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符合「Beverages」新聞搜尋結果, 共 634 篇 ,以下為 1 - 24 篇 訂閱此列表,掌握最新動態
SF Intra-city Delivery Orders of Beverages Skyrocket over 5 times During Chinese New Year Festivities

HONG KONG, Feb. 22, 2024 /PRNewswire/ -- Hangzhou SF Intra-city Industrial Co., Ltd. (Stock Code: 9699.HK), China's largest third-party on-demand delivery service provider, is pleased to announce, reported a substantial increase in orders for beverages and products from supermarkets and chain convenience stores during CNY 2024. The delivery orders from supermarkets and chain convenience stores increased by 130% year-on-year ("YoY"), delivery orders of beverages increased by 5.3 times YoY. This highlights the Group's role as a third-party on-demand delivery service platform, capable of processing orders across all channels, thereby demonstrating its unique value. As consumers increasingly value the experience of holiday rituals, many chose to order gifts online, relying on services like SF Intracity for prompt and reliable delivery. The company's commitment to staying operational during the Chinese New Year contributed to the success, addressing diverse on-demand needs for both businesses and consumers. SF Intracity strategically partnered with prominent businesses and platforms, including Shangri-La, Douyin Lifestyle Services, and Taobao Buy+, to delve into the extensive Spring Festival consumer market. By adopting a comprehensive approach, SF Intracity created a win-win scenario for consumers, businesses, and platforms during the peak of the New Year's consumption. Furthermore, the company's dedication to customized services ensured a delightful experience for businesses and consumers alike during Valentine's Day. For delicate items such as flowers and cakes, SF Intracity elevated its delivery standards, focusing on stable placement and even providing hydration for flowers during transit. SF Intracity's innovative initiatives extended to efficiently fulfilling orders during the combined Chinese New Year and Valentine's Day celebrations. Measures like rider benefits, Spring Festival care initiatives, and an "additional pay for each order" model during the Spring Festival motivated riders, ensuring a sufficient workforce to meet the festive delivery demands. Beyond ensuring a stable supply of delivery capacity, SF Intracity, armed with an intelligent dispatching system, improved order-to-rider matching, resulting in enhanced delivery efficiency. To tackle complex delivery requirements, the company employed a diverse and flexible capacity network, combining both four-wheel and two-wheel vehicles. SF Intracity's success lies in being an independent third-party, earning the trust of businesses and consumers through refined capacity scheduling, an intelligent delivery system, and a commitment to high-quality and efficient fulfillment. The company continues to focus on the long-term development of the third-party instant delivery service market, adapting to changing consumer trends and contributing to the local retail scene. As SF Intracity strives to fulfill its mission of "letting more people enjoy a close and beautiful life," the company looks forward to steady progress, high-quality growth, and delivering increased value to shareholders and investors. SF Intracity's strategic approach and commitment to delivering joy during festive seasons have solidified its position as a leader in real-time delivery services, bringing convenience and celebration to customers across China.

文章來源 : PR Newswire 美通社 發表時間 : 瀏覽次數 : 221 加入收藏 :
Quenching Thirsts Worldwide: JiaWenCing's Delectable Beverages Take on the Globe!

TAICHUNG, Sept. 1, 2023 /PRNewswire/ -- JiaWenCing, Taiwan's leading and beloved beverage brand, has been making waves in the international market with its expansion into Singapore through franchised agents. With an established presence in 20 branches across Taiwan, the company is now set to conquer more international markets, bolstering its technology, capabilities, and overall conditions. Entering Singapore and Establishing Franchised Agents The decision to enter the Singaporean market was a strategic move for JiaWenCing, capitalizing on the country's vibrant and diverse food and beverage scene. After a successful launch in Singapore, the company has achieved remarkable growth through the establishment of franchised agents. The agents have played a crucial role in spreading the brand's signature flavors and introducing JiaWenCing to a whole new audience. The reception from Singaporean customers has been nothing short of enthusiastic, and JiaWenCing's unique blend of traditional and innovative beverages has resonated well with the local population. Through collaborative efforts with dedicated franchise agents, the brand has managed to maintain its authenticity while adapting to local tastes and preferences, further solidifying its position in the Singaporean market. Enhancing Technology and Capabilities To stay ahead in the competitive global beverage industry, *JiaWenCing* understands the importance of continually enhancing technology and capabilities. The brand has made significant investments in research and development to innovate and create new, exciting flavors that appeal to a wide range of customers, both at home and abroad. One notable emphasis is on integrating automated equipment systems, which can effectively reduce the labor costs of store sales personnel and minimize the training time required for the preparation period. By leveraging cutting-edge technology, JiaWenCing has improved its production processes, ensuring efficiency, consistency, and maintaining the highest quality standards across all its branches. With streamlined operations and improved supply chain management, the brand has been able to serve its customers better and reduce waiting times, resulting in a more satisfying customer experience. Expanding International Presence Buoyed by its successful venture into Singapore, JiaWenCing is now setting its sights on expanding its international presence to other markets. The brand's dedication to innovation and its ability to strike a perfect balance between traditional flavors and modern trends are what sets it apart from its competitors. The brand's executive team has been actively conducting market research to identify potential regions for expansion. With a keen understanding of different cultures and consumer behaviors, JiaWenCing aims to adapt its offerings accordingly, ensuring it resonates with the local population. Join the JiaWenCing Family As JiaWenCing sets its sights on conquering more international markets, it warmly invites prospective partners and franchisees to join the JiaWenCing family. By becoming a part of this flourishing brand, franchisees will have the opportunity to work with a time-tested business model, backed by a passionate team dedicated to providing continuous support and training. The brand's commitment to technological advancements, supply chain efficiency, and product innovation ensures that franchisees will benefit from a successful and sustainable business venture. Moreover, JiaWenCing believes in fostering a close-knit community among its franchise partners, encouraging an exchange of ideas and experiences that ultimately contribute to the collective growth of the brand. Conclusion JiaWenCing's foray into the international market with franchised agents in Singapore has proven to be a significant milestone for the brand. The successful expansion has paved the way for the company to set its sights on more international markets. Through continuous investment in technology, capabilities, and unwavering dedication to quality, JiaWenCing aims to bring its delightful beverages to customers worldwide. As JiaWenCing looks forward to an exciting future, it extends a warm invitation to potential franchisees and partners to be a part of its flourishing family. With its unique blend of tradition and innovation, JiaWenCing is all set to bring more delightful surprises to its valued customers around the globe. Join the JiaWenCing family today and be a part of this extraordinary journey. For more information about JiaWenCing and to explore its mouthwatering beverages, please visit the official website: http://www.jwc-tea.com.tw/ Cheers to a promising future and a world of flavorful sips with JiaWenCing!

文章來源 : PR Newswire 美通社 發表時間 : 瀏覽次數 : 364 加入收藏 :
Miss Universe launches M*U Beverage, the first spin-off commercial line encompassing Ready-To-Drink Functional beverages and Natural Alkaline Mineral Water sourced exclusively from Iceland.

BANGKOK, THAILAND - Media OutReach - 18 July 2023 - The Miss Universe Organization (MUO) is venturing into uncharted territory with the launch of M*U Beverage, a new business venture under the brand name "M*U". Guided by the vision to bring smarter hydration to people worldwide through exceptional products that both refresh and nourish them, the product lineup contains two types of drinks: M*U NØR Natural Alkaline Mineral Water and M*U functional beverages, which will come in 5 flavors. Miss Universe launches M*U Beverage, featuring Anne Jakapong Jakrajutatip, Chief Executive Officer of JKN Global Group Public Company Limited, and the owner of The Miss Universe Organization and R'Bonney Gabriel, Miss Universe 2022 Anne Jakapong Jakrajutatip, Chief Executive Officer of JKN Global Group Public Company Limited, and the owner of The Miss Universe Organization, said: "The Miss Universe brand is universal – forever evolving beyond the limits of our imagination. M*U Beverage is the first Miss Universe branded product line that espouses our original values: empowering women to realize their ambition and build self-confidence as a catalyst for future success." "In today's fast-paced world, access to quality beverages is essential for a better and healthier life. M*U Beverage understands that drinks play a vital role in daily sustenance, and we aim to offer a vast variety of daily quenchers to uplift daily life. With this mission in mind, we have created a line of premium hydrations. We worked alongside nutritionists and natural ingredients experts to research, test, and produce products that energize, refresh, and rejuvenate minds and bodies," added Anne. M*U functional drinks are made from natural ingredients, containing zero caffeine, no sugar, no preservatives and less than 45 kcal/bottle. They are currently available in 5 variations: Zen: Green tea & yuzu flavor, made with calming magnesium, L-Theanine, and GABA to ease anxiety and stress. Immune: Lemon flavor, made with Vitamin C and astragalus to boost the immune system. Focus: Berry flavor, made with branch chain amino acids to help support cognitive function and focus. Happy: Raspberry & mint flavor, made with Vitamin B complex and calming magnesium for mood and productivity. Fiber +: Pineapple & coconut flavor, fortified with fiber to keep you fuller throughout the day. M*U Beverage is also excited to launch M*U NØR Natural Alkaline Mineral Water, the first alkaline water offered in a bespoke glass bottle and bottled in Thailand. Sourced from the pristine springs of Reykjavik, Iceland, where the mineral water is some of the cleanest and purest in the world, M*U NØR Natural Alkaline Mineral Water is perpetually replenished with glacier melt from the Olfus spring that has been filtered through layers of lava rock. With a pH of 8.4, M*U NØR is the epitome of freshness, offering remarkable health benefits through the presence of essential minerals like calcium, magnesium, sodium, and potassium. Miss Universe Delegates from 8 countries joined the launching event M*U Beverage recognizes the increasing demand for alkaline waters and functional drinks in international markets. Due to consumers' increasing health awareness post-pandemic, health-conscious consumers are seeking benefits such as boosts in hydration, energy, and immunity in functional beverages. Market analysis reveals the tremendous growth potential and emerging trends in these sectors: The global functional drinks market was worth US$204.8 billion in 2022 and is expected to expand at a compound annual growth rate (CAGR) of 7.1% from 2023 to 2030. The global premium bottled water market is expected to reach US$33.40 billion by 2030, with a CAGR of 7.0% from 2023 to 2030. Growing awareness of leading a healthy lifestyle has led to a shift in consumer preferences towards premium bottled water options, driven by concerns over high sugar content and sweeteners in carbonated drinks. The presence of essential minerals further drives the demand for premium bottled water. By strategically entering the Ready to Drink sector, M*U Beverages aims to capture early adopters in a staggering market worth well over US$749 billion, projected to grow at a remarkable CAGR of 6.38% through 2030. This exponential growth will result in a market worth well over US$1.1 trillion, making it a prime opportunity for Miss Universe to establish its presence and drive unparalleled success. Embarking on a journey that seamlessly blends functionality and elegance, M*U Beverages will make its grand entrance in Thailand, with plans to capture the global market by the end of the year. With a legacy spanning 72 years, the Miss Universe Organization has captivated audiences worldwide, embodying values of empowerment and self-confidence for women to realize their ambitions and catalyze future success. By leveraging its prestigious long-standing heritage, M*U beverages will establish strategic partners in esteemed markets such as Australia, the Philippines, the United Kingdom, and China, to name a few. The launch of M*U Beverages in Bangkok was attended by famous industry insiders, celebrities, and social media influencers, including Miss Universe 2022 R'Bonney Gabriel, Miss Universe 2005 Natalie Glebova, and Miss Universe Thailand 2022 Anna S., among others. Launching internationally in early 2024, M*U Beverages will unveil its brand to the world, debuting at the prominent Anuga FoodTec Fair, in Cologne, Germany. M*U Beverages will also debut in major international F&B trade shows and events across the world, including Gulfood, Dubai; Expo West, Anaheim, CA; Anufood Brazil, Sao Paulo; Vita Foods Europe, Geneva, Switzerland; Thaifex, Thailand; Alimentec, Colombia; Fine Food Australia, Melbourne; and Sial, Paris. Hashtag: #MissUniverseThe issuer is solely responsible for the content of this announcement.JKN Global Media Public Company LimitedJKN Global Group Public Company Limited and its subsidiaries are a group of companies that engage in the business of providing services and distributing copyrighted content. Our services and content have driven phenomenal ratings on various television stations and the company has successfully entered the Stock Exchange of Thailand under the name JKN. Our name stands for Jakapong Network, which is the name of our Chief Executive Officer and Managing Director Jakapong Jakrajutatip. JKN Global Group Public Company Limited also sells goods and products as well as commercial time through JKN18, a digital TV channel. As we increase our footprint as a major content commerce company, we are proud to own the Miss Universe Organization and to help empower the next generation of women leaders. The Miss Universe OrganizationMUO is owned by JKN Global Group Public Company Limited, a major media, content, and commerce holding company (Stock Exchange of Thailand: JKN). The Miss Universe Organization (MUO) exists to advocate for a future forged by women and good for all. It is a global community that supports women to realize their goals through experiences that build self-confidence and create opportunities for success. MISS UNIVERSE® programs provide the 10,000 women who participate annually an international platform to affect positive change through influential humanitarian and professional efforts. The delegates and titleholders are leaders and role models in their communities; they develop personal and professional goals, and inspire others to do the same. To learn more, visit www.missuniverse.com.

文章來源 : Media OutReach Limited 發表時間 : 瀏覽次數 : 945 加入收藏 :
Coca-Cola Brand New Glass Bottle Beverages Relaunch in Market

New Glass Bottles Made by Recycled Materials to bring unique “Real Magic” Experience   HONG KONG SAR - Media OutReach - 25 April 2022 - The Coca-Cola Company and its bottling partner Swire Coca-Cola Hong Kong announced that the highly anticipated returnable glass bottle beverage is coming back with a new design and a refreshed look starting from today! Whether dining out or staying at home for a meal, Coca-Cola brands in the glass bottle will be the best companion for your delicacies that brings you the "Real Magic" experience only by glass bottles! Fans of the Coca-Cola brands who prefer to be served with glass bottles will be able to immerse in this unique experience again. The first batch of beverages coming in glass bottles are "Coca-Cola", "Coca-Cola" No Sugar, "Sprite", "Fanta", "Schweppes" Cream Soda and Soda Water, and for the first time showing up in glass bottles are "Kochakaden" "Craftea" Lemon Tea and Peach Tea. More brands will be coming in glass bottles to provide consumers with a broader range of beverages in an environmentally friendly packaging.   Environmentally Friendly Design for Recycling Again and Again "Coca-Cola" comes back with the classic contour bottle design and meets consumers with its familiar look. At the same time, other brands under Coca-Cola, including "Sprite", "Fanta", "Schweppes" and "Kochakaden" are coming with another bottle design. Both designs are adopting transparent bottle and make the appearance sleeker and cleaner. It is more convenient for consumers to return them after usage for the bottling plant to clean, disinfect and refill them. After adding the labels, they will be relaunched in the market, which is more efficient in protecting the environment.   For environmental protection, the bottle comprises 60% recycled glass materials, with a weight loss by one-third compared to the previous bottles, making it easier to hold. Remarkably, the volume increases while the bottle becomes lighter; it increases from 192 ml to 250 ml, which is excellent news for the consumers! Each box now contains 24 bottles instead of 12 for easier transportation and storage. The new glass bottle is in line with the commitment of The Coca-Cola Company and Swire Coca-Cola Hong Kong's vision of sustainability. By adopting more environmentally friendly new technology to facilitate the development strategy for recycling and reuse, we joint hands to move towards Coca-Cola's goal of "World Without Waste". In fact, we are also proactively working with partners and consumers to promote returning the glass bottles after usage, which helps increase the number of recycling and reuse. Therefore, whenever consumers enjoy glass-bottled beverages, they are indirectly participating in promoting environmental protection. Connie Yeung, General Manager of Swire Coca-Cola HK, said, "Swire Coca-Cola HK (SCCHK) has been the authorised bottler of The Coca-Cola Company since 1965. For more than a half century, we have been providing refreshing beverages to our community. To realize the company's vision in sustainable development, we have been actively enhancing packaging designs with more environmentally friendly elements throughout the years so that consumers, while enjoying the great taste, can have more options in recyclable packaging." Enjoy "Real Magic" Now "Coca-Cola" believes that every moment could be magical. With the brand philosophy of "Real Magic" for "Coca-Cola", the relaunch of the brand new glass bottle "Coca-Cola" will uplift every consumer's meal time to a unique magical dining experience. The classic glass beverage is the best dining companion for consumers. Although "Coca-Cola" in different packaging is produced similarly, the more airy glass bottle with cooler body gain much support from the consumers as they are amazed by the chills brought by glass bottles. An extensive campaign will soon be rolled out to engage consumers with a holistic experience uniquely brought by "Coca-Cola". Marella Canepa Risso, Franchise Director for Hong Kong & Macau at The Coca-Cola Company, said, "Real Magic is immersed in all the special moments of connection in the world of "Coca-Cola". The new returnable "Coca Cola" glass bottle will allow our consumers to dive into a unique meal occasion experience uplifted by the refreshing taste brought by "Coca-Cola" and also by increasing our use of returnable packaging, we promote a circular economy as our return to reuse bottles have high levels of collection and are low-carbon-footprint beverage container because the bottles collection is built into our beverage direct delivery model." The brand new glass bottle Coca-Cola brands is now rolling out in the market. Consumers may enjoy it in restaurants (such as Hong Kong-style Cha-Chan-Teng, noodle shops and Chinese restaurants) or buy it from convenience stores and corner stores. Household customers may also order online via Swire Coca-Cola Hong Kong's eShop (www.swirecocacolahk.com) and enjoy free delivery after reaching a certain amount.

文章來源 : 媒體拓展 發表時間 : 瀏覽次數 : 982 加入收藏 :
KPS CAPITAL PARTNERS TO ACQUIRE TATE & LYLE'S OWNERSHIP INTEREST IN PRIMIENT

NEW YORK, May 23, 2024 /PRNewswire/ -- KPS Capital Partners, LP ("KPS") announced today that it has entered into a definitive purchase agreement with Tate & Lyle PLC (LSE: TATE.L, "Tate & Lyle") to acquire Tate & Lyle's remaining ownership interest of 49.7% in Primary Products Investments LLC ("Primient" or the "Company") for $350 million. Completion of the transaction is expected by end of July 2024 and is subject to customary closing conditions and approvals. Primient is a leading producer of food and industrial ingredients made from plant-based, renewable resources. Founded in 1906 as A.E. Staley Manufacturing Co., Primient has an over 100-year history of producing corn-derived products in the United States. The Company produces corn-derived products which are used in a wide variety of applications including carbonated beverages, confectionary products, packaging applications and animal feed for some of the world's most recognizable food and beverage brands. Primient employs approximately 1,800 people across six manufacturing facilities in the United States and Brazil. In April 2022, KPS acquired a controlling interest in Primient, Tate & Lyle's Primary Products Business in North America and Latin America. In connection with the transaction, Primient and Tate & Lyle entered into long-term agreements to provide security of supply to both Primient and Tate & Lyle's retained businesses. Michael Psaros, Co-Founder and Co-Managing Partner of KPS, said, "Primient's performance has exceeded our expectations, and this second investment represents KPS' continued commitment to Primient, its customers and employees. Under our ownership, Primient will continue to modernize its operations, supporting growth initiatives and industry-leading sustainability practices. We intend to make further strategic investments to strengthen Primient's role within the corn wet milling industry and the broader bioeconomy."  Jim Stutelberg, Chief Executive Officer of Primient, said, "We are excited for the future of Primient and to strengthen our partnership with KPS. Since KPS acquired Primient, I am incredibly proud of the tremendous progress we've made on our priorities of providing high-quality products and services to our customers and creating a safer workplace for our employees. Over the past two years, we have worked extensively with KPS to develop and execute our modernization and growth strategy to empower Primient to meet customer needs today and in the future. With strong KPS support, we are executing on more than $700 million in capital investments over the next five years to ensure the highest quality and most reliable production in the industry for decades to come. We believe the scale of our planned investments is unmatched in our industry and will position Primient to win new opportunities to serve the bioeconomy. In addition to the investments, Primient continues to set itself apart in the corn wet milling industry as the only corn wet miller to completely phase out coal, having transitioned all facilities to more sustainable energy sources, and enabling Primient to achieve its ambitious sustainability commitments."  KPS expects to fund the investment through a combination of equity and debt financing. Paul, Weiss, Rifkind, Wharton & Garrison LLP is serving as legal counsel to KPS and its affiliates. Evercore is acting as exclusive financial advisor to KPS. Debt financing to support KPS' investment is being led by Barclays. About PrimientPrimient is a leading producer of food and industrial ingredients made from plant-based, renewable resources. Founded in 1906 as A.E. Staley Manufacturing Co., Primient has an over 100-year history of producing corn-derived products in the United States. The Company produces corn-derived products which are used in a wide variety of applications including carbonated beverages, confectionary products, packaging applications and animal feed for some of the world's most recognizable food and beverage brands. Primient employs approximately 1,800 people across six manufacturing facilities in the United States and Brazil. For more information, visit www.primient.com.  About Tate & Lyle PLCTate & Lyle PLC is a world leading provider of ingredient solutions for healthier food and beverages. Tate & Lyle has an over 160-year history of ingredient innovation, and partners with customers to provide consumers with healthier and tastier choices when they eat and drink. Through its expertise in sweetening, fortification, and texture, Tate & Lyle develops ingredient solutions which reduce sugar, calories and fat, add fiber and protein, and provide texture and stability in categories including beverages, dairy, bakery, soups, sauces and dressings. Tate & Lyle's purpose is Transforming Lives through the Science of Food which is lived by supporting healthy living, building thriving communities and caring for the planet. For more information, visit www.tateandlyle.com. About KPS Capital Partners, LPKPS, through its affiliated management entities, is the manager of a family of investment funds with approximately $21.4 billion of assets under management (as of December 31, 2023). For over three decades, the Partners of KPS have worked exclusively to realize significant capital appreciation by making controlling equity investments in manufacturing and industrial companies across a diverse array of industries, including basic materials, branded consumer, healthcare and luxury products, automotive parts, capital equipment and general manufacturing. KPS creates value for its investors by working constructively with talented management teams to make businesses better and generates investment returns by structurally improving the strategic position, competitiveness and profitability of its portfolio companies, rather than primarily relying on financial leverage. The KPS Funds' portfolio companies currently generate aggregate annual revenues of approximately $20.3 billion, operate 222 manufacturing facilities in 26 countries, and have approximately 48,000 employees, directly and through joint ventures worldwide (as of December 31, 2023). The KPS investment strategy and portfolio companies are described in detail at www.kpsfund.com. 

文章來源 : PR Newswire 美通社 發表時間 : 瀏覽次數 : 421 加入收藏 :
Wild Turkey Opens The Jimmy Russell Wild Turkey Experience, a Modernized Visitor Center Welcoming Bourbon Enthusiasts to Visit an American Icon

Named after legendary Master Distiller Jimmy Russell, this must-visit stop on the Kentucky Bourbon Trail is part of the distillery's multi-year expansion plan LAWRENCEBURG, Ky., May 22, 2024 /PRNewswire/ -- Wild Turkey Distilling Co., the award-winning distillery known for its iconic bold Kentucky bourbon, today announces the opening of the Jimmy Russell Wild Turkey Experience. This newly renovated visitor center, named in honor of the legendary master distiller, embodies the brand's deep-rooted commitment to Kentucky hospitality. The destination, set to attract bourbon aficionados worldwide to Wild Turkey Hill, is now open for public tours and tastings and represents a significant step in the ongoing expansion of the Wild Turkey campus. Wild Turkey Opens The Jimmy Russell Wild Turkey Experience, a Modernized Visitor Center Welcoming Bourbon Enthusiasts to Visit an American Icon As a founding member of the Kentucky Bourbon Trail, Wild Turkey has long been a must-visit stop thanks to breathtaking views overlooking the Kentucky River, the storied Russell family behind the brand, and exceptional bourbon and rye whiskeys. With the new renovation, the iconic visitor center aims to make the most of these distinctive attributes and further embrace the warm Kentucky hospitality and sense of community Wild Turkey is known for. Spanning over 12,000 square feet, the state-of-the-art space invites bourbon fans into the Wild Turkey family through tours & tastings, three new indoor & outdoor bars, seating areas, and a retail experience that reflects over a century of bourbon-making tradition. Of course, there is no fixture more important on Wild Turkey Hill than Jimmy Russell himself, whose philosophy about life and community greatly influenced the newly redesigned space. To kick off Jimmy's 70th anniversary year with Wild Turkey, the renaming of the visitor center commemorates Jimmy's unwavering dedication to crafting bourbon his way - the right way. Guests who have a chance to meet, hear a story or share a toast with Jimmy during their visit will instantly understand the spirit of space. The new Jimmy Russell Wild Turkey Experience features an array of stunning amenities, including: Outdoor Pavilion & Bar: Overlooking the lush landscape and Kentucky river with views of the historic Jo Blackburn Bridge and Young's High Bridge, the outdoor pavilion and terrace provides a picturesque setting for events, tastings and gatherings while enjoying the finest American whiskeys from Wild Turkey, Russell's Reserve and Longbranch. History Walk: Visitors can stroll a video hallway which traces the evolution of bourbon, discovering the milestones that have shaped Wild Turkey's rich history, and provides a deep dive into the whiskey production process. Generations Lounge: Named in celebration of three generations of the Russell family working at Wild Turkey, this contemporary mixology lounge offers panoramic views of the Kentucky River and an innovative cocktail program with a rotating menu of classics and modern favorites. Tasting Rooms: Wild Turkey's expert guides will lead guests through a curated selection of the distillery's fine bourbons & ryes in two brand new tasting rooms, featuring displays of historic Wild Turkey bottles through the years. Expanded Tour Offerings: An array of new tour packages allow guests to dive deeper into the specific Wild Turkey offerings. Options include premium tastings, production tours, rickhouse visits, and a new Russell's Reserve maturation tour. Retail Experience: Guests can explore a wide range of American whiskeys, merchandise and gifts including exclusive and limited-edition offerings from across the Wild Turkey portfolio, such as coveted collector favorites like Russell's Reserve Single Rickhouse Collection and the Master's Keep series. "For our family, this isn't just a place to visit; it's like a second home," says Bruce Russell, Associate Blender at Wild Turkey. "We're thrilled to now be able to open our doors a little wider and welcome even more folks into this community. The Jimmy Russell Wild Turkey Experience is a perfect tribute to grandad and his life-long commitment to spreading the word of bourbon." The modernized Jimmy Russell Wild Turkey Experience is part of larger renovations to the Wild Turkey campus. First announced last year, Wild Turkey will soon break ground on a new distillery designed to produce 5 million additional proof gallons, increasing the total capacity to 14 million proof gallons and allowing the distillery to continue to meet demand and continue to grow. These renovations are part of Campari Group's more than $160 million investment in the distillery and will add dozens of jobs to the community. Whether a seasoned bourbon aficionado or new to the world of whiskey, Wild Turkey invites you to book your upcoming visit to the Jimmy Russell Wild Turkey Experience. More information on opening hours, location and tours can be found at wildturkeybourbon.com/our-distillery. ABOUT WILD TURKEY The distillery for Wild Turkey Bourbon is in Kentucky, situated on a deep limestone shelf on the Kentucky River. The shelf acts as a natural filter and provides the distillery with crystal clear water, vital to making such a high-quality product. Wild Turkey features the legendary father and son Master Distilling team of Jimmy and Eddie Russell, who have over 100 years of collective experience working at the Wild Turkey distillery. The famous Wild Turkey brand name first came about back in 1940 when distillery executive Thomas McCarthey took a few warehouse samples on a wild turkey hunting trip with a group of friends. The following year, his friends asked him for "some of that wild turkey whiskey" and the brand was born. Wild Turkey is distilled and put into new oak barrels at a much lower ABV than most bourbons. This results in a much richer flavor, as less is cooked out during the production process. Ageing in the highest quality new American oak barrels with the heaviest char available (the Number 4 "alligator" char), imparts a smooth flavor and deep amber color to the whiskey. The barrels are filled at the distillery in Lawrenceburg, Kentucky. Website: wildturkey.com. ABOUT CAMPARI GROUP Campari Group is a major player in the global spirits industry, with a portfolio of over 50 premium and super premium brands, spreading across Global, Regional and Local priorities. Global Priorities, the Group's key focus, include Aperol, Appleton Estate, Campari, SKYY, Wild Turkey and Grand Marnier. The Group was founded in 1860 and today is the sixth-largest player worldwide in the premium spirits industry. It has a global distribution reach, trading in over 190 nations around the world with leading positions in Europe and the Americas. The Group's growth strategy aims to combine organic growth through strong brand building and external growth via selective acquisitions of brands and businesses. Headquartered in Sesto San Giovanni, Italy, Campari Group owns 22 plants worldwide and has its own distribution network in 23 countries. The Group employs approximately 4,000 people. The shares of the parent company, Davide Campari-Milano N.V. (Reuters CPRI.MI - Bloomberg CPR IM), have been listed on the Italian Stock Exchange since 2001. Wild Turkey Opens The Jimmy Russell Wild Turkey Experience, a Modernized Visitor Center Welcoming Bourbon Enthusiasts to Visit an American Icon   Wild Turkey Opens The Jimmy Russell Wild Turkey Experience, a Modernized Visitor Center Welcoming Bourbon Enthusiasts to Visit an American Icon    

文章來源 : PR Newswire 美通社 發表時間 : 瀏覽次數 : 53 加入收藏 :
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