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符合「Airbnb」新聞搜尋結果, 共 55 篇 ,以下為 1 - 24 篇 訂閱此列表,掌握最新動態
精選百萬間高人氣房源!Airbnb 冬季發表會推出全新「旅客最愛」認證徽章

全球多元旅宿平台Airbnb繼今年5月發布逾50項功能創新與產品優化後,於冬季發表會宣布再解鎖三大重磅升級。秉持以用戶需求為優先的核心理念,Airbnb推出包含為幫助旅客輕鬆尋找優質住宿體驗而設計的「旅客最愛(Guest Favorites)」認證徽章、更加使用者友善的「全新評價系統」,以及透過AI技術方便房東管理房源大小事的「房源標籤(Listings Tab)」等,將大幅提升旅客在訂房前對房源資訊的掌握程度,進而創造更加完善的平台使用體驗。 Airbnb在全球擁有超過700萬間房源,每間房源都具備高度的獨特性,也讓Airbnb得以為旅客帶來更加出色且與眾不同的住宿體驗。然而,Airbnb在深入聆聽旅客需求後,發現多樣化的房源卻也為旅客帶來更多的不確定感,難以確認預訂的房源與自身的期待是否存在落差。 Airbnb共同創辦人暨執行長Brian Chesky表示:「許多旅客跟我們分享,打開Airbnb房源的大門,就如同考驗自己的『關鍵時刻』,只有到了當下才能得知預訂的Airbnb房源是否符合想像。為了避免這樣的問題持續發生,Airbnb正積極改善現況,盼能透過『旅客最愛』、『全新評價系統』、『房源標籤』三大服務升級,有效提升旅客在訂房前對房源資訊的掌握程度。」 Airbnb重磅推出三大功能優化,用戶體驗全方位升級2023 年 Airbnb 冬季發表會中發布的三項重大服務創新包含: 旅客最愛(Guest Favorites)對於Airbnb用戶而言,了解哪些房源高度受到其它旅客的歡迎與喜愛,是尋找完美住宿選擇的最佳方法。因此,Airbnb隆重推出「旅客最愛(Guest Favorites)」徽章,根據超過5億次的旅客評價與數據統整,精選出200萬間在Airbnb平台上的人氣房源。獲得「旅客最愛」認證的系列房源,不僅平均評價高達4.9顆星以上,並在入住便利性、清潔程度、準確度、房東溝通、地理位置及價格方面擁有出色表現,服務更有著高度的可靠性,房東主動取消或與品質相關問題的發生機率平均僅有1%。 此外,「旅客最愛」系列房源遍布全球,且近三分之二皆為「超讚房東(Super Host)」在Airbnb上出租的優質房源。旅客僅需在Airbnb平台的搜尋列表或房源頁面上確認是否有出現認證徽章,或是使用搜尋篩選條件時開啟「旅客最愛」選項,就能在指尖上輕鬆找到「旅客最愛」系列房源,探索最完美的住宿選擇。  全新評價系統截至目前為止,Airbnb上已累計超過3.71億條旅客評價,是用戶獲取房源體驗與住宿品質等相關資訊的絕佳管道。然而,評價頁面上通常可完整呈現的分享內容有限,使旅客可能難以找到對自己有所幫助的評論。有鑑於此,Airbnb推出具備三大功能優化的全新評論系統,包括條件排序、正負面評價分布、開放評論細節等,透過增加旅客評價的易讀性,讓旅客能夠更有效且精準找到符合需求的房源。 Airbnb用戶若開啟「條件排序」功能,即可依照最新程度或分數高低對旅客評論進行排序,輕鬆篩選自己較為重視的評價內容。在此同時,用戶也可選擇套用「評論分布」,以視覺化的方式呈現1至5顆星評價的分布狀況,並藉由圖表快速進行正面及負面評價的數量比較。而希望了解更多評價細節的用戶,則可在評論頁面檢視更多評論者和該趟旅程的相關資訊,如旅客國籍、入住天數,以及是否與家人、寵物或團體同行等,打造全方位的平台使用體驗。 房源標籤(Listings Tab)持續進行房源管理、分享完善的房源資訊讓旅客認識住宿環境,向來都是Airbnb房東的核心重點工作之一。根據Airbnb統計,提供更多房源詳細資訊的房東,可額外獲得多達20% 的住房訂單。儘管如此,還是有許多Airbnb房東認為增加說明資料過於繁雜困難,而導致部分Airbnb房源介紹內容不盡完整,仍舊缺乏旅客訂房前較為在意的重點細節。 為了讓房東得以用更加輕鬆的方式展示房源資訊,Airbnb在此次升級特別導入「房源標籤(Listings Tab)」,透過重新改造房源編輯介面,方便Airbnb房東加入房源設施、床型安排等說明,並輕鬆更新抵達指南,提供旅客清楚的入住指示與步驟流程。Airbnb亦運用客製化且經過1億多張照片深度訓練的Airbnb專屬AI引擎,助力房東按照不同房間來彙整照片,以快速建立照片導覽集。照片上傳後僅需數秒進行識別,就能準確分類至19個不同區塊,房東也可隨時對照片導覽集進行編輯,並補充房源內的設施清單,使旅客在預訂前更加了解房源的整體格局及規劃。 在此同時,「房源標籤」功能更提供房東將房源的智慧門鎖連結至Airbnb帳戶的全新服務。在連結智慧門鎖後,未來每張住宿訂單皆會自動生成一組專屬密碼,並事先透過Airbnb平台分享給旅客,以便在入住時使用該組密碼來打開門鎖。此功能預計今年稍晚於美國、加拿大開始陸續推出,更將支援Schlage、August與Yale等多元門鎖品牌的產品。 除了全新的「房源標籤」功能外,Airbnb亦於冬季發表會針對房東發布多項服務升級,盼能持續優化使用體驗,讓房源管理事半功倍。此次推出的功能創新包含: 提升價格透明度:Airbnb房東設定的房源價格將涵蓋服務費,以更好地幫助Airbnb房東掌握旅客所支付的住宿費用包括哪些項目。 住宿價格比較:Airbnb房東可於「日曆」頁面內,將自己出租的房源與性質類似的房源進行價格比較,輕鬆掌握最即時的住宿價格趨勢。 全新收入儀表板:全新設計的收入儀表板讓Airbnb房東得以清楚了解自身在Airbnb平台上賺取的收入,如過去已付款與未來預計付款的完整明細、客製化的收入報告,以及透過篩選器進行條件搜尋等多樣化功能。 全新房東搭檔拆分收款選項:Airbnb此次更新加入兩種房東搭檔拆分收款的全新選項,包含提撥清潔費,或是提撥清潔費加上特定百分比的住宿款項給房東搭檔。 房東搭檔訊息共享:Airbnb房東與其房東搭檔可在Airbnb平台上使用全新的訊息收件匣功能進行交流,即時討論與協調接下來即將到來的房源預訂。 即日起全面升級全新「旅客最愛」認證徽章、「更新版評價系統」與「房源標籤」三大服務升級,以及提升Airbnb房東使用體驗的多項產品優化,將於本週起陸續推出。Airbnb房東即日起可透過註冊Airbnb Early Access試用全新功能,並於今年稍晚體驗將美國或加拿大房源的智慧門鎖,連結至Airbnb平台。而價格透明度與住宿價格比較兩項服務創新,則預計於明年正式登場。

文章來源 : 香港商霍夫曼公關顧問股份有限公司 發表時間 : 瀏覽次數 : 13044 加入收藏 :
Festive Travel Surges on Airbnb as Searches by Malaysian Travelers Jumped Over 200% For Ramadan

Searches on Airbnb by Malaysian travelers in 2025 increased year-on-year by over 200% for check-ins during Ramadan and by nearly 50% for check-ins during Hari Raya. Group travel continues to lead festive travel patterns. KUALA LUMPUR, MALAYSIA - Media OutReach Newswire - 27 February 2026 - With Chinese New Year, Ramadan and Hari Raya falling in close succession in early 2026, Malaysians are planning ahead for meaningful reunions and shared celebrations. Airbnb data shows that searches in 2025 by Malaysian guests for check-ins during Ramadan grew by over 200% year-on-year, reflecting heightened festive travel intent*. Searches during the same period for travel during Hari Raya also grew by nearly 50%**, as families and friends plan trips to reconnect and celebrate together. Festive travel spreads beyond major cities While Kuala Lumpur, Johor Bahru, Ipoh and Malacca emerged as the most popular domestic destinations during the festive season***, travel demand extended well beyond urban hubs. Hari Raya saw growing interest in states such as Kelantan, Terengganu, Pahang and Perak, reflecting the enduring balik kampung tradition. Meanwhile, Chinese New Year saw travel dispersed even further afield to East Malaysian destinations including Kuching, Sarawak and Kota Kinabalu, Sabah***. International travel also peaked during the festive stretch, with Malaysians leveraging public holidays for overseas getaways. Top outbound destinations searched included Tokyo and Osaka in Japan, as well as Perth, Australia.*** Togetherness drives travel behaviour - Group and family travel dominate Whether travelling within the country or heading overseas, Malaysians continue to centre their celebrations on togetherness and shared moments. Across all three celebrations, group and family stays accounted for an average of over 80% of the searches, underscoring a clear preference for shared travel experiences.**** Searches by Malaysians for entire homes increased by an average of approximately 95% during the festive period– signalling a preference for stays that can comfortably host families and larger groups for family reunion****. Top searched amenities for this period included pools, washing machines, Wi-Fi, parking and air conditioning, highlighting the practical considerations that shape longer festive stays***. Amanpreet Bajaj, Airbnb's Country Head, India and Southeast Asia, states, "Festive moments in Malaysia are deeply rooted in togetherness. With major celebrations converging this year, we're seeing travel become an integral part of how Malaysians reconnect, whether returning home for balik kampung, gathering with extended family, or planning meaningful getaways. On Airbnb, we're seeing strong demand for larger homes that allow families and friends to celebrate comfortably, reflecting how shared spaces continue to shape the way people travel during important cultural moments." *Based on Airbnb internal data of searches made between Jan-Dec 2025 by Malaysian guests for check-ins between 18-20 February 2026 vs searches made between Jan-Dec 2024 for check-ins between 1-3 March 2025 **Based on Airbnb internal data of searches made between Jan-Dec 2025 by Malaysian guests for check-ins between 20-22 March 2026 vs searches made between Jan-Dec 2024 for check-ins between 30 March - 1 April 2025 ***Based on Airbnb internal data of searches made between Jan-Dec 2025 by Malaysian guests for check-ins between 16-18 February 2026 (CNY), 18-20 February 2026 (Ramadan) and 20-22 March 2026 (Hari Raya) vs searches made between Jan-Dec 2024 for check-ins between 28-30 January 2025 (CNY), 1-3 March 2025 (Ramadan) and 30 March-1 April 2025 (Hari Raya) **** Based on Airbnb internal data of searches by Malaysian guests in 2025 for check-ins between 16-18 February 2026 (CNY), 18-20 February 2026 (Ramadan) and 20-22 March 2026 (Hari Raya) for group, family travel and entire homes. Hashtag: #AirbnbThe issuer is solely responsible for the content of this announcement.About AirbnbAirbnb was born in 2007 when two Hosts welcomed three guests to their San Francisco home, and has since grown to over 5 million Hosts who have welcomed 2 billion guest arrivals in almost every country across the globe. Every day, Hosts offer unique stays and experiences that make it possible for guests to connect with communities in a more authentic way. https://news.airbnb.com/ms

文章來源 : Media OutReach Limited 發表時間 : 瀏覽次數 : 700 加入收藏 :
前進首爾時裝週!Airbnb 推「東大門設計廣場」全球限定住宿體驗

瘋韓流的台灣旅客們看過來!全球多元旅宿平台Airbnb今(17)日宣布與防彈少年團(BTS)師弟團ENHYPEN聯手推出獨家體驗。繼今年2月在米蘭時裝週上帥氣亮相後,ENHYPEN將為9月登場的時尚盛典「首爾時裝週(Seoul Fashion Week)」揭開序幕,並化身Airbnb房東,接待旅客入住首爾知名地標東大門設計廣場(Dongdaemun Design Plaza,DDP),感受當地獨特的時尚設計風情。此外,旅客更將獲得搶先一睹今年度首爾時裝週展出作品的絕佳機會,並與韓國時尚圈重量級人物共同坐在伸展台前排,近距離欣賞最新的時尚單品與亮點服飾! 時尚盛典搶先看!入住東大門設計廣場,與韓國高人氣男團ENHYPEN展開創意探索之旅 由英國知名建築師札哈.哈蒂(Zaha Hadid)設計的東大門設計廣場,不但有著如同巨大外星宇宙飛船的前衛建築外觀,亦是完美結合設計、藝術與時尚的複合式文化空間,也曾做為《來自星星的你》、《她很漂亮》等多部韓劇拍攝場景。 為迎接年度時尚盛會「首爾時裝週」的到來,Airbnb精心改造東大門設計廣場的頂層閣樓,並邀請韓國超夯男團ENHYPEN化身Airbnb房東,接待2位幸運旅客在秀場住上一晚。旅客除了將取得在首爾時裝週開展前一晚,搶先欣賞今年度各品牌參展作品的專屬機會,更能在伸展台後方的更衣室,試穿由韓國頂尖設計師操刀的潮流服飾,並深度體驗韓國時尚產業的創新思維。在此同時,旅客也將獨家獲得參與首爾時裝週的進場門票,而且還可以與韓國時尚界的名人及潮流新星,一起坐在前排觀賞這場備受矚目的時裝大秀! Airbnb共同創辦人暨策略長Nathan Blecharczyk表示:「很高興看到Airbnb與ENHYPEN、首爾設計基金會(Seoul Design Foundation)和首爾市政府攜手合作,在韓國時尚重鎮打造前所未見的住宿體驗。Airbnb在韓國擁有許多獨特的房源類型,從傳統的韓屋(Hanok)到現代風格建築,甚至是別具特色的東大門設計廣場,讓旅客得以透過Airbnb,深度探索韓國的迷人文化。」 即將與旅客共同展開創意探索之旅的ENHYPEN隊長梁禎元(Jungwon)表示:「ENHYPEN非常榮幸能與Airbnb及東大門設計廣場聯手合作,我們已經等不及要化身 Airbnb房東,帶領旅客一窺首爾時裝週幕後的精緻美學和時尚設計。ENHYPEN也很開心可以成為推廣『韓流』的一份子,邀請全世界的旅客來感受韓國流行樂和穿搭風格的強大魅力!」 Airbnb為旅客打造專屬時裝伸展台,韓系潮流單品喚醒內心深處「時尚魂」! 本次限定體驗將開放2位幸運旅客於2023年9月4日入住一晚*,且只收取象徵東大門設計廣場14年前動工的14塊美元**(約合新台幣430元)預訂費用。住宿期間,旅客得以盡情揮灑創意,扮裝成內心崇拜的時裝模特或韓國偶像,並參加多元精采體驗,包含: 參與首爾時裝週的獨家進場門票,與韓國時尚圈名人一同坐在前排欣賞時裝大秀。 體驗專屬於旅客的時裝伸展台,是使用拍立得自拍的絕佳場景。 欣賞ENHYPEN精心製作的迎賓影片。 住宿期間可以享受由ENHYPEN親自挑選的零食、點心和書籍。 贈送兩張ENHYPEN在東大門設計廣場拍攝的簽名拍立得。 獲得為旅客打造的專屬膠囊衣櫥(capsule wardrobe),內含由韓國頂尖設計師操刀的潮流服飾,還可以將時尚單品直接帶回家! 在工作人員帶領下,踏上東大門設計廣場最具特色的流線型屋頂展開冒險之旅,俯瞰有「韓國不夜城」之稱的東大門,並欣賞周圍街道繁華耀眼的景象。 熱愛時尚穿搭的粉絲們可以在台北時間2023年5月24日上午7點造訪此連結預訂,旅客需自行安排往返韓國首爾的交通方式。所有工作人員皆會遵守韓國現行防疫指引及規範,並執行Airbnb深度清潔五步驟。

文章來源 : 香港商霍夫曼公關顧問股份有限公司 發表時間 : 瀏覽次數 : 11039 加入收藏 :
網上補習配對平台推「導師任你選」APP 盼成「補習界airbnb」

運用AI大數據 助家長、學生速配專業補習導師香港 - Media OutReach - 2023年8月29日 - 網上補習配對平台Tutor Circle尋補推出「導師任你選」功能,透過應用人工智能和大數據技術分享,幫助學生和家長快速地找到合適的補習導師 解決學業上的疑難。創辦人吳沛源(Andy)指,團隊花近兩年時間研發出新功能,家長或學生可使用「搜尋導師」頁面搜尋自己心儀的導師,有逾2萬名認證導師可供選擇,希望做到「揀補習導師如揀airbnb一樣方便」。 網上補習配對平台Tutor Circle尋補推出「導師任你選」功能,希望做到「揀補習導師如揀airbnb一樣方便」。 Tutor Circle 尋補最新推出的「導師任你選」功能可讓家長根據自己的需求,包括科目、年級和地區等, 使用「搜尋導師」頁面登記補習,系統會自動把已選定的導師、堂數和時間設置在申請上,可快速篩選出逾2萬名認證導師中最符合要求的人選,導師最快即日確認課程。Andy表示,新功能需要後台大數據的支撐才能做到導師與學生的精準匹配,同時平台會根據歷史評價、教學經驗等大數據評估每位導師的質素,讓家長可以更個人化地挑選最合適自己的導師,「頁面的開發是以平台本身的大數據生成,根據家長的偏好及大數據不斷進行優化,另外亦使用 Cloud translation 技術,運用機器學習模型檢查及修正導師的簡歷,供家長更方便查閱導師的簡歷。」 Andy指Tutor Circle 尋補一直強調透明化和高自主性,讓家長或學生可根據導師的資歷、教學經驗及以往評價揀選自己心儀的導師,能保証平台導師整體教學質素,「揀補習導師就好似揀airbnb一樣,我們希望成為補習界的airbnb。」他表示由測試版到正式推出逾半年,獲不少家長好評,包括導師準備充足, 非常配合學生的學習進度,而且回應快,整個搜尋老師的過程亦簡易和流暢。 Hashtag: #TutorCircle發佈者對本公告的內容承擔全部責任關於Tutor Circle 尋補尋補(Tutor Circle)是全港Top 1補習配對平台,有超過10萬名精英私補導師,大部分導師來自3大、本科5*/ 5**、經驗豐富,全部導師通過學歷認證。獲多間媒體經濟日報、無線新聞、新傳媒等報導,頂尖名校生都極力推薦。自動化的系統最快30分鐘就能完成配對,只需要輸入資料和要求,系統便能篩選出合適背景和學歷的導師名單,更會附上學生對其導師的評語,學生可因應個人需要作出選擇。

文章來源 : Media OutReach Limited 發表時間 : 瀏覽次數 : 4368 加入收藏 :
Brand growth slows finds Interbrand's Best Global Brands Report 2023

Total table value grew by 5.7% this year compared to 16% growth in value last year Interbrand cites lack of growth mindset, conservative brand leadership and uncertain forecasting behind the slowdown Companies that operate across multiple sectors continue to dominate the top of the table – making up 50% of the total value. Data shows a stronger focus on brand enables these companies to unlock rapid growth vs. the competition Airbnb (#46) fastest riser in value (+21.8%) despite only entering the table last year  Apple remains the #1 brand for the 11th year in a row. It is the first brand to rise above half a trillion USD in brand value Strongest performing sectors are automotive and luxury with sector value rising 9% and 6.5% respectively. BMW (#10) entered the top 10 for the first time, with Porsche (#47) Hyundai (#32) and Ferrari (#70) also performing well Top 10 highest brand value riser is Microsoft (+14%) Zara (#43) and Sephora (#97) two retail stars of the table with brand value rising 10% and 15% respectively NEW YORK, Nov. 21, 2023 /PRNewswire/ -- Interbrand has launched its Best Global Brands 2023 ranking, revealing many of the world's top 100 brands are in a state of stagnation. The rate of growth in the overall brand value of the table slowed sharply after last year's significant increase - rising 5.7% this year compared to last year's 16% increase, taking the total brand value to $3.3 trillion ($3.1 trillion in 2022).   Interbrand cites lack of growth mindset, weaker brand leadership and poor forecasting were behind the slow down. This follows a longer-term trend in which brands operating exclusively in one sector, taking an incremental approach, have experienced slower brand value growth. Interbrand’s Best Global Brands 2023 Gonzalo Brujó, Global CEO of Interbrand, said: "After a few years of strong brand growth, we have entered a period of stagnation, with this year's table showing moderate growth in overall brand value. "Businesses which have witnessed a rise in brand value, including Airbnb (#46), LEGO (#59) and Nike (#9) have all transcended their established category norms and play a more significant and meaningful role in society and consumer's lives. "As we continue to navigate economic and environmental headwinds, there is a need for improved business cases and better brand management, to drive future investment and sustain growth, within traditional sectors and beyond. Those who can successfully leverage their brand into new consumer pools of potential will reap the rewards of strong brand growth." More than two decades of analysis shows companies that address a more diverse set of customer needs, often across sectors, continue to dominate the top of the table - making up almost 50% of the total value. Based on the data, these companies operating across several different verticals are more stable[1], achieve higher top line growth[2], are more profitable[3], and benefit from a greater growth of brand value[4]. For these companies, a focus on brand rather than product plays a greater role in driving choice (+12% vs average), meaning they are able to address more customer needs, within and across categories. Manfredi Ricca, Global Chief Strategy Officer, Interbrand said: "A brand like Apple, can no longer be ascribed to a sector. It competes across different Arenas, helping its customers Connect (the iPhone), but also Thrive (the latest Apple watch was positioned as a health device), Fund (its new savings account drew nearly $1 billion in deposits in the first four days), and much more. Apple's move across Arenas has enabled it to hold the BGB top spot for the 11th year, having overtaken Coca Cola in 2013." [1] +81.5% Revenue CAGR vs. the average, 2018-2022[2] +43.8% revenue growth estimates vs. average[3] +33.7% EBIT growth estimates vs. average[4] +4.8pp Brand Value growth vs. average Kathleen Hall, Chief Brand Officer, Microsoft, said: "We are honored to be recognized for continued strong growth in the Best Global Brands ranking this year. The combination of brand perception and financial performance is a great indicator of brand health and relevance and one we value tremendously. With our acquisition of Activision Blizzard, our prominent leadership position in AI, and our continued commitment to make a positive impact on society, we aspire to be a brand people can trust and build a responsible future with." Other key findings Top riser Airbnb is this year's top rising brand with its value increasing +21.8%. It also jumped 8 places in the table (from #54 to #46) despite only entering the ranking last year. The brand's significant increase in value is in part due to its strong investment in brand and solid financial outlook - revenue was up 40% in 2022 vs 2021 and is expected to rise an additional 13% in 2023 vs 2022. Automotive and luxury witness strongest growth Automotive brand value rose by 9% in 2023, with BMW (#10) entering the top ten for the first time (#10). Porsche (#47) Hyundai (#32) and Ferrari (#70) all achieved a double-digit rate of growth and accounted for three of the top five fastest-growing brands. Tesla held its position in the table this year (#12),but its rate of growth was the slowest among the automotive brands with its brand value increasing 4.0% compared to BMW and Mercedes which grew 10.4% and 9.5% respectively. Luxury is once again a top performing sector with its brand value rising by 6.5% this year. This is due to luxury brands' resilience and ability to transcend categories to create luxury experiences such as restaurants, hotels and retail pop ups. Hermès (#23) and Dior (#76) are two of the biggest luxury brand risers with 10.2% and 8.4% growth in brand value respectively this year. For the complete Top 100 ranking and report with industry trends and the full methodology, visit www.bestglobalbrands.com.  For more information, please contact:Jess Alexander: jess@pumpkin.uk.com interbrand@pumpkin.uk.com  +44 7795 533229  

文章來源 : PR Newswire 美通社 發表時間 : 瀏覽次數 : 900 加入收藏 :
Preply Raises $150 Million to Shape the Future of Education through Human-Led, AI-Enhanced Learning

Led by WestCap, the Series D Round Values the Company at $1.2 Billion and Marks the Next Chapter for Personalized, High-Quality Learning at Scale NEW YORK, Jan. 21, 2026 /PRNewswire/ -- Preply, the #1 global language learning marketplace, today announced the closing of its Series D round, securing $150 million in funding led by WestCap, a strategic operating and investing firm with over $6 billion in assets under management. Goldman Sachs International acted as sole placement agent in the transaction. The latest funding round values the company at $1.2 billion, marking a significant milestone in Preply's mission to make transformative learning experiences accessible to people around the world. A pioneer in online language learning, Preply's platform connects more than 100,000 tutors with learners in 180 countries, facilitating one-on-one lessons in more than 90 languages. Powered by a unique combination of human-led instruction, paired with its AI-supported tutoring co-pilot suite, Preply is redefining how people learn through high-quality, flexible and tailored learning experiences designed to drive real progress with every lesson. Preply's Series D fundraise comes at a time when an estimated 1.8 billion people, or roughly one in every four people worldwide, are actively striving to achieve proficiency in a second language, according to global education data platform HolonIQ. It's estimated that the global direct-to-consumer language learning market will reach $227 billion by 2035, and has already delivered 3X growth over the last five years, with long-term forecasts indicating sustained, exponential growth in years to come. Since its Series C raise, Preply has more than tripled its number of bookable tutors and expanded its offering by adding over 40 new languages to the platform. In the last twelve months the company continued improving EBITDA and became EBITDA positive.  With this capital, and the support of new and existing investors, including The European Bank for Reconstruction and Development (EBRD) and Horizon Capital, among others, Preply will strengthen its commitment to delivering the world's most personalized learning experiences at scale. The company plans to advance its AI and data capabilities, expand its product and engineering teams to enhance the platform experience, and accelerate its global growth to reach more learners and tutors across the globe as it reshapes the traditional education system. The WestCap team, with its strong track record of building and scaling global marketplaces such as Airbnb and StubHub, will help Preply further deepen its impact worldwide. "We feel extremely fortunate and deeply responsible for shaping how people will learn in the future," says Preply co-founder and CEO Kirill Bigai. "Today, we connect people with the world's best tutors, amplified by AI, bringing learning efficiency to a level that was previously unreachable. We are happy to partner with the WestCap team, who has deep expertise in helping founders to build legendary world-changing brands. This investment will help us to continue to innovate at the intersection of human tutoring and AI, creating opportunities everywhere for people to connect, belong, succeed, and ultimately to progress in their lives no matter where they are in the world." As other learning platforms increasingly turn to automation, Preply remains committed to the power of human connection, using AI to enable and enhance tutor-driven learning and support its tutoring co-pilot suite. In fact, Preply's 2025 Efficiency Study, conducted in partnership with the nonprofit research organization LeanLab Education, revealed that 96% of learners consider learning with a human tutor and engaging in real conversations as essential to their progress, while 97% said these interactions were key to boosting their confidence. The study also found that learners progressed up to 3x faster with Preply when compared to average benchmarks, with one in three learners moving up a full CEFR level in just 12 weeks. This indicates that human guidance remains a powerful driver of meaningful learning, and can be supercharged when paired with AI, like Preply's tutoring co-pilot, which tracks progress, delivers actionable insights, and automates administrative tasks, enabling tutors to focus on teaching and learners to more quickly reach their goals. "Preply is setting a new standard for personalized education at scale, and the opportunities are virtually limitless," says Allen Mask, Partner at WestCap and former senior executive at Airbnb, who is joining the Preply board. "Data shows that learners thrive when real human instruction is supported by technology, and in today's increasingly connected world, there is a real demand for democratizing access to high-quality learning in a modern and effective way. Preply has the market-leading product, the experienced leadership team, and the vision to shape how people communicate globally." This latest round brings Preply's total funding to approximately $299 million to-date, underscoring long-term investor confidence in the company's mission and growth trajectory. With continued momentum across its global marketplace, Preply is well positioned to expand its impact, build on its proven learning outcomes, and further establish itself as the category leader in human-led, AI-enabled learning. For more information, visit Preply.com. ABOUT PREPLYPreply is the human-led, AI-enabled language learning platform building the future of learning. With a global network of more than 100,000 tutors teaching over 90 languages, we are the category leader and the largest online marketplace that brings human tutors together with learners from 180 countries, supporting them with always-on, AI-powered tools to deliver real progress with every lesson. Our mission is to create life-changing learning experiences by powering real progress through personalized learning, motivation, and high-quality tutoring at scale. We believe that we are uniquely positioned to become the company that understands human learning better than anyone else on the planet. ABOUT WESTCAPWestCap is a strategic operating and investing firm that partners with visionary leaders to build generational businesses. Our team is comprised of seasoned industry leaders and entrepreneurs who guide companies through the most pivotal stages of growth. Some of our notable investments include Airbnb, StubHub, Klarna, Ipreo, Addepar, Hopper, iCapital and GoodLeap. The firm has offices in New York, San Francisco and London. For more information, please visit www.westcap.com. CONTACTLauren DoyleGlobal PR & Communications, PreplyLauren.Doyle@preply.com 

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2026 年 4 月 23 日 (星期四) 農曆三月初七日
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