating experience as you meet world-class business leaders and uncover the dynamic startup scene buzzing in every corner of Hong Kong! HONG KONG, Sept. 24, 2024 /PRNewswire/ -- The annual StartmeupHK Festival is set to return to Hong Kong on the 21-25 October, 2024, following its previous successes. Curated by Invest Hong Kong (InvestHK) and themed "A Future Unlimited", this year's Festival will delve into contemporary topics such as AI, web3, GameFi, responsible tech, healthtech, greentech, sustainability, and more. As Asia's premier startup event, the festival anticipates participation from over 12,000 startups, investors, and technology enthusiasts from around the world. InvestHK and event partners joined together to announce highlights of the StartmeupHK Festival 2024 Featuring five main events and a series of community events, what sets this year's Festival apart is its inclusion of captivating activities in multiple locations across Hong Kong and beyond, with speakers ranging from global business leaders to some of the world's most innovative entrepreneurs. The Festival will also host a lineup of interactive activities like conferences, debates, exhibitions, pitching competitions, and additional networking opportunities. The Startups team has been conducting roadshows across Asia, Europe, and the Middle East to promote the Festival and position Hong Kong as an ideal location for startups to thrive in Asia. Alpha Lau, Director-General of Investment Promotion at InvestHK said, "I am thrilled to witness the triumphant return of this remarkable event as it reaffirms Hong Kong's leading position as a thriving hub for innovation and startup success. Startups in Hong Kong enjoy a vibrant network of incubators and accelerators, a pool of experienced angels and venture capitalists, and a welcoming community of fellow entrepreneurs. This comprehensive ecosystem has fostered the growth of numerous unicorns and a rapidly expanding startup landscape, covering diverse sectors such as fintech, retail tech, healthtech, and greentech." She added, "The remarkable resilience and continued growth of Hong Kong's startup ecosystem are a testament to its attractiveness. Our 2023 Startup Survey revealed record-high figures, with 4,257 startups employing a total of 16,453 staff. This encouraging result can be attributed to favourable factors such as our simple tax system, low tax rate, accessibility to international and regional markets, accessibility to funding, business opportunities in Mainland China, and the free flow of information. Our strong entrepreneurial culture further reinforces Hong Kong's position as a launchpad for startups seeking to access the Guangdong-Hong Kong-Macao Greater Bay Area and the broader Asian market." Jayne Chan, Head of Startups at InvestHK said, "This year's StartmeupHK Festival is promised to be more impactful than ever, fostering stronger connections and collaborations among participants, enabling international investors and other key stakeholders to engage the city's thriving startup community. This year, we have curated the StartmeupHK Festival to explore the most influential and forward-thinking topics around innovation and technology, igniting the exchange of ideas and inspiring new initiatives that can unlock limitless possibilities for positive change." She continued, "The Festival will include community events to enhance connections in the startup ecosystem, such as a unique event where regional VC investors pitch to startup founders, as well as fun activities such as a harbour run and Peak hike with members of the tech community. Additionally, the Startups team is conducting global roadshows in cities like London and Shanghai to showcase Hong Kong's advantages, including access to talent, markets, and funding. These efforts will continue until the festival begins to promote Hong Kong and the Festival to a wider global audience." Main event Day 1 (21 Oct) – As the opening event of the StartmeupHK Festival 2024, JUMPSTARTER Ignition Gala by Alibaba Entrepreneurs Fund will be held at the Asia Society Hong Kong Center. In addition to launching their JUMPSTARTER for One Earth global startup competition to find companies committed to driving global positive change, the event will feature an AI theme with discussions on investments, trends and regional developments in this area. Day 2 (22 Oct) – For a third year in a row, Game On! 2024, hosted by MaGESpire, will celebrate the essence of gaming, art, music, and entertainment (GAME) industries at Soho House, Sheung Wan. If you are a hardcore gaming fan or art / music enthusiast or an entertainment aficionado keen to learn more about how new technologies are transforming this space, then you must join us! Day 3 (23 Oct) – LOUDER Connect, organised by LOUDER Global will be held at the Hong Kong Maritime Museum that will boasts a diverse network of global speakers, each brought together to collaborate and engage in meaningful conversations. The event will showcase a series of engaging Radical Debates, mentor-business matching, interactive workshops, and networking opportunities at the iconic Maritime Museum and Star Ferry. Day 4 (24 Oct) – Hosted by Brinc, the Asia Health Innovation Summit 2024 will be held at TOWER 535 in the vibrant district of Causeway Bay. This premier event will unite Asia's health technology ecosystem, bringing together startups, professionals, investors and government to drive transformative innovation in healthcare. Key discussions include advancements in biotechnology, AI, MedTech, and wholistic well-being and more. Day 5 (25 Oct) – Organised by New World Development, 1.5°C Summit – The Defining Decade for Impact with Tech will be held at K11 Musea. This unique tech summit on climate change is dedicated to identifying and implementing the necessary actions to reduce emissions over the next decade. The event will convene leading experts, entrepreneurs, and stakeholders who are actively engaged in mitigating the effects of climate change. Participants will share their insights on how technology can revolutionise industries and foster a more sustainable future. Community events The StartmeupHK Festival 2024 will feature an engaging array of community events across Hong Kong, providing attendees with exceptional opportunities to discover innovative ideas and connect with a diverse network of people. 20 Oct – Led by Hong Kong's experimental activity group, Rock & Run, join a group of like-minded individuals for the Victoria Peak Sunset Hike - a perfect way to end your day with stunning views! 21 Oct – With the support of Alibaba Entrepreneurs Fund, tap into the regional VC investors with rev Hong Kong, for insights into the propositions, and personalities, of your future potential backers at the Asia Society Hong Kong Center. Connect with top VCs, spanning Pre-Seed to Series B, as they pitch their funds in just 5 minutes, followed by your questions. 21 & 24 Oct – Start your day with an exclusive small-group breakfast designed for people leaders in a Head role across business and HR, to connect, collaborate, and inspire one another. People Leaders' Breakfast Roundtable is a unique opportunity to exchange insights around strategies for leadership and people development for the talent landscape in HK, in a relaxed and closed-door setting. A limited 10-guest experience will be curated for each day. 23 Oct – In partnership with The Hong Kong British Chamber of Commerce and hosted by the Eaton Club, come check out the UK Tech Founders Showcase Event where leading tech founders from the UK will showcase their latest innovations and solutions. The evening features fireside chats with UK tech founders who will share their insights, providing a valuable opportunity to network with industry peers while enjoying drinks and light snacks. 23 Oct – To wrap up StartmeupHK Festival 2024, join Rock & Run for a Central Harbourfront Evening Run. It's going to be an amazing scenic run to see a different side of Hong Kong. 24 Oct – Join us for an evening of China PropTech Startup Expedition in partnership with UrbanLab and HKPTA. This exclusive event will showcase Mainland China's tech startups that have their sights set on global success through market development in Hong Kong and beyond. Road shows The Startups team has been going on road shows and will continue to promote Hong Kong and the Festival to a wider global audience. The London Startup Conference 2024 that was held on 27 June gathered startup founders, investors, and industry experts for networking and workshops focused on business growth. Following this, IVS2024 KYOTO was held on 5 July. Participants explored the intersection of Japan's cultural heritage and modern technology, emphasising web2, web3, and AI advancements. On 13 July, International Graduates & Returnees Entrepreneurship Sharing in Chengdu highlighted the entrepreneurial journeys of international students and returnees. The UrbanLab Global Expedition x Hong Kong 1.5°C Summit Briefing on 16 August witnessed discussions on the opportunities through Hong Kong, while the Georgian National Startup Competition on 20 August aimed to connect emerging market founders with investors. A series of Startup Nights in Beijing, Shenzhen, and Hangzhou throughout September also helped provide networking platforms for scaling startups in Asia. The Game On! 2024 – Dubai Edition event was held on 13 September to celebrate the gaming and entertainment industries, and The Latin Kaleidoscope event in Hong Kong on September 20-21 showcased Latin American culture and innovation. Last but not least, The Barcelona Startup Conference 2024 on 1 October will bring together local startup leaders and investors for collaboration and growth opportunities. PR Newswire is a media partner of the StartmeupHK Festival 2024. About Invest Hong Kong Invest Hong Kong (InvestHK) is the department of the Government of the Hong Kong Special Administrative Region (HKSAR) responsible for attracting foreign direct investment and supporting overseas and mainland businesses to set up and expand in Hong Kong. It offers free advice and services to support companies from the planning stage right through to the launch and expansion of their business. For more information, please visit www.investhk.gov.hk. About StartmeupHK StartmeupHK is an initiative by InvestHK aimed at helping founders of innovative and scalable startups from overseas to set up or expand in Hong Kong. Our services include providing information about the startup ecosystem here in Hong Kong, connecting people to the startup community, hosting startup events and helping to foster a positive environment for startups to thrive. Find out more at www.startmeup.hk, our one-stop portal to Hong Kong's startup ecosystem. For enquiries, please contact us at startmeuphk@investhk.gov.hk.
NEW YORK, Sept. 19, 2024 /PRNewswire/ -- As Q4 fast approaches, NewCo Capital Group ("NewCo") and Australia-based Bizcap are finalizing year-end initiatives to strategically position both companies for an ambitious expansion in 2025. Both companies have celebrated a highly successful 2024, marked by remarkable and accelerated growth. This momentum has been driven by Bizcap's unique Line of Credit product, NewCo's introduction of their "Line of Capital" product and the launch of NewCo's new mobile app. CEO Albert Gahfi emphasized the importance of closing 2024 on a high note to set the stage for future growth. "We've had an exceptional year so far, but our focus is on what comes next. We're building the foundation for 2025 and beyond, ensuring that NewCo and Bizcap are positioned for continued global expansion." The plan for Q4 includes deepening their presence in existing markets while making calculated moves into new territories, including Singapore, Germany, and Luxembourg. "There are new opportunities in emerging markets that are currently underserved, where we believe we can make a significant impact. As a result, 2025 promises to be an exciting year for SMB financing globally." By reinforcing their operational and technological infrastructure, the companies are preparing to meet the demands of a rapidly evolving global financing landscape. "2024 has been a year of strong growth, but we're not stopping here," Gahfi said. "We are focused on delivering innovative financing solutions that not only meet the needs of today but also anticipate the demands of tomorrow. As we head into 2025, we're ready to expand our reach and provide even more businesses with the capital they need." Part of a multinational collaboration, NewCo and Bizcap have successfully deployed over $1.5 billion to over 35,000 businesses worldwide. Gahfi commented, "We're moving capital faster and more effectively than any other sector and our clients are benefiting from that growth." NewCo's strength lies in its ability to adapt quickly, using a unique mix of proprietary technology, nuanced underwriting, and an experienced risk management team. The companies' hybrid approach is challenging outdated financing models, making NewCo a preferred partner for SMBs looking for custom capital solutions that truly fit their needs. "We're not just growing; we're leading," Gahfi added. "As we expand globally, our goal remains the same—helping small businesses scale, create jobs, and thrive." With a clear strategy and a relentless focus on delivering value, NewCo Capital Group is primed to deepen its market influence and capitalize on emerging opportunities. As the company prepares for its next wave of market entries, Q4 will serve as a pivotal launchpad for an even more ambitious 2025, setting the stage for continued growth and global leadership. For more information, visit www.NewCoCapitalGroup.com. Contact: NewCo Capital GroupEmail: Info@NewCoCapitalGroup.comWebsite: www.NewCoCapitalGroup.com Logo - https://mma.prnasia.com/media2/2489715/NewCo_Capital_Group_and_bizcap_Logo.jpg?p=medium600
HERNDON, Va., Sept. 14, 2024 /PRNewswire/ -- Learning Tree International, a learning and development solutions company, proudly marks its 50th anniversary, celebrating half a century of transformative Innovation, profound Impact, and unwavering Excellence. This significant milestone underscores our commitment to empowering individuals and organizations, shaping the future of professional development, and making a lasting difference in the communities we serve. Our core values drive us daily, through our Innovative products, and purchase solutions. Customers have been impacted by our endless pursuit of knowledge and skill, and our dedicated care ensures we are delivering customer-first training and support at the highest levels of Excellence. "Celebrating 50 years of excellence and innovation is a testament to our enduring commitment to our customers and the communities we serve," says David Brown, Learning Tree CEO. "This milestone represents not just our history, but our vision for the future, as we continue to lead in the industry." Since founding in 1974, we have grown from a small startup to an industry leader, known for our cutting-edge solutions and customer-centric approach. Over the past five decades, we have been unyielding in our commitment to our customers, consistently delivering high-quality products and services and earning the trust and loyalty of both our customers and partners. "We owe our success to the unwavering dedication of our team and the trust of our partners, and for that, we are truly grateful," added Brown. "As we embark on the next 50 years, we do so with renewed vigor and the same passion for quality and service that has been our hallmark from day one." To mark this historic occasion, Learning Tree International is hosting a landmark event that is designed not just as a reflection of our past achievements, but as a catalyst for future success. The event features a compact yet powerful two-hour session, packed with cutting-edge insights and actionable skills. These are essential for thriving in today's fast-paced work environment. Attendees will benefit from specialized tracks, covering key areas of career and organizational development. It will offer a unique opportunity to engage directly with industry leaders and network with professionals from commercial and government sectors. Sessions are technical skills, risk + compliance, and leadership, featuring hands-on workshops on cybersecurity, ITIL, data visualization, and leadership for immediate skill application. For more information on Learning Tree and its world class courses, please visit IT Training Courses & Certifications | Learning Tree or contact Inquiries@Learningtree.com. About Learning Tree International Learning Tree International is a trusted learning partner specializing in skill development, leadership training, and certification. Helping individuals and organizations achieve their goals, Learning Tree offers a comprehensive portfolio of courses encompassing technical skills training, leadership development, cybersecurity, project management, and more. Learning Tree's vision of providing best-in-class training that meets the needs of today's workforce is supported by a team of instructors and subject-matter experts with real-world experience, who effectively bring the company's extensive library of proprietary and partner content to life. Media Contact: Saveeta Pillai Global Head of Marketing Saveeta_Pillai@LearningTree.com 703.925.6305 Logo - https://mma.prnasia.com/media2/2505375/Learning_Tree_International__Logo.jpg?p=medium600
GREATER DES MOINES, Iowa, Sept. 10, 2024 /PRNewswire/ -- The Greater Des Moines Partnership continues to bolster small business and entrepreneurial success with its innovative Spark DSM Business Incubator and Scale DSM Business Accelerator programs. Launched in 2022, these initiatives have become vital resources for small businesses of all backgrounds, including those from traditionally underserved communities, aiming to grow and scale within the Greater Des Moines (DSM) market. Spark DSM Business Incubator The Spark DSM Business Incubator initially started as a program of the Downtown Farmers' Market presented by UnityPoint Health – Des Moines. The Market team knew there were small businesses that would be good fits for the event that were not being reached by traditional application efforts and may not have known what it takes to be a Market vendor. The incubator model helped The Market reach new vendors and give them the opportunity to try out a booth space for a few times throughout The Market season to determine whether they wanted to apply to be a Market vendor for the following season. The incubator quickly expanded to include other major Partnership events such as the World Food & Music Festival presented by Veridian Credit Union. These signature events collectively draw nearly 1 million people annually to support local. Spark DSM has already assisted over 70 businesses since its inception. Notably, 23 vendors have transitioned to full-time market participants, with two opening brick-and-mortar locations: Nadia's French Bakery and Tullpa Restaurant, both examples of the program's impact on local economic growth. The Spark DSM Business Incubator is sponsored by EMC Insurance and Principal®. Scale DSM Business Accelerator The Scale DSM Business Accelerator powered by Interise, now in its third year, continues to elevate established businesses through a rigorous seven-month program. Scale DSM helps businesses gain access to knowledge, management know-how and networks needed to increase revenue, create jobs and positively impact the community. Participants complete Interise's award-winning and internationally recognized StreetWise program, which is centered around practical, case-based peer learning for small businesses. With 14 participants in 2024 alone, and 19 successful graduates over the past two years, Scale DSM exemplifies The Partnership's commitment to helping businesses foster long-term financial success. Led by Ryan Bhattacharyya, a Professor of Practice in Management and Entrepreneurship at Iowa State University, the accelerator attracts businesses across diverse sectors including food service, retail, construction and more. Scale DSM is sponsored by Wells Fargo. Success Stories Participants in both programs have flourished, leveraging enhanced visibility, community connections and business training to expand their customer base and establish their brands. "The Spark DSM Business Incubator has been a transformative experience for my restaurant in many different ways," said Gloria Henriquez, owner of Tullpa Restaurant, a South American restaurant that bring the flavors and culinary traditions of Peru, Ecuador and Colombia to DSM. "It has been pivotal in increasing our visibility and attracting a broader audience, helping to elevate my restaurant to the next level." "We keep growing, and the Scale DSM Business Accelerator has helped with a focus on understanding the finances, the product we are offering and how to leverage our resources to complete projects," said Perlla Deluca, owner and CEO of Southeast Constructors, Inc., a women-owned Latina business that specializes in Heavy Construction in Des Moines and the Midwest. "It has given me additional confidence and helped me polish my skills to acquire more contracts and have a successful plan ahead." More information about program participants is available upon request. For more information about Spark DSM and Scale DSM as well as the Greater Des Moines region, visit the Greater Des Moines Partnership website. About the Greater Des Moines PartnershipThe Greater Des Moines Partnership is the economic and community development organization that serves Greater Des Moines (DSM), Iowa. Together with 23 Affiliate Chambers of Commerce, more than 6,500 Regional Business Members and more than 400 Investors, The Partnership drives economic growth with one voice, one mission and as one region. Through innovation, strategic planning and global collaboration, The Partnership grows opportunity, helps create jobs and promotes DSM as the best place to build a business, a career and a future. Learn more at DSMpartnership.com. Contact:Kyle Oppenhuizenkoppenhuizen@DSMpartnership.com(515) 286-4972Learn More About DSM USA
KUALA LUMPUR, Malaysia, Sept. 9, 2024 /PRNewswire/ -- In the ASEAN region, one of the fastest-growing regions of the global economy, SMEs make up over 97% of all businesses. In fact, for both Singapore and Malaysia, SMEs contribute between 40-50% to their respective national gross domestic products (GDP) alone. However, these businesses already struggle with many obstacles, including a shortage of skilled labour, lack of financing options and government support, platform disruptions, and, most recently, inflation stemming from the ongoing global economic recession. Amidst all these economic and administrative challenges, what can SMEs do to protect and establish themselves? The answer lies in developing strong branding. When we refer to branding, this means becoming the first name that comes to mind when people think about a particular product or service. More than just a logo or a catchy name, this is about creating a lasting impression that distinguishes a business from its competitors amidst the market noise. To succeed, SMEs need to make their brand "loud" enough for customers to remember them when faced with a need. For example, what's the first thing that comes to mind if you're told to list out brands that start with the letter 'C'? There'll be a few that you think of immediately — and that is the power of strong branding. So how does a brand go about achieving this? Here's how you can get started. Your Customers and Community A brand that's perceived as accessible and responsive is more likely to be trusted and recommended by its customers, which means nurturing customer relationships is invaluable for long-term success. This goes beyond delivering quality products or services; it involves creating genuine connections with your audience. Engage with your community through social media interactions, community events, live webinars, or even local sponsorships. Alternatively, consider implementing programs that encourage customer feedback and participation — think loyalty programs or user-generated content campaigns. To this end, an effective Customer Relationship Management (CRM) strategy is your best bet. With a well-managed CRM system, you can create tailored experiences that increase customer satisfaction, retention, and loyalty, all of which contribute to sustainable long-term growth. Utilise CRM tools to track customer interactions, segment your audience for targeted marketing, and automate repetitive tasks. Communication and Planning Successful businesses are often built on the foundation of strong leadership, and the most effective way to lay out the groundwork for that is through careful cultivation of the 3 C's: Character, Capacity Building, and Communication Skills. When you lead with character, you lead with integrity, resilience, and empathy, core traits that set a strong example for your team. Meanwhile, when you build capacity, you commit to fostering growth by embracing a mindset of continuous learning and staying adaptable. And let's not forget the power of communication! Being clear, honest, and open helps create a positive work atmosphere and builds strong, lasting customer relationships. When you focus on these areas, you set the stage for not just leading a team, but inspiring them to achieve great things. At the same time, you need to remember that the future is not tomorrow — the future is now. Today's decisions and strategies lay the groundwork for tomorrow's success, which is why it's important to plan for the long term. Start by analysing current trends, customer behaviours, and market changes to anticipate future needs. Develop a long-term vision and strategic plan that includes scalable growth opportunities, innovation, and adaptability. Incorporate technologies like AI and automation to stay competitive and efficient. Remember, businesses that plan for the future are the ones that shape it. Money, Money, Money As obvious as this sounds, a steady cash flow is a business's lifeblood — it means funds for expenses, growth opportunity investments, and to weather unexpected challenges. Knowing how to manage finances effectively can be the difference between thriving and barely surviving, which is why understanding financial management is crucial. Learn and hone your skills, and use them to develop financial strategies that include diversifying income streams, reducing unnecessary costs, and planning for both short-term and long-term financial needs. Speaking of which, relying on a single revenue stream is risky, especially in today's volatile economic conditions. Knowing this, SMEs must explore investing in multiple revenue channels. This means diversifying your product range and the platforms and methods you sell them through. Whether you rely on regular physical sales, e-orders through your website, or platforms such as TikTok, Shopee, Lazada, or Instagram, each channel offers unique opportunities to reach different customer segments. Remember, your business needs to be where the traffic is, and being present on various channels can help you capture a larger audience. Clearly, economic turbulence presents both threats and opportunities for SMEs. However, with the right strategies, SMEs can not only survive, but thrive. In today's ever-changing business environment, adaptability and innovation are key to becoming truly unstoppable, and in this case, the best way forward is to join the party and face the challenge head-on.
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