關於 cookie 的說明

本網站使用瀏覽器紀錄 (Cookies) 來提供您最好的使用體驗,我們使用的 Cookie 也包括了第三方 Cookie。相關資訊請訪問我們的隱私權與 Cookie 政策。如果您選擇繼續瀏覽或關閉這個提示,便表示您已接受我們的網站使用條款。

搜尋結果Search Result

符合「2024」新聞搜尋結果, 共 25539 篇 ,以下為 19897 - 19920 篇 訂閱此列表,掌握最新動態
Redefining and Developing New Opportunities for Luxury Marketing: XIAOHONGSHU and VOGUE Business Host China Digital Excellence Summit in Paris

PARIS, March 15, 2024 /PRNewswire/ -- China's leading social media and lifestyle platform XIAOHONGSHU x VOGUE Business host the China Digital Excellence Summit and Gala Dinner during Paris Fashion Week 2024, on March 4th and 5th. The event, a nexus for aesthetic appreciation, cultural exchange, and creative inspiration, convened in Paris, uniting industry frontrunners from luxury, fashion, beauty, and cosmetics, etc. with digital marketing and advertising experts. Together, they delved into the nuances of digital engagement strategies for luxury brands targeting the Chinese market. The discussions centered on formulating effective digital strategies for luxury brands in the Chinese market, drawing on XIAOHONGSHU's unique platform that combines a content-rich community ecosystem with a democratized access to fashion. The event aimed to equip international luxury brands with fresh insights for engaging the Chinese market. Luxury products resonate with timeless aesthetic narratives, with their splendor transcending the gaps of time to craft classics even as trends change over time. China has consistently served as an essential growth engine and strategic market for the luxury sector. According to data from Bain & Company, mainland Chinese luxury consumers are forecasted to account for 35-40% of the world's total by 2030, with the mainland's market share expanding to 24-26%. XIAOHONGSHU x VOGUE Business: China Digital Excellence Summit In today's dynamic market landscape, the profiles and purchasing behaviors of Chinese luxury consumers are evolving. The youth demographic is emerging as a significant force in the luxury market, utilizing high-end products as mediums for self-expression and individuality. At the same time, trends within the wider consumer base are evolving alongside shifts in their socio-economic profiles, prompting a push towards increased specialization and diversification. The emergence of these new trends heralds an increasing number of possibilities as well as challenges. To harness the vast opportunities presented by the expanding Chinese market, global luxury brands are pivoting towards digital transformation and prioritizing their online marketing strategies. XIAOHONGSHU boasts capabilities in forecasting fashion trends, providing insights into consumer preferences, fostering emotional connections with consumers, developing localization strategies, and driving digital innovation. These advantages have positioned XIAOHONGSHU as the platform of choice for brands aiming to engage with the Chinese market and unlock new opportunities for growth. The summit was attended by an array of sector trailblazers from XIAOHONGSHU, including Xuanshuang, General Manager of the Luxury, Fashion & Beauty Division; Qingchen, Head of Luxury; and Menghan, Head of Fashion Content. Joining them were Lauren Indvik, Editor-in-Chief and Head of the International Section at VOGUE Business; Adrian Corsin, Managing Director of couture house Mugler; Kenneth Kralick, VP of E-Business at Moët Hennessy; Alison Bringé, Chief Marketing Officer at Launchmetrics; Emilie Bénéteau, Global Influence Marketing, Social Media & PR Director at ba&sh; and Rahul Titus, Global Head of Influence at Ogilvy Group. Senior executives from leading international groups —among them, Kering, Richemont, LVMH, Lanvin, and Puig—as well as from prestigious independent brands including CHANEL, AMI Paris, and Christian Louboutin, were in attendance. In addition, over 100 global brand executives and industry marketing experts gathered to discuss China's digital creative marketing trends, and share perspectives, sparking new fashion inspirations. The summit commenced with a keynote interview featuring VOGUE Business' Paris correspondent Laure Guilbault and Mugler's managing director Adrian Corsin. During the interview, Adrian shared insights into the company's strategy for the Chinese market and highlighted the critical role of social media platforms and the novel approach he deployed in acquainting Chinese consumers with the brand's iconic designs.  The event brought together fashion luminaries, Anusha Couttigane, Head of Consulting at VOGUE Business, Kenneth Kralick from Moët Hennessy and Emilie Bénéteau from ba&sh, who discussed strategies for conveying brand narratives and establishing brand values through partnerships with Chinese artists. They also explored ways to leverage Chinese social media platforms to attract and appeal to a younger consumer base. Yiling Pan, Associate Editorial Director at VOGUE Business in China, joined Menghan, Alison Bringé, and Rahul Titus in a discussion on the evolution of China's social media landscape and the impact of the influencer economy on luxury marketing. Their conversation unpacked the significant role of content creators and key opinion leaders (KOLs), with a particular emphasis on the social media and influencer marketing ecosystem in China. Menghan spotlighted the wealth of user-generated content (UGC) on XIAOHONGSHU, which has turned the platform into a bastion of diverse, high-caliber, and authentic narratives, positioning it as an international fashion platform with a unique Chinese perspective. She further explained that in this context, both content creators and celebrities have the potential to emerge as influential purchasers who engage with users through their content on the platform. And she further highlighted how both influencers and celebrities are becoming pivotal in engaging with audiences and driving brand conversions through compelling content and targeted live streams. XIAOHONGSHU x VOGUE Business: China Digital Excellence Summit XIAOHONGSHU's head of luxury Qingchen captivated attendees with her presentation, "Embracing the Future of Luxury Marketing with XIAOHONGSHU." Qingchen outlined effective marketing strategies for luxury brands, emphasizing XIAOHONGSHU's pivotal role in connecting with China's affluent consumer base. She underscored the platform's dedication to meeting the emotional demands of Chinese shoppers and swaying their purchasing choices. By showcasing diverse fashion scenarios, facilitating genuine content engagement, and provoking fashion forward thinking that's deeply influenced by lifestyle trends, XIAOHONGSHU champions the concept that anything can entice consumer interest. With a consumer-centric approach at its core, and incorporating partnerships with influencers, digital event marketing, and omnichannel strategies, XIAOHONGSHU has crafted an all-encompassing approach to elevate luxury brands into the digital age of marketing. Navigating Current Trends and Captivating Audiences In today's fast-paced digital landscape, the flux of novel offerings renders consumer attention a coveted yet elusive asset, challenging brands to not only capture but retain consumer interest. The quest to make a memorable impact on Chinese consumers and forge meaningful connections presents a formidable hurdle for luxury labels. XIAOHONGSHU, a pioneering force in fashion and lifestyle trends, boasts an impressive network of over 80 million content creators, with UGC accounting for 90% of its offerings. This authentic, wide-ranging, and exceptional content, coupled with XIAOHONGSHU's distinctive "content seeding" approach, allows the platform to probe into consumer psyches and initiate movements that define trends. Serving as a critical touchpoint for engagement, XIAOHONGSHU empowers luxury brands to tap into emerging trends and buzzworthy topics, facilitating a deeper understanding of target demographics. This, in turn, equips brands with a wealth of insights for nuanced content-driven marketing strategies. In a groundbreaking collaboration with VOGUE Business, XIAOHONGSHU unveiled the 2024 Luxury Product Trends White Paper & Crowd Inspiration Illustration, spotlighting groundbreaking luxury marketing case studies and crystallizing two dominant trends shaping China's luxury sector: fully holistic localization efforts and "contrary to consensus" cross-border marketing programs. The strategy of holistic localization encapsulates luxury brands' strategies to immerse themselves within the Chinese cultural narrative, fostering profound connections and cultural resonance with local audiences through genuine engagement and inventive marketing strategies. The "contrary to consensus" approach redefines cross-border marketing by forging unconventional partnerships, ensuring standout first impressions, and captivating the younger demographic amidst intensifying global competition. Leveraging a vast pool of UGC across the multitude of scenarios available on the XIAOHONGSHU platform while tapping into the latest fashion and style directions from luxury brands, the collaboration delivers an insightful forecast into 2024's luxury fashion trends. Highlighting "practicality," "functionality," and "multi-scenario" as the upcoming year's trend cornerstones, the white paper offers a forward-looking perspective on the evolving landscape of apparel, handbags, footwear, timepieces, and jewelry, guiding industry stakeholders through the next wave of luxury fashion creations. Creating Major Brand Events, Transmitting Brand Values XIAOHONGSHU's vibrant community of 300 million monthly active users, half of whom are the coveted post-95s generation from China's metropolitan centers, has become a cornerstone for luxury brand strategies aiming to connect with affluent, style-conscious consumers yearning for elevated lifestyles. This demographic alignment has positioned XIAOHONGSHU as a critical platform for luxury communication and target audience engagement, leveraging its "product seeding" approach and a robust ecosystem of content creators to drive strategic brand initiatives. The platform's capacity to host significant brand events has increasingly made it a focal point for luxury labels looking to amplify their market presence. XIAOHONGSHU Online Fashion Week Notably, XIAOHONGSHU facilitated GUCCI's pivot to a digital format for its 2024 early spring collection, offering an exclusive cloud-based front row experience that bridged pre-show anticipation with immersive live viewing and post-event engagement, significantly boosting GUCCI's visibility. Similarly, Chaumet harnessed the platform to launch "TIARA DREAM", an immersive experience centered around its iconic tiaras, featuring innovative try-on tech and influencer collaborations that magnified the event's reach and user engagement through organic content sharing. For luxury brands, XIAOHONGSHU has transcended its role as a marketing platform to become a key player in product launches and brand storytelling. Seasonal gifting moments, particularly, offer a strategic opportunity for brands to deepen consumer relationships through culturally resonant campaigns and optimally position their latest products. Notably, during the Spring Festival, illustrious names like Loewe unveiled their 2024 Year of the Dragon limited collections, with the 2024 Jade series paying homage to the revered art of Chinese jade carving, complete with collaborations with master jade carvers to design and produce a limited-edition assortment of handcrafted jade pendants. This move sparked fervent conversations on XIAOHONGSHU, with users eagerly dissecting the Loewe Jade series. Such discussions delve deeper into the ethos of luxury brands, aiding in the broader dissemination of their foundational values within the Chinese market and enhancing the perceived value of luxury brands. Omni-Channel Strategies: Transforming Luxury Brand Engagement In today's market, the trajectory for luxury brands aiming to solidify their footprint in China heavily relies on their expertise in digital marketing. Navigating between the reverence for traditional retail and the dynamism of new media, these brands are mastering omni-channel strategies to sync with the digital-first lifestyle of contemporary luxury shoppers. XIAOHONGSHU is playing a crucial role in enabling luxury brands to expand their reach, offering a platform where personalized content and services meet consumers at every touchpoint, around the clock. The platform excels in narrating brand heritage, spotlighting design sophistication, and amplifying the allure of luxury labels. Furthermore, XIAOHONGSHU provides a bridge for brands keen on translating their ethos and experiential offerings into real-world interactions. Through strategic online engagement, brands invite their audiences to immerse in the tangible world of luxury, facilitating a fluid journey from digital discovery to physical brand experiences. This approach not only redefines brand stewardship but also propels business innovation in the luxury sector. XIAOHONGSHU has developed an innovative Key Opinion Sales (KOS) ecosystem, positioning itself as a vital platform for luxury brands to expand their consumer outreach. With an extensive network of over 100,000 corporate guide accounts and a rich library with nearly 2 million pieces of content, XIAOHONGSHU effectively merges the intrinsic appeal of luxury goods with the expansive reach of digital marketing through the KOS ecosystem. The approach enables direct engagement between brands' physical stores and their online presence, offering tailored communication and services that enrich the consumer experience and address the geographical limitations of traditional luxury retail outlets. The KOS system significantly enhances customer acquisition, accelerates the purchasing process, and deepens the connection between brands and their clientele, ultimately fostering greater brand loyalty and recognition. Additionally, XIAOHONGSHU's mini-programs, a concept recently rolled out on the platform, have become a versatile tool for luxury brands, functioning as a dynamic interface between high-end labels and discerning consumers. Prestigious houses like Dior and Vacheron Constantin have already harnessed the potential of these mini-programs, leveraging their capabilities for brand storytelling, conversion, and engagement. The mini-programs facilitate an immersive exploration of brand values, fostering a deeper connection with consumers through targeted content and interactive experiences. At the same time, their integrated e-commerce features expedite the journey from discovery to purchase, ensuring a seamless transactional experience for the luxury shopper. XIAOHONGSHU is increasingly recognized by luxury brands as a crucial gateway to understanding the complex emotional landscape of Chinese consumers. The platform offers an unparalleled blend of user diversity, authentic storytelling, effective communication, and powerful engagement strategies. As a trend-setter in fashion, XIAOHONGSHU provides luxury marketers with deep insights into consumer behavior, enabling them to tailor their strategies to meet the nuanced needs of their target audience, convey the essence of their brand, and expand their reach. Through XIAOHONGSHU, luxury brands are well-positioned to revolutionize their marketing strategies. By harnessing the unique features of the platform, they can bolster their major marketing campaigns, reinforcing and amplifying their brand influence. As we move further into 2024, the luxury industry continues to embody the dreams of a refined existence. XIAOHONGSHU is poised to remain a key player in the industry's growth, bridging the gap between luxury brands and consumers, navigating future challenges, and advancing toward new frontiers of luxury engagement. Follow XIAOHONGSHU for Business on our global social media platforms to stay updated and inspire lives of luxury and creativity, please kindly visit: Facebook: https://www.facebook.com/profile.php?id=61556803742549 X: https://twitter.com/xiaohongshubizLinkedIn: https://www.linkedin.com/company/xiaohongshu-for-business/YouTube: https://www.youtube.com/@XiaohongshuforBusiness

文章來源 : PR Newswire 美通社 發表時間 : 瀏覽次數 : 1955 加入收藏 :
JT THORPE and HokuApps Commemorate the Continuous Evolution and Deployment of their State-Of-The-Art Project Management Solution on their Four-Year Partnership Anniversary

This 4-year strategic alliance has delivered a myriad of business advantages inclusive of process excellence and real-time visibility across their operations through the adoption of a mobility solution.  PHOENIX, March 15, 2024 /PRNewswire/ -- This significant year marks a momentous occasion as JT THORPE the oldest and largest refractory contractor in the United States, boasting over a century of pioneering refractory engineering, design and installation services, joins hands with HokuApps, a global enterprise mobility solutions provider, to celebrate four successful years of their partnership. Prior to collaborating with JT THORPE , HokuApps partnered up with Liberty Industrial Group, Inc., a renowned specialized contractor providing comprehensive services, inclusive of commercial and industrial scaffolding, which is now merged under JT THORPE. Over the years, they have continually evolved and made remarkable strides, broadening the scope of their mobility solution which allowed their existing solution to co-exist with new data and more projects, boosting productivity and enabling faster responses to both businesses. HokuApps is privileged and appreciative to be part of their digital transformation journey, further empowering their capabilities and enabling them to deliver exceptional, best-in-class services to their esteemed customers. Since the inception of the partnership, they had a clear vision of utilizing HokuApps' low code platform to build, deploy and manage a cutting-edge project management application as they worked towards doubling down on their modernization journey and the evolution of their employee experience. They sought after an application that would efficiently manage material inventory levels and provide real-time tracking of part availability at individual storehouses. They wanted to prioritize having digitized and automated processes for inventory accuracy and accessing customers' information. They aimed to empower their frontline employees with an app that provided valuable insights about the inventory levels, enabled them to assist customers and provided better overall customer experiences. During the third quarter of 2020, HokuApps successfully developed and launched a robust project management application called "JTTHORPE." Following the merger of Liberty and JT THORPE, the number of active users has since grown exponentially, reaching 5X its previous count as of today. The app is currently managing approximately 350 projects for both companies. Prior to the merger, HokuApps primarily concentrated its efforts on fixing bugs, incorporating permission updates for users and making incremental improvements to the application, encompassing the addition of new reports and updates to the key performance indicators on the dashboards within the web backend administrative console. In the post-merger phase, a significant portion of the development work involved seamlessly incorporating JT THORPE's perspective and data into the application. This required structural changes to accommodate JT THORPE's data while ensuring there was no impact on Liberty's data. The complexity of this task demanded meticulous planning and execution to achieve a harmonious integration of both companies' information, ensuring a smooth user experience and maintaining data integrity. HokuApps' low-code technology enabled JT THORPE to gain the flexibility to manage multiple projects while maintaining control over each project. Additionally, they had the capability to swiftly and reliably modify and extend their business processes and information, which were previously managed in multiple disparate systems. "We are delighted to have partnered up with HokuApps to implement a powerful mobility solution to revolutionize our internal workflows and processes. We are a merger of two companies with numerous projects and systems. HokuApps served as a strategic platform, enabling us to develop both our front-end and back-end applications effectively., "said Robert Prinz, President at JT THORPE. "With everything in one connected ecosystem, it made it easier and quicker for our employees to explore available data in one centralized location rather than searching through different sources and without waiting for permission to get access to key data." "We are incredibly humbled and honored to have played a pivotal role in driving JT THORPE's digital transformation initiatives over the last four years.," said Nand Kapoor, Director at HokuApps. "With the all-in-one digitized solution, they streamlined their operations, increasing productivity and meeting customer demands effectively. By leveraging upon our proprietary low-code platform, they continuously enhanced and adjusted the application to cater to their evolving business and customer needs." About HokuApps: HokuApps is the fast-growing rapid application development platform that empowers organizations to develop innovative technology solutions incredibly fast. With a cutting-edge automated development engine, HokuApps can build custom solutions for any part and any size of the business 10X faster and at a fraction of the cost. This technology platform has enhanced mobile and data integration capabilities to enable companies to speedily deploy mobile and web applications. HokuApps empowers organizations to usher in their digital transformation journey to better engage with customers, partners, and employees.

文章來源 : PR Newswire 美通社 發表時間 : 瀏覽次數 : 1741 加入收藏 :
KT&G issues response letter to ISS and shareholders regarding ISS' unilateral proxy voting recommendation against the Board

SEOUL, South Korea, March 15, 2024 /PRNewswire/ -- KT&G Corporation ("KT&G" or the "Company") (KRX:033780) responded to Institutional Shareholder Services' ("ISS") unilateral recommendation to vote against KT&G Board of Directors' ("BOD" or the "Board") proposals, by issuing a letter to both ISS and its shareholders on March 15, 2024 and published the letter on its website. The following provides the company's clarification concerning ISS' recommendation. Firstly, KT&G has observed that ISS' analysis incorporates data and assertions provided by a dissident shareholder, Flashlight Capital Partners ("FCP"). The company is concerned with the proxy advisory firm's reliance on the data provided by FCP, particularly regarding the company's overseas business performance, which the company believes may not entirely align with its reported financial results. Secondly, KT&G believes that ISS' recommendation to vote against the appointment of CEO nominee Kyung-man Bang appears to contradict its own proxy voting guideline. These guidelines generally do not recommend against the election of a CEO. KT&G has operated its Senior Management Training Program for over four years, and selected the CEO nominee through an impartial and transparent process, which encompasses open recruitment of CEO candidates and incorporation of objective opinions from the advisory panel composed of external experts. KT&G is concerned that ISS' recommendation might not fully reflect the rigorousness of this selection process, potentially impacting shareholder value, including the risk of creating a leadership vacuum. Thirdly, KT&G finds ISS' recommendation against Sang-wook Kwak, the Board-endorsed Outside Candidate director candidate who will also serve as an Audit Committee member, lacking a clear reasoning. KT&G believes this recommendation may indicate a misunderstanding of the cumulative voting system and possibly suggest an unduly critical perspective towards the company. Fourthly, according to ISS' proxy voting guideline, if a dissident shareholder who owns more than five percent of the company's stock nominates a director, the candidate may not be considered independent. Therefore, KT&G believes that ISS' recommendation to vote for Dong-hwan Son as Outside Director contradicts its own proxy voting guideline, given that Mr. Son was nominated by Industrial Bank of Korea ("IBK"), which holds 7.1% stake in KT&G. Lastly, the company expresses its concern over the interactions between ISS and FCP, particularly regarding discussions about the company's export business profitability. After a meeting with ISS on March 11, 2024, where FCP-provided data was cited, KT&G sought clarification and requested the data for review. However, KT&G did not receive a response. Subsequently, KT&G reviewed data publicized by FCP during its webinar and considered that some discrepancies and inaccuracies are there. For instance, FCP has claimed that KT&G's export cigarette business and export Next Generation Product ("NGP") business recorded deficits of KRW 68 billion and KRW 57 billion from 2020 to 2022, respectively. In fact, the company achieved a combined operating profit of KRW 550 billion in export cigarette business and export NGP business during the same period. KT&G notified ISS on March 14, 2024 that there were sufficient material errors and misinformation in the materials FCP provided to ISS, but ISS proceeded to publish its Proxy Research Report on the same day FCP's webinar ended. In conclusion, KT&G seeks to address these concerns constructively and is committed to engaging in transparent discussions with all stakeholders. The company hopes for a careful reconsideration of the recommendations and a dialogue that serves the best interests of all shareholders.  

文章來源 : PR Newswire 美通社 發表時間 : 瀏覽次數 : 1946 加入收藏 :
Viomi Technology Co., Ltd Launched a Series of New Products and Showcased at the Appliances and Electronic World Expo in Shanghai

GUANGZHOU, China, March 15, 2024 /PRNewswire/ -- Viomi Technology Co., Ltd ("Viomi" or the "Company") (NASDAQ: VIOT), a leading IoT@Home technology company in China, recently held the Company's Spring New Home Water Solution Product and AIoT@Home Solution Product Launch Events. The series of new products was unveiled at the China Home Appliance and Consumer Electronics Expo (AWE) in Shanghai from March 14 to March 17. Kunlun, the new Viomi AI mineral water purifier released this time, carefully selects high-quality mineral sources and utilizes advanced techniques for intelligent system adjustments based on water temperature, flow, flow rate, and water pressure, ensuring a steady and durable release of mineral elements. The water filtered by Kunlun contains six beneficial minerals, including strontium (Sr2+) and metasilicic acid (H2SiO3), similar to natural mineral water. Notably, the Sr2+ content ranges from 0.4-1.4mg/L, surpassing the national standard of 0.2mg/L by two-fold. This innovation enables health-conscious individuals and families with infants and young children to continuously replenish beneficial minerals, ushering in a new era of healthier water purification. Mr. Xiaoping Chen, Founder and CEO of Viomi, commented: "We have been participating in the field of water purification for nearly a decade, leading the industry with 2000G ultra-large flux as well as ten years of long-lasting RO filter, cumulatively applied for over 1,300 related patents, and possessing the industry's most extensive manufacturing and R&D facilities. Going forward, we will further deepen our investment in the water purification industry chain, bringing more comprehensive residential water solutions to more families." Regarding our AIoT@Home business, we launched Alpha X, a cardiorespiratory detection radar equipped with millimeter-wave radar technology. This product adhered to the principle of 'AI: Helpful' and concentrated on monitoring and safeguarding family health. Equipped with our 60GHz millimeter-wave radar AI module, Alpha X is capable of scanning across an ultra-wideband frequency range. This, combined with the ability of AI deep learning algorithms, enables Alpha X to be contactless, detect heart/thorax micro-movement frequency in real-time, and recognize anomalies, thus solving the many inconveniences and difficulties older people face at home. We also introduced Super 3, the Viomi all-space AI air-conditioner 2.0, which intelligently adjusts the ambient temperature according to different sleep stages, providing enhanced comfort and helping to improve users' sleep quality. Meanwhile, as the demand for improved living increases throughout the housing market, we have further upgraded our one-stop IoT@Home solution with the launch of our multimillion-dollar Space series, which provides consumers with a stylish, customized, and more intelligent product experience. "During the AWE fair, our new products received widespread praise from the public. After tasting the mineral water purified from our new water purifier, Kunlun, the audiences were amazed at its outstanding taste. The real-time water quality feedback and the accurate display of filtration status offer a reassuring experience for the audience through technology. In Alpha X's on-site experience area and our AIoT@Home full-scene immersive space, audiences truly experienced the application of AI technology in the living environment, realized that technology not only provides a more convenient and intelligent user experience but also emphasizes the long-term companionship of health, eco-friendliness, and home security. We currently boast two major business segments, AI Water and AIoT@Home, enabling synergistic development. We will continue to advocate a healthy and 'AI: Helpful' life philosophy to provide users with more abundant 'healthy water' solutions and more caring and intelligent AIoT@Home solutions," Mr. Chen concluded. About Viomi Technology Viomi's mission is to redefine the future home via the concept of IoT @ Home. Viomi has developed a unique IoT @ Home platform consisting of an ecosystem of innovative IoT-enabled smart home products, together with a suite of complementary consumable products and value-added businesses. This platform provides an attractive entry point into the consumer home, enabling consumers to intelligently interact with a broad portfolio of IoT products in an intuitive and human-like manner to make daily life more convenient, efficient, and enjoyable, while allowing Viomi to grow its household user base and capture various additional scenario-driven consumption events in the home environment. For more information, please visit: http://ir.viomi.com. For investor and media inquiries, please contact: In China: Viomi Technology Co., LtdClaire JiE-mail: ir@viomi.com.cn  Piacente Financial CommunicationsHui FanTel: +86-10-6508-0677E-mail: viomi@tpg-ir.com  In the United States: Piacente Financial CommunicationsBrandi PiacenteTel: +1-212-481-2050E-mail: viomi@tpg-ir.com 

文章來源 : PR Newswire 美通社 發表時間 : 瀏覽次數 : 1569 加入收藏 :
GoDaddy: Eight tips for choosing a domain name for your small business

ISLAMABAD, Pakistan, March 15, 2024 /PRNewswire/ -- Choosing a domain name for a small business requires careful consideration, as it is often the first thing people see about your business. The domain name of a business is often considered a piece of real estate on the internet, or your business home on the web. It is core to the digital presence of your business. GoDaddy shares eight tips to help select a domain name that is right for your business and can serve you for years to come. 1. Keep it simple The first rule of choosing a domain name is to keep it simple. If your domain name has an unusual spelling or is difficult to type, chances are people could mis-spell your domain name and not find you on the internet. Use proper spellings for words, instead for example of using 'u' for 'you' or 'c' for 'see'.  If you have to explain how to spell your domain name, then it might be too confusing. 2. Shorter is better Consider aiming for six to fourteen characters to the left of the dot. The fewer characters your domain name has, the easier it will be to type, say and share. There is also less risk of losing visitors who might mistype or misspell it. This also allows more of the URL address to show up in search engine list results, which can help customer quickly find your website. 3. Add keywords to your domain name Using keywords that describe your business and the products or services you offer can make it easier to recognize the nature of your business. For example, if you run a specialized cake business, you might want to register a domain name with the words "specialized" and "cakes" in it, depending on your business name. Try to Include keywords that people might enter when searching for your product or service can help improve your search engine results. 4. Mention your location You may want to consider including your location in your domain name, by choosing a domain name extension for your location, like a .ph. or a .sg domain name, shows customers that you are a business located in the country.  This can be important for customers who would like to do business with companies located in their country. Whether you add your location before or after the dot, customers will be able to find you geographically more easily. They will know quickly they are dealing with someone based locally and supporting a local business. 5. Avoid numbers and hyphens Numbers and hyphens can easily cause confusion. People who heard your domain spoken might not immediately known if you are using a number, or whether the number is spelled out as a word. Likewise, if you used a hyphen, customers could forget the hyphen and mistype your URL. Or they would remember the hyphen but put it in the wrong place. Either way, the result is the same, a potential customer lost because they could not find your website. 6. Make it unforgettable With so many businesses online, there is a lot of competition out there. So having a catchy and memorable domain name is essential. An easy-to-remember custom domain name will help to encourage word-of-mouth advertising and help spread your brand faster. If you cannot get your domain name down to one memorable word, you might want to think about joining two words together. 7. Consider all your domain name options The internet's been around for decades, but there's still a strong bias towards choosing a .com domain name extension. So, if you can, you can try and register a .com domain address. But if the .com domain name you want isn't available, there are a variety of industry-specific domain extensions available, such as .co, .net, .org, .online and .news. There are also extensions that can clearly show the nature of the business such as .photography, .shop, .coffee and .club. 8. Safeguard your brand To help further protect your brand, consider registering your domain name with various domain extensions, as well as misspelled versions of your domain name, if you think that might be helpful. This can help to prevent competitors from registering different versions of your domain name, and then using them to pull traffic away from your website. Once you have found the perfect domain name(s) for your business, it is important to check that the name is not trademarked or copyrighted by another company. It can also help to check that the domain name you want is available on social media sites, by checking social media networks to make sure the name is not already taken, and helpful to have the same name across your website and social platforms for consistency. And finally, be sure to keep your domain names current and registered, as you do not want the registrations to lapse.  Providers, like GoDaddy, offer automatic renewals for domain names to help ensure they do not expire. Take your time and do it right and your domain name will be a proud representation of your business for many years to come. For more information on how GoDaddy can help your small business: Domain Names, Websites, Hosting & Online Marketing Tools - GoDaddy IE About GoDaddyGoDaddy helps millions of entrepreneurs globally start, grow, and scale their businesses. People come to GoDaddy to name their idea, build a professional website, attract customers, sell their products and services, and accept payments online. GoDaddy's easy-to-use tools help microbusiness owners manage everything in one place and its expert guides are available to provide assistance 24/7.  To learn more about the company, visit www.godaddy.com.

文章來源 : PR Newswire 美通社 發表時間 : 瀏覽次數 : 1732 加入收藏 :
China Merchants Commercial REIT Reports Nearly RMB500 Million Revenue in 2023

The Completion of Garden City Shopping Centre in Shenzhen Attracts A Large Number of New Tenants HONG KONG, March 15, 2024 /PRNewswire/ -- China Merchants Commercial Real Estate Investment Trust ("CMC REIT" or "the Trust", HKEX stock code:1503), announced its annual results for the year ended 31 December 2023. During the reporting period, total revenue of CMC REIT for the Reporting Year was RMB489 million, an increase of RMB57 million or 13.3% over the revenue for 2022. The final distribution per unit for the period is HK$0.0450. Together with the paid interim distribution per unit of HK$0.0475, the total distribution per unit for the Reporting Year amounted to HK$0.0925, equivalent to a distribution yield of 6.9%, based on the closing price of CMC REIT on 29 December 2023 (being HK$1.34). Total net borrowings of CMC REIT were RMB4,054 million, equivalent to a gearing ratio of 39.0%. This ratio is lower than the permitted limit of 50% as stipulated by the Code on Real Estate Investment Trusts (the "REIT Code"). Gross liabilities (excluding net assets attributable to unitholders) as a percentage of gross assets were 53.0% (2022 year end: 62.6%). As at 31 December 2023, net assets attributable to Unitholders amounted to RMB3,392 million or RMB3.01 per Unit, equivalent to HKD3.32 per Unit based on central parity rate as announced by the People's Bank on 29 December 2023. Business Performance Over the Reporting Year, the occupancy rate of the overall property portfolio increased 3.6 percentage points, from 83.2% as at 31 December 2022 to 86.8% as at 31 December 2023. The average occupancy rate of our office buildings increased 4.1 percentage points to 90.0%. There was a marked improvement in occupancy rates at our Grade-A office buildings. At Onward Science & Trade Center the occupancy rate increased by 11.9 percentage points while New Times Plaza the occupancy rate increased by 5.6 percentage points. To achieve this, the passing rent at these two properties was allowed to decrease by around 6%. In contrast, at our three properties in the Net Valley there was no need to trade rental rates for occupancy and the passing rent increased by varying percentages compared to the same period in 2022. The occupancy rate of Garden City Shopping Centre, our only retail property, was significantly affected for most of 2023 as it underwent upgrading works that left one-third of the floor area subject to renovation work and unoccupied during most of the year. Currently, the occupancy rate has recovered to 73.7%. As the renovation and upgrading of Garden City Shopping Centre has been completed, over time the occupancy rate is expected to further recover to prerenovation levels. New Times Plaza During the Reporting Year of 2023, the occupancy rate of New Times Plaza increased by 5.6 percentage points. However, due to the impact of the overall economic downturn and the competition from adjacent Grade-A office buildings, the Manager lowered its asking rents to a certain extent, in order to boost the occupancy rate, which resulted in a decrease of the passing rent by RMB10.5/sq.m. or 5.7%. In 2024, the Manager will continue to prioritize the occupancy rate as the main business objective and efficiently utilize various resources to optimize operating conditions. The valuation of New Times Plaza was impacted by the drop in Grade-A office rents in Shenzhen and the overall instability in the leasing market. Its valuation decreased by RMB84 million or 4% compared to the same period last year, dropping from RMB2,084 million to RMB2,000 million. Three properties within the Shekou Net Valley(Cyberport Building, Technology Building, and Technology Building 2) Against the background of a sluggish economic environment, the operational performance of Net Valley Properties generally continued to improve. During the Reporting Year, both the occupancy rate and passing rent of Technology Building 2 increased, with the occupancy rate rising by 6.1 percentage points as compared to a year ago while the passing rent increased by RMB4.0/sq.m., representing a growth of 3.3%. Technology Building continued to maintain full occupancy while its passing rent increased to RMB133.6/sq.m., representing a growth of 2.9%. At Cyberport Building there was a 4.5 percentage point decrease in occupancy rate as compared to the previous year-end but the current rental rate increased by RMB5.2/sq.m., equivalent to a 4.1% increase. In terms of valuation, Technology Building 2 decreased by 2.2%, while there was an increase in the valuation of Cyberport Building and Technology Building, by 0.3% and 1.6% respectively. Onward Science & Trade Center The occupancy rate of the Onward Science & Trade Center increased significantly from 70.0% to 81.9%, rising by 11.9 percentage points as compared to the same period last year. Due to the adoption of a more lenient leasing policy, the passing rent decreased from RMB319.3/sq.m. to RMB301.4/sq.m., representing a decrease of 5.6%. In 2024, the Manager will continue to focus on improving the occupancy rate while minimizing any impact to the passing rent. In terms of valuation, the Onward Science & Trade Centre experienced a decrease as compared to the same period last year, mainly due to the impact of the decrease in market rent and the property passing rent, as well as the shortening remaining land use period. Garden City Shopping Centre Due to the staggered closing of sections at Garden City Shopping Centre as part of its renovation project, the occupancy rate fell to as low as 53.2% in mid-2023, which is one of the main reasons for the underperformance of this asset in 2023. In order to quickly bring the occupancy rate back up and attract new tenants, the Manager then offered appropriate rental reductions and incentives. The result was a decrease of RMB28.8/sq.m. or 15.9% in passing rent as compared to the end of 2022. The weaker-than-expected recovery in overall economy also hampered the recovery of operations at Garden City Shopping Centre, and therefore the Manager has been focusing on placing resources in Garden City Shopping Centre to increase its attractiveness to retailers. The completion of Garden City Shopping Centre's refurbishment at the end of 2023 ushered in a brand new look, with the introduction of a large number of new tenants and significantly increased foot traffic. Occupancy was restored to 73.7%, representing an increase of 20.5 percentage points as compared to the mid-2023, and even a 1.5 percentage points increase as compared to the same period in 2022. The renovation of Garden City Shopping Centre greatly affected the operating income of Garden City Shopping Centre in 2023 and this has had an impact on its valuation. Because of the lower passing rent, the assessed value of the mall decreased by RMB60 million as compared to the last year. OUTLOOK "Stability" is the theme for China's economy in 2024. The Chinese government is providing strong support to the economy by proactively adjusting its monetary and fiscal policies to support economic development and stabilize the market. At the beginning of 2024, the Ministry of Housing and Urban-Rural Development delegated the function of urban real estate regulation and control to provincial government leading to the introduction of favourable local policies, the revoking of restrictions on purchases and the lowering of down payments. In February, the People's Bank of China lowered the 5-year Loan Prime Rate, which further reduced the cost for home buyers and boosted activity within the property market. Nonetheless, the year will remain a challenging one for China as geopolitical conflicts intensify while expectations of early US interest rate cuts recede. Mr. HUANG Junlong, Chairman and Non-executive Director of CMC REIT, said, "With an aim to broaden sources of income and reduce expenditure, the Manager seeks to provide stakeholders with high-quality and sustainable returns. The Manager will closely monitor market conditions and adjust its operating strategies flexibly to help its properties generate high-quality returns for CMC REIT's unitholders. The current acquisition strategy of CMC REIT is focused on offices in the core business districts of first-tier cities and shopping centers in first- and second-tier cities with relatively strong purchasing power. The Manager continues to seek suitable investment targets in these markets, with a view to diversifying the asset class and location of CMC REIT's portfolio, enhancing the portfolio's robustness and increasing the returns to Unitholders. The Manager will maintain the gearing ratio of CMC REIT stable and further expand the asset under management, by adopting various investment strategies. At the same time, the Manager will review the capital structure of CMC REIT from time to time, with a view to further optimizing the debt structure and exploring further cost reductions, including funding costs and project management fees." Mr. HUANG Junlong stated, "The Manager believes there is a reasonable chance that the distributable income of CMC REIT will recover in 2024, given the incremental income from the reopening of Garden City Shopping Center and the full year's impact of the RMB2,400 million refinancing in 2023." About China Merchants Commercial REIT China Merchants Commercial REIT is a Hong Kong collective investment scheme constituted as a unit trust and authorised under section 104 of the SFO. China Merchants Commercial REIT was launched by a well-known state-owned enterprise: China Merchants Shekou Industrial Zone Holdings Co., Ltd. (1979.SZ). It was listed on the Main Board of the Hong Kong Stock Exchange in December 2019, marking the first successful listing of a REIT in Hong Kong since 2014. It is also the first REIT to be managed by a state-owned corporation of the People's Republic of China. China Merchants Commercial REIT is a REIT formed to primarily own and invest in high quality income-generating commercial properties in the PRC (including Hong Kong and Macao but excluding the CML Cities). Its initial focus is: (i) the Greater Bay Area (other than Foshan and Guangzhou, being two of the CML Cities), which is where the initial five Properties are situated; and (ii) Beijing and Shanghai. China Merchants Commercial REIT holds six high-quality properties, with five located in Shekou, Shenzhen, and one located in Beijing. It is managed by the REIT Manager whose key investment objectives are to provide Unitholders with stable distributions, sustainable and long-term distribution growth, and enhancement in the value of China Merchants Commercial REIT's properties. For more information about China Merchants Commercial REIT, please visit its corporate website: http://www.cmcreit.com/.

文章來源 : PR Newswire 美通社 發表時間 : 瀏覽次數 : 1675 加入收藏 :
2024 年 11 月 13 日 (星期三) 農曆十月十三日
首 頁 我的收藏 搜 尋 新聞發佈